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The Problem with "Humanely Raised" Poultry and Eggs

July 3, 2023

AlterNet

Investigations of alternative poultry and egg farms typically reveal practices and attitudes that do not meet consumer expectations—expectations that are cultivated not only by the companies and retailers they do business with but also by animal welfarists who employ “humane” farming language that glosses over the facts with nebulous assertions and omissions... More often than not, the difference between “humane” farms and factory farms is moot.

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PRESS

The Problem with "Humanely Raised" Poultry and Eggs

July 3, 2023

AlterNet

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BLOG

Exposing Petaluma Poultry

July 1, 2023

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BLOG

Exposing Petaluma Poultry

July 1, 2023

Since 2018, DxE investigators have documented routine violations of California's animal cruelty laws at Petaluma Poultry factory farms, but the authorities refuse to intervene -- so they are taking action themselves to rescue the animals.

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PRESS

As A Vet, I Would Protect All Animals from Harm – But the Law Won’t Let Me

June 26, 2023

Plant-Based News

Animals, of any size or species, are not objects. You cannot put a price tag on their lives. They are individuals who feel fear, sadness, joy, and other emotions just like we do, and they deserve respect.

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PRESS

As A Vet, I Would Protect All Animals from Harm – But the Law Won’t Let Me

June 26, 2023

Plant-Based News

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PRESS

Letter to the Editor: Animal Cruelty Ignored

June 24, 2023

Press Democrat

"Not much has changed over the two administrations of Sonoma County district attorneys. They are continuing to retain charges against activists who originally exposed Petaluma Poultry for its animal cruelty."

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PRESS

Letter to the Editor: Animal Cruelty Ignored

June 24, 2023

Press Democrat

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PRESS

Des Sentences Suspendues et des Absolutions Conditionnelles pour les 11 Militants Véganes

June 20, 2023

La Presse

Translation: Suspended sentences and conditional discharges for the 11 vegan activists

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PRESS

Des Sentences Suspendues et des Absolutions Conditionnelles pour les 11 Militants Véganes

June 20, 2023

La Presse

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PRESS

"Raced to Death:" Golden Gate Fields Has Eighth Horse Death of Year

June 20, 2023

Daily Californian

A petition, led by the animal rights organization Direct Action Everywhere, to shut down the horse track has gained more than 39,000 signatures. “[The horses] are... forced to run until they are, one way or another, led to die,” said campus alumna Cassie King, organizer with Direct Action Everywhere.

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PRESS

"Raced to Death:" Golden Gate Fields Has Eighth Horse Death of Year

June 20, 2023

Daily Californian

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PRESS

Activists Target Petaluma Poultry

June 14, 2023

NorCal Public Media

"As somebody who has a disability myself," Rosenberg said. "I can't imagine what it's like to be an animal who's sick and disabled on the floor of one of these factory farms fighting for food and water, and so I wanna get those animals out and get them the care that they deserve."

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PRESS

Activists Target Petaluma Poultry

June 14, 2023

NorCal Public Media

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PRESS

Bay Area Activist Group Back at Petaluma Poultry Facility, Removes 18 Chickens It Says Reflect Cruel Conditions

June 13, 2023

Press Democrat

Representatives of Direct Action Everywhere, which claimed responsibility for the actions on social media Tuesday, made off with 18 chickens. Their actions, the latest in a series of similar events, are being investigated.

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PRESS

Bay Area Activist Group Back at Petaluma Poultry Facility, Removes 18 Chickens It Says Reflect Cruel Conditions

June 13, 2023

Press Democrat

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PRESS

Animal Rights Activists, Dressed as Factory Workers, Take Chickens from Petaluma Poultry Facility

June 13, 2023

KTVU Fox Bay Area

The group said there have been documented instances of "birds collapsed on the floor or stuck on their backs and unable to walk to food or water, left to slowly starve to death; birds with splayed legs; birds with open wounds."

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PRESS

Animal Rights Activists, Dressed as Factory Workers, Take Chickens from Petaluma Poultry Facility

June 13, 2023

KTVU Fox Bay Area

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Our Top Press Hits

TOP PRESS

‘Baywatch’s’ Alexandra Paul on Trial; Video Shows ‘Open Rescue’ of Foster Farms Chickens

March 9, 2023

LA Times

“We published this video within an hour with both my name and Alicia Santurio’s name attached to it because we believe what we’re doing is legal and morally right,” Paul said in an interview with The Times.

