Breaking news and publications from Direct Action Everywhere.
Media inquiry? Please email press@dxe.io.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 24, 2025
The Guardian
BLOG
December 15, 2025
Since my incarceration, lives have continued to be saved. On my first day in jail, two chickens were rescued from a slaughterhouse in Stockton, California. They've been named Josephine and Jasmine.
PRESS
December 14, 2025
KRON4
“These four chickens, they’re still thriving two and half years after she rescued them. They were going to be killed at just six weeks old at the slaughterhouse,” King said. “We’re asking everyone to sign the petition at freezoe.org. We’re asking Governor Newsom to pardon Zoe and get her out of jail.”
PRESS
December 14, 2025
KRON4
PRESS
December 13, 2025
SF Gate
A petition demanding that Gov. Gavin Newsom pardon Rosenberg has received more than 30,000 signatures, according to DxE. The group rallying to release Rosenberg held a 12-foot-long banner featuring a link to the website www.freezoe.org where the petition can be found.
PRESS
December 13, 2025
SF Gate
PRESS RELEASE
December 13, 2025
Zoe Rosenberg is jailed in Sonoma County Main Adult Detention Facility after being sentenced last week to 90 days in jail for rescuing four suffering chickens from Perdue’s Petaluma Poultry slaughterhouse
PRESS RELEASE
December 13, 2025
BLOG
December 11, 2025
My cell is small, but I can stand up and take a few steps. In many parts of the US, animals can legally be housed in such tight confinement that they can't even spread their limbs or turn around.
PRESS
December 10, 2025
Fox KTVU 2
An advocate for farm animal rights will spend the rest of the holidays in jail for her role in the taking of four chickens from a North Bay poultry processing plant.
BLOG
December 10, 2025
My prosecutors are hoping my jail sentence will scare you. They’re hoping you’ll consider rescuing an animal and then think of me and change your mind. No. Think of me if you will, but then do it.
PRESS RELEASE
December 6, 2025
Demonstrators urged the grocery chain to cut ties with Perdue’s Petaluma Poultry, with placards showing recent conditions of Petaluma Poultry operations
PRESS RELEASE
December 6, 2025
PRESS
December 5, 2025
Local News Matters
According to the group Rosenberg is part of, Direct Action Everywhere, the chickens were rescued from inhumane conditions and her trespassing was a moral imperative, much like rescuing a dog from a hot car — something that is legal in California.
PRESS
December 5, 2025
Local News Matters
TOP PRESS
December 4, 2025
The Associated Press
Zoe Rosenberg, 23, did not deny taking the animals from Petaluma Poultry but argued she wasn’t breaking the law because she was rescuing the birds from a cruel situation.
TOP PRESS
December 3, 2025
San Francisco Chronicle
“They’re denying that any of this suffering is happening,” she said. “We have been calling on the California Attorney General to take action, because the Sonoma County District Attorney’s office has made it abundantly clear that they do not care about these animals whatsoever.” Her supporters cheered and yelled out promises to not give up defending animals.
TOP PRESS
October 29, 2025
The New York Times
The four chickens she took with her — whom she named Poppy, Ivy, Aster and Azalea — are alive at a sanctuary for rescued farm animals, she said. “I will not apologize for taking sick, neglected animals to get medical care,” Ms. Rosenberg said in a statement. “When we see cruelty and violence, we can choose to ignore it or to intervene and try to make the world a better place.”
TOP PRESS
October 29, 2025
San Francisco Chronicle
But even if the appellate court doesn’t reverse Rosenberg’s conviction, she likely won’t regret having risked prison time to force a trial. Her trial, by some measures, was still a success. Several national publications — including The New York Times and the Associated Press — covered it, raising awareness of DxE’s goal to eradicate America’s factory-farming industry by 2040.
TOP PRESS
October 28, 2025
The Associated Press
A California animal rights activist on trial for taking four chickens from one of Perdue Farms’ major poultry plants said Tuesday that she was rescuing Poppy, Ivy, Aster, and Azalea from abuse while prosecutors say she broke the law.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 17, 2025
San Francisco Chronicle
Before a jury in a Sonoma County courthouse, Rosenberg testified that she believed at the time that her actions, often called “open rescue,” were “lawfully justified” to prevent what she considered “criminal animal abuse” by Petaluma Poultry, a Sonoma-based operation owned by Perdue Farms, a major poultry supplier nationwide.
