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Breaking news and publications from Direct Action Everywhere.

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I Rescued 4 Chickens From Abuse; Now I’m the One Facing a Felony Trial

September 9, 2025

Common Dreams

My trial is expected to last several weeks, though there is no doubt that I did what prosecutors say. My alleged crime? Taking less than $25 worth of chicken. This wouldn’t normally lead to felony charges or a government-monitored GPS tracking device. But, you see, the four chickens I took were alive.

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PRESS

I Rescued 4 Chickens From Abuse; Now I’m the One Facing a Felony Trial

September 9, 2025

Common Dreams

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PRESS

Fairmont Empress Hotel Goes Fur-Free Following Victoria Campaign

September 2, 2025

Capital Daily

The Empress Hotel—and the entire Fairmont chain—is going fur-free, much to the satisfaction of a local animal rights group that has been calling for the policy changes... for the past three years, fellow members of the Victoria chapter of Direct Action Everywhere staged monthly protests by the Empress and wrote chalk messages on the sidewalk in front of the hotel.

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PRESS

Fairmont Empress Hotel Goes Fur-Free Following Victoria Campaign

September 2, 2025

Capital Daily

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PRESS

A California County Embraces Humane Farming. These Animal Activists Demand More.

September 2, 2025

The New York Times

Ms. Rosenberg, 23, says that she found chickens at Petaluma Poultry covered in scratches and bruises, including some with high fevers and serious infections. There was also evidence, she said, that birds were being scalded alive, instead of killed before broiling, because the slaughter lines were moving too quickly.

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PRESS

A California County Embraces Humane Farming. These Animal Activists Demand More.

September 2, 2025

The New York Times

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PRESS

Activists Deploy 16-Foot Boat Demanding Trader Joe’s Cut Ties with Petaluma Poultry

September 1, 2025

The Daily Californian

Cardboard ocean waves, sailor hats and a 16-foot sailboat set the scene Saturday outside of the Trader Joe’s on University Avenue. Animal welfare activists aboard the boat parked outside the store warned customers passing by to “steer away” from Perdue’s Petaluma Poultry, a company the activists allege engages in animal cruelty.

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PRESS

Activists Deploy 16-Foot Boat Demanding Trader Joe’s Cut Ties with Petaluma Poultry

September 1, 2025

The Daily Californian

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PRESS

Three Weeks Ahead of Felony Trial, UC Berkeley Activist Pleads Her Case on Campus

August 28, 2025

The Daily Californian

Rosenberg and DxE have also been encouraging people to sign their petition to the Sonoma County District Attorney, asking them to redirect the resources used on her case to prosecuting animal cruelty at factory farms in Sonoma County. Hundreds of people signed the petition when Rosenberg and DxE were protesting on campus during Caltopia this week.

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PRESS

Three Weeks Ahead of Felony Trial, UC Berkeley Activist Pleads Her Case on Campus

August 28, 2025

The Daily Californian

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PRESS

Animal Rights Protests at Perdue Executives’ Sonoma County Homes Ignite Free Speech Fight

August 23, 2025

Press Democrat

After months of unanswered emails and demonstrations, DxE organizer Cassie King said protesting at executives' homes was the only way to get their attention. “We've been ignored by the company every time we email or show up at their offices,” King said. “Now we're doing what we can to reach the people who literally oversee the lives and deaths of these animals and who have the power to stop animals from starving to death or being boiled alive.

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PRESS

Animal Rights Protests at Perdue Executives’ Sonoma County Homes Ignite Free Speech Fight

August 23, 2025

Press Democrat

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PRESS

Dane County Supervisors Push to Remove Dogs from Blue Mounds Breeder During Investigations

August 20, 2025

WMTV News

After years of animal welfare advocates raising concerns about conditions at a Dane County dog breeding facility, county supervisors are now stepping in.

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PRESS

Dane County Supervisors Push to Remove Dogs from Blue Mounds Breeder During Investigations

August 20, 2025

WMTV News

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PRESS

3 Charged as Protester Chains Herself to Zoo Structure in Protest of Lucy’s Captivity

August 19, 2025

CTV News

A 53-year-old woman chained herself to a structure at the zoo entrance around noon. According to a news release, the protest was put on by a group called Direct Action Everywhere in hopes of having Lucy transferred to a sanctuary in Tennessee.

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PRESS

3 Charged as Protester Chains Herself to Zoo Structure in Protest of Lucy’s Captivity

August 19, 2025

CTV News

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PRESS

Animal Rights Activists Protest at PB Trader Joe’s

August 17, 2025

Times of San Diego

Animal rights advocates protested in front of a Trader Joe’s in Pacific Beach Sunday afternoon to demand that the grocery chain stop purchasing chickens from Petaluma Poultry. It was one of many that Direct Action Everywhere held over the weekend at Trader Joe’s in multiple states.