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TOP PRESS

Opinion: Rescuing Farm Animals from Cruelty Should Be Legal

February 14, 2023

New York Times

In any context other than factory farming, treating animals the way we see chickens treated in the Foster Farms slaughterhouse videos would be considered blatant cruelty. Many would also consider it cruel to stand by while someone else handled animals this way. “If there’s someone in my neighborhood watching me boil birds alive, we’d say this is monstrous behavior,” Wayne Hsiung, a founder of DxE, told me.

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TOP PRESS

I Snuck into a California Slaughterhouse to Film How They Kill Pigs. It Was Horrifying

February 9, 2023

San Francisco Chronicle

The message the pigs conveyed in the gas chamber footage is clear: They are in extreme pain, and they want to live. You don’t need the Agriculture Department to tell you that. You can see and hear it for yourself.

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TOP PRESS

Opinion: Spy Cams Show What the Pork Industry Tries to Hide

February 2, 2023

New York Times

“It was horrible cruelty to the pigs inside the chambers,” Jim Reynolds told me. “It’s a violation of federal law.” Reynolds is one of 90 veterinarians who signed an open letter saying that the process shown in the videos probably violates federal law on humane slaughter.

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TOP PRESS

Spy Cams Reveal the Grim Reality of Slaughterhouse Gas Chambers

January 18, 2023

Wired

Animal rights activists have captured the first hidden-camera video from inside a carbon dioxide “stunning chamber” in a US meatpacking plant.

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TOP PRESS

What Is an Animal’s Life Worth?

October 25, 2022

Vox

The pigs’ essentially zero value is baked into the meat industry’s business model... 15 percent of piglets die before they’re finished weaning. The pork industry may slaughter over 125 million pigs a year, but they breed far more, knowing many will die from disease and injury.

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TOP PRESS

I Did Not Steal Two Piglets. I Saved Them. A Jury Agreed.

October 18, 2022

New York Times

During the closing statements in the trial, in which I represented myself, I told jurors that a not-guilty verdict would encourage corporations to treat animals under their care with more compassion and make governments more open to animal cruelty complaints.

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TOP PRESS

Right to Rescue: Jury Acquits Animal Rights Activists Who Saved Piglets at Smithfield Factory Farm

October 11, 2022

Democracy Now!

In a major victory for animal rights, a jury in Utah has acquitted two animal rights activists who each faced up to five and a half years of prison time for rescuing two sick piglets from Smithfield’s Circle Four Farms, one of the world’s largest pig farms.

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TOP PRESS

Activists Acquitted in Trial for Taking Piglets from Smithfield Foods

October 8, 2022

The Intercept

“Whenever I think about the condition Lily was in and the desperation we felt when we saw her there, struggling and so small and so sick, a little baby in such a horrible, awful, brutal place,” Hsiung said in a video posted to Instagram, “we just wanted to get her out.” Animal rescue “is not the worst part of us as human beings. It’s the best of us.”

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DxE's Blog

BLOG

Ten Things You Need to Know About the Company Trying to Put Me in Prison

April 29, 2024

My findings show that “No Antibiotics Ever” just means that the chickens are still experiencing severe infection but they aren’t receiving the medication they desperately need. In one barn at a Petaluma Poultry factory farm in Santa Rosa, more than 10% of the chickens died by the time they reached 5 weeks. That is more than double the accepted industry mortality rate.

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BLOG

Newcomer's Perspective

December 26, 2023

The Sonoma County Court's actions didn't stop me but, instead, spurred me to further action just as it did for many others.

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BLOG

I’m Facing over 20 Years in Prison for Rescuing Animals, But I Am Not Afraid

December 2, 2023

Whether I lose my freedom for days, weeks, months, or even years, it is worth it to give even one or two animals a chance to experience freedom for the first time in their entire lives.

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BLOG

A Baby Chicken Taught Me to Never Give Up Hope. His Name is Vincent.

October 1, 2023

To everyone who doesn’t believe in a better world, I understand. I feel your pain and I know how hard it is to keep going in a world as painful as ours. But, just a glimmer of hope saved Vincent’s life and it might just save the rest of the animals, too. So please, don’t give up.

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BLOG

This Disabled Duck is at the Center of a Felony Case. His Name is Bruce.

August 30, 2023

If you saw a little duckling on his back, paddling his legs and struggling to get back up, what would you do? Would you keep walking? Or would you help him? 

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BLOG

Exposing Petaluma Poultry

July 1, 2023

Since 2018, DxE investigators have documented routine violations of California's animal cruelty laws at Petaluma Poultry factory farms, but the authorities refuse to intervene -- so they are taking action themselves to rescue the animals.