TOP PRESS
October 6, 2025
San Francisco Chronicle
Though Rosenberg is technically the one on trial, they plan to force a deep review of the often-unsavory practices occurring at meat-processing facilities across the country.
TOP PRESS
June 3, 2025
Wired Magazine
Hundreds of emails and internal documents reviewed by WIRED reveal top lobbyists and representatives of America’s agricultural industry led a persistent and often covert campaign to surveil, discredit, and suppress animal rights organizations for nearly a decade, while relying on corporate spies to infiltrate meetings and functionally serve as an informant for the FBI.
BLOG
January 10, 2023
Read how Dora saved herself, how "No More Factory Farms" was introduced as legislation in California, and why two brand-new activists decided to get loud for animal rights
BLOG
December 13, 2022
The feeling of hearing those words “not guilty” after five long years of the uncertainty and judicial bureaucracy was indescribable. But mostly I felt proud. Proud of the jury, our legal team, and Direct Action Everywhere.
BLOG
December 6, 2022
Preliminary hearings finally happened for Rachel and Jon. The prosecution argued that they were "co-conspirators" in the 2018 and 2019 rescues at Sonoma County factory farms. Judge Urioste agreed to send the case to trial on felony charges.
BLOG
November 30, 2022
Corporations seem more concerned with shielding the practices of their suppliers from the public than with the cruelty and disease documented in those farms. They know that the public would be horrified if they saw the truth. But what these corporations don’t understand is that repression often makes movements stronger. I’m not going to stop talking about what happens to animals, and I’m not going to stop documenting protests.
BLOG
November 24, 2022
Back in October, DxE's Lead Organizer Almira Tanner spoke at the inaugural AVA Summit. Check out her talk: Building a Mass Movement for Animals.
BLOG
November 7, 2022
Do your homework, get feedback, and find the simple story.
BLOG
September 20, 2022
Today, a coalition of advocacy groups filed an amicus letter to the California Supreme Court in support of this case, written by the First Amendment Coalition and signed by Greenpeace USA, ACLU of Northern California, Amazon Watch, Sierra Club, Center for Biological Diversity, and many more.
BLOG
September 19, 2022
Why is it that 60 years after the Freedom of Speech Movement, we can’t rally more than 200 people to fight for the future of our planet? Why is it that when we’re being faced with injustices like racism, fascism, worker abuse, animal abuse, income inequality, loss of reproductive rights and environmental destruction, one of the most progressive student bodies in the world barely rises up?
BLOG
September 18, 2022
Rose was the sole survivor of all the birds at McCoy’s that day, and amid the tragedy that occurred for the others, Rose’s story offered a glimmer of hope. The fact that her rescue was permitted was proof that they all deserved to be rescued, that even the police knew rescuing them was the right thing to do.
PRESS RELEASE
February 13, 2022
UC Berkeley administrators claim the world’s largest chicken producer doesn’t use factory farming
PRESS RELEASE
January 21, 2022
Demonstrators allege widespread criminal animal abuse by Iowa Select Farms
PRESS RELEASE
January 18, 2022
Prosecution moved to dismiss case in advance of hearing on expanding media access to trial
PRESS RELEASE
December 11, 2021
26 horses have died at the facility this year
PRESS RELEASE
December 5, 2021
Supporters say rescue of sick baby goat was an act of compassion
PRESS RELEASE
December 5, 2021
Protestors, including felony defendants, call for Rose’s Law: Animal Bill of Rights
PRESS RELEASE
November 22, 2021
While Smithfield demands prison for Utah activists, this turkey farmer defends their actions, and is even helping them rescue more
PRESS RELEASE
November 16, 2021
“No More Factory Farms” campaign asks legislators to prohibit the construction of new factory farms and slaughterhouses
PRESS RELEASE
October 29, 2021
“Red Light, Green Light” demonstration inspired by hit show dramatizes activists’ concerns about animal cruelty and supply chain transparency
