Breaking news and publications from Direct Action Everywhere.
Media inquiry? Please email press@dxe.io.
PRESS
May 12, 2026
Los Angeles Times
In late February, animal rights activists flew a drone over a calf ranch in the Central Valley and watched as workers kicked and punched the animals. Footage reviewed by The Times shows a worker pulling a calf by the nose with pliers.
PRESS
May 12, 2026
Los Angeles Times
PRESS
September 9, 2026
The Tenderloin Voice
In a sun-drenched patch of grass at Union Square, a flock of pigeons gathers around Carla Cabral. She is half-crouched and her gaze is fixed on a spot right in front of her toes. I only realize she’s made a move when the flock explodes into flight — she has darted out her arms, moving faster than I thought humanly possible, and when she straightens, she’s holding a bird. Her grip appears gentle, but secure.
PRESS
September 9, 2026
The Tenderloin Voice
PRESS
September 8, 2026
The Intercept
The FAA has launched an investigation of an animal rights activist whose group’s videos of conditions at California cattle ranches sparked outrage, with the agency simultaneously proposing new rules that could prevent the pilots’ flyovers altogether.
PRESS RELEASE
September 5, 2026
Protesters entered the store with signs reading “Someone Not Something” and “Stop Selling Animals,” as well as trash cans overflowing with plush parakeets, rubber snakes, and rubber mice to represent how Petco treats animals like trash, based on images from multiple recent investigations of breeders that sell to Petco.
PRESS RELEASE
September 5, 2026
PRESS RELEASE
August 25, 2026
The ruling comes in response to a filing earlier this month detailing evidence of significant animal cruelty at the dairy. The judge also ordered that the District Attorney’s office disclose evidence of DA Sarah Hacker’s relationship with the owners of the dairy farm property involved in the prosecution against these animal rescuers.
PRESS RELEASE
August 22, 2026
The protest featured a 10-foot-tall milk carton prop modeled after Meyenberg packaging, but with an image of the dead pile of goats documented at Meyenberg’s Vera Goat Dairy and with red streamers symbolizing the animals’ blood flowing out from the top of the carton.
PRESS RELEASE
August 22, 2026
PRESS RELEASE
August 11, 2026
Today, defense attorneys for four goat rescuers charged in Kings County filed evidence with the court of animal cruelty at the Whole Foods-supplying goat dairy at the heart of the case. They have submitted a motion requesting that Judge Jim Trevino reduce the felony charges to misdemeanors.
PRESS
August 5, 2026
Vox
Most Americans will never set foot inside a factory farm or slaughterhouse. What little we know about these places has often come from investigators willing to document them. If that work becomes harder, it becomes harder to know where our food comes from.
PRESS
August 4, 2026
Ventura County Star
Protesters called on Amgen to cut ties with Marshall BioResources, a commercial breeder of lab animals. A news release from Direct Action Everywhere, one of the groups behind the protest, said Marshall's North Rose, New York facility houses over 40,000 animals, including 16,000 dogs, in “a factory farm for research animals.”
PRESS
August 4, 2026
Ventura County Star
PRESS
July 29, 2026
Modesto Bee
“The amount of footage that we’re getting now really makes it hard to deny that this is actually the industry standard practice,” Bernier said, adding that drone technology has been a game changer. Still, they don’t fully fault the workers, who work long days and have to move quickly. It’s the industrialized farms themselves they’re after.
PRESS
July 29, 2026
Modesto Bee
TOP PRESS
March 5, 2026
Vox
DxE filmed Grimmius’s operations using drone cameras, documenting many of the grim realities ubiquitous in the mass production of animals for food: calves being handled roughly, hit, and pushed to the ground. But perhaps most remarkably, the footage offers a rare view of what is arguably the most overlooked form of extreme confinement of farmed animals in the US.
TOP PRESS
December 4, 2025
The Associated Press
Zoe Rosenberg, 23, did not deny taking the animals from Petaluma Poultry but argued she wasn’t breaking the law because she was rescuing the birds from a cruel situation.
TOP PRESS
December 3, 2025
San Francisco Chronicle
“They’re denying that any of this suffering is happening,” she said. “We have been calling on the California Attorney General to take action, because the Sonoma County District Attorney’s office has made it abundantly clear that they do not care about these animals whatsoever.” Her supporters cheered and yelled out promises to not give up defending animals.
TOP PRESS
October 29, 2025
The New York Times
The four chickens she took with her — whom she named Poppy, Ivy, Aster and Azalea — are alive at a sanctuary for rescued farm animals, she said. “I will not apologize for taking sick, neglected animals to get medical care,” Ms. Rosenberg said in a statement. “When we see cruelty and violence, we can choose to ignore it or to intervene and try to make the world a better place.”