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BLOG

A Letter to the Editor Re: "Churchill Downs to Cease Racing as It Investigates Deaths of Horses"

June 5, 2023

Your story on the shutdown of the Kentucky Derby racetrack failed to provide important context: the growing worldwide movement to abolish horseracing.

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BLOG

Free Speech under Attack in Rural America

May 23, 2023

During my time in Utah, I found people willing to have open and honest discussions. Why, then, are high-ranking members of the Church and the police attempting to stop that from happening? Could it be that egregious abuses documented by DxE at Smithfield were getting too close to those in power? When open dialogue threatens a power structure, it’s time to scrutinize that power structure.

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BLOG

Cedar the Goat Shines a Light on the Dark Reality of 4-H and FFA

May 1, 2023

I have seen firsthand the trauma these programs inflict on children and the violence they inflict on animals. It’s time we reform 4-H and FFA to no longer include programs where kids raise animals to die.

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Our Press Releases

PRESS RELEASE

Animal Rights Activists March in Petaluma During Felony Animal Rescue Trial

September 20, 2025

"I believe Zoe did the right thing by taking sick animals to the vet," said Sharon Loren of Penngrove, who joined the march. "Compassion should never be a crime, but it's on trial here in Sonoma County."

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PRESS RELEASE

Felony Animal Rescue Trial Begins

September 15, 2025

Zoe Rosenberg, 23, is charged with felony conspiracy and 3 misdemeanors for rescuing chickens from Perdue’s Petaluma Poultry slaughterhouse

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PRESS RELEASE

Animal Rights Activists Stage Large “Boat” in Creative Protest Urging Trader Joe’s to Drop Petaluma Poultry

August 30, 2025

Activists use Trader Joe’s nautical theme to urge the company to follow its moral compass and steer away from Petaluma Poultry

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PRESS RELEASE

Activists Protest at Berkeley Trader Joe's Over Purchase of Chickens from Perdue's Petaluma Poultry

August 16, 2025

Dozens of activists with the animal rights network Direct Action Everywhere (DxE) protested outside the Trader Joe's store at 1885 University Avenue in Berkeley, after an Alameda County judge partially denied Trader Joe's requested temporary restraining order against DxE on Tuesday.

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PRESS RELEASE

Activists Protest at Homes of Perdue Executives, After Court Denies Temporary Restraining Order

July 26, 2025

Around thirty animal rights activists with Direct Action Everywhere (DxE) held a peaceful protest outside the home of Scott Fitzpatrick, the Live Production Manager for Perdue’s Petaluma Poultry, after Sonoma County Judge Patrick Broderick denied Fitzpatrick’s application for a temporary restraining order on Friday, citing “insufficient evidence.”

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PRESS RELEASE

Second Perdue Foods Executive Sues Animal Rights Group to Stop Public Protests

July 23, 2025

Scott Fitzpatrick, Live Production Manager for national poultry giant Perdue Foods, filed a lawsuit Tuesday to stop public protests by Direct Action Everywhere (DxE) over documented animal cruelty.

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PRESS RELEASE

Activist Charged with Felony Vandalism for Supergluing Hand to Trader Joe's Fridge Protesting Animal Cruelty

July 3, 2025

Ani Kandada superglued down inside Trader Joe's original store in Pasadena asking the retailer to stop selling chickens from Perdue's Petaluma Poultry, just hours after another animal rights activist was arrested for supergluing her hand inside Trader Joe's Headquarters in Monrovia, CA.

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PRESS RELEASE

Activist Arrested After Supergluing Herself at Trader Joe's Headquarters, as Tensions Rise Over Controversial Chicken Supplier

July 3, 2025

Carla Cabral remained superglued to the desk from approximately 10AM to approximately 11AM, while she demanded a meeting with company executives about documented animal cruelty at Trader Joe's chicken supplier, Petaluma Poultry, which is a subsidiary of national agribusiness giant Perdue Foods.

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PRESS RELEASE

VIDEO: Animal Activists Disrupt CA Poultry Federation Board Meeting, Present Award for "Biggest Animal Abuser"

June 10, 2025

Animal rights activists with DxE disrupted multiple events at the Summer Board Meeting of the California Poultry Federation, a trade association representing commercial chicken and turkey producers across the state. Among CPF's twenty board members are three executives from Petaluma Poultry, the California subsidiary of national poultry giant Perdue Foods, where DxE investigators have documented widespread violations of animal cruelty laws since 2018.

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