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PRESS

Animal Rights Activists Protest at PB Trader Joe’s

August 17, 2025

Times of San Diego

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Our Top Press Hits

TOP PRESS

Fur Is Dead: Animal Welfare Groups Cheer San Francisco Ban

March 20, 2018

The New York Times

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TOP PRESS

Inside the Bold New Animal Liberation Movement: No Masks, No Regrets, All The Risks

November 7, 2017

Mother Jones

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TOP PRESS

Rescue at Oakland Slaughterhouse Shows New, Potent Tactics of Growing Animal Rights Movement

November 1, 2017

The Intercept

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TOP PRESS

The FBI’s Hunt for Two Missing Piglets Reveals the Federal Cover-Up of Barbaric Factory Farms

October 5, 2017

The Intercept

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TOP PRESS

FBI raids animal shelters, searching for piglets rescued from factory farm, activists say

September 14, 2017

The Washington Post

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TOP PRESS

Animal Welfare Groups Have a New Tool: Virtual Reality

July 6, 2017

The New York Times

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TOP PRESS

‘Her head has been torn off’: Activists’ film alleges abuse at Costco-linked cage-free egg farm

October 20, 2016

The Washington Post

While the hens are not in cages, the video shows them crowded together, covered in feces and blood, struggling to breathe and attacking and even eating one other.

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TOP PRESS

Animal Rights Group’s Video of Hens Raises Questions, but Not Just for Farms

January 8, 2015

The New York Times

An animal rights group released on Thursday a disturbing video of laying hens at a farm in Northern California that supplies eggs to Whole Foods and Organic Valley, among other retailers and distributors.

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DxE's Blog

BLOG

"How does this burrito help me? "

January 19, 2014

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BLOG

Empowering Networks

January 16, 2014

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BLOG

New York Times: The End of "Animal Welfare"

January 14, 2014

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BLOG

"Responsibly Raised"

January 14, 2014

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BLOG

Chipotle: the "Marketing Master"

January 13, 2014

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BLOG

Veg*n Consumerism: Panacea... or Pitfall?

January 12, 2014

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BLOG

Buying our Movement

January 10, 2014

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BLOG

Apologies to the Chickens

January 6, 2014

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BLOG

Reflections on Consumer Boycotts

January 4, 2014

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Our Press Releases

PRESS RELEASE

Case Dismissed Against Protester Who Sprayed Pig Feces at Smithfield CEO’s Home

October 13, 2021

Company has faced nuisance lawsuits for waste pollution sprayed on local communities, resulting in hundreds of millions in judgements against it

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PRESS RELEASE

BREAKING: 9 Activists Arrested After Locking Down, Dumping Wildfire Debris at Gov. Newsom’s House

September 28, 2021

11 peaceful activists from the same group are still in custody on over $1 million total bail, following California slaughterhouse blockade Tuesday

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PRESS RELEASE

11 Peaceful Demonstrators Remain in Custody on $100,000 Bond Each, Following Protest at Chick-fil-A Supplying Slaughterhouse

September 27, 2021

Just-released hidden camera footage from inside the Foster Farms facility reveals fully-conscious animals routinely being improperly slaughtered -- conduct activists allege is criminal

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PRESS RELEASE

Animal Activist Fools Newsmax on Live TV, Posing as Tyson Foods CEO to Promote “Roasting Pigs Alive”

September 2, 2021

Imposter disavowed nonviolent animal rights activists as“terrorists”

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PRESS RELEASE

UC Berkeley Students Cover Sproul Hall Steps in Fake Blood, Protesting University’s Factory Farm Purchasing

August 24, 2021

Student-led investigation into UCB chicken supplier Tyson Foods shines new light on administration’s erroneous claims that it doesn’t supply from factory farms

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PRESS RELEASE

Following IPCC Climate Report, Berkeley Activists Slam Governor Newsom’s Wildfire Photo Op

August 8, 2021

Group behind Berkeley vegan transition bill says Newsom’s inaction on environmental impact of animal agriculture is unacceptable

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PRESS RELEASE

Activists Drop Banner From Roof of In-N-Out, Demanding the Company Cease Supplying From Factory Farms

August 6, 2021

California residents want the the company to disclose supplier information, citing animal abuse and environmental destruction

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PRESS RELEASE

Berkeley Becomes First U.S. City to Commit to Exclusively Plant-Based Food Purchases

July 26, 2021

Berkeley City Council passed a resolution late Tuesday to switch 50% of city expenditures on animal-based foods to plant-based by 2024, and commit to a long-term goal of 100% plant-based.

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PRESS RELEASE

Activists Held Rally at City Hall After 18 Hour Sit-In at Berkeley Mayor’s House

July 20, 2021

Activists want to keep the pressure on Mayor Arreguin’s climate commitments

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