TOP PRESS
October 29, 2025
San Francisco Chronicle
But even if the appellate court doesn’t reverse Rosenberg’s conviction, she likely won’t regret having risked prison time to force a trial. Her trial, by some measures, was still a success. Several national publications — including The New York Times and the Associated Press — covered it, raising awareness of DxE’s goal to eradicate America’s factory-farming industry by 2040.
TOP PRESS
October 28, 2025
The Associated Press
A California animal rights activist on trial for taking four chickens from one of Perdue Farms’ major poultry plants said Tuesday that she was rescuing Poppy, Ivy, Aster, and Azalea from abuse while prosecutors say she broke the law.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 17, 2025
San Francisco Chronicle
Before a jury in a Sonoma County courthouse, Rosenberg testified that she believed at the time that her actions, often called “open rescue,” were “lawfully justified” to prevent what she considered “criminal animal abuse” by Petaluma Poultry, a Sonoma-based operation owned by Perdue Farms, a major poultry supplier nationwide.
TOP PRESS
October 6, 2025
San Francisco Chronicle
Though Rosenberg is technically the one on trial, they plan to force a deep review of the often-unsavory practices occurring at meat-processing facilities across the country.
BLOG
July 5, 2022
Our signs read “Expose Smithfield’s Deathstar” referring to Smithfield’s Circle Four Farms in Milford, Utah, the largest pig farm in the country. While many criticized the tackiness and absurdity of the action, it garnered much needed media attention.
BLOG
July 2, 2022
Here's what this could mean.
BLOG
June 25, 2022
The protest occurred after yet another horse was killed at the horse racing track that spans Berkeley and Albany.
BLOG
June 25, 2022
Senator Booker spoke about the need for nonviolent direct action and for "not being spectators in democracy!"
BLOG
June 14, 2022
As happy as I am to see Smithfield leave California, they should not be allowed to simply cut and run. They must adequately compensate their workers, provide appropriate care for their pigs, and clean up the damage done to the surrounding community and to the L.A. river.
BLOG
May 20, 2022
Over the last few decades, the Central Valley of California has become plagued by the crisis of dirty drinking water contaminated with nitrates. Latino communities have been disproportionately affected. In the heart of the valley lies Tulare County, a majority Latino district and the largest dairy producing county in the nation.
BLOG
May 5, 2022
This is a response to a recent study by Faunalytics regarding the impacts of protest on diet change.
BLOG
April 14, 2022
High profile sporting events pose a significant opportunity to get eyeballs on a topic– if one is bold enough to risk criminal charges and bodily harm. And it's a tactic that has been used throughout history.
BLOG
February 2, 2022
Tip #1: You need an organizational system that you understand and use every day.
PRESS RELEASE
March 1, 2026
The ten-foot milk carton showed a photo of a calf with the word "Missing" to underscore how the dairy industry routinely separates babies from their mothers on the day they are born.
PRESS RELEASE
February 21, 2026
Drone footage published this week at FactoryFarmWatch.org shows calves being thrown to the ground, dragged and shot in the head at Grimmius Cattle Company
PRESS RELEASE
February 17, 2026
The first-of-its-kind map at FactoryFarmWatch.org is the most comprehensive single source of information on CA's 1300+ industrial animal farms
PRESS RELEASE
February 11, 2026
After completing both phases of her court-ordered detention for rescuing four birds from Perdue’s Petaluma Poultry slaughterhouse, animal rights activist Zoe Rosenberg’s first course of action was to travel to a chicken slaughterhouse in Stockton.
PRESS RELEASE
February 6, 2026
Sonoma County Judge Jane Gaskell struck both causes of action brought by the national poultry giant Perdue Foods in a lawsuit against Direct Action Everywhere (DxE). Judge Gaskell also struck these causes of action for Perdue executive Scott Fitzpatrick. Perdue is now removed from the case and only two causes of action remain for Fitzpatrick.
PRESS RELEASE
January 23, 2026
UC Berkeley students, alumni, and local residents held a “Free Zoe” rally and march on the UC Berkeley campus on Friday, demanding the pardon of animal rights activist Zoe Rosenberg, who is currently on house arrest.
PRESS RELEASE
January 12, 2026
He also denied Trader Joe’s request to restrict protesters’ use of amplified sound on public property outside their stores, writing, “prohibition on the use of sound amplification devices is an invalid infringement upon Defendants’ free speech rights.”
PRESS RELEASE
January 12, 2026
Zoe Rosenberg will check in at the Sonoma County Sheriff’s Office tomorrow and get an ankle monitor put on before beginning her home detention
PRESS RELEASE
December 17, 2025
A representative for Governor Newsom’s office spoke with the activists rallying today and said the governor is aware of the petition and looking into it. She said, “We hope she’s ok,” acknowledging the danger Ms. Rosenberg faces in jail.
