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Fairmont Empress Hotel Goes Fur-Free Following Victoria Campaign

September 2, 2025

Capital Daily

The Empress Hotel—and the entire Fairmont chain—is going fur-free, much to the satisfaction of a local animal rights group that has been calling for the policy changes... for the past three years, fellow members of the Victoria chapter of Direct Action Everywhere staged monthly protests by the Empress and wrote chalk messages on the sidewalk in front of the hotel.

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PRESS

Fairmont Empress Hotel Goes Fur-Free Following Victoria Campaign

September 2, 2025

Capital Daily

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PRESS

A California County Embraces Humane Farming. These Animal Activists Demand More.

September 2, 2025

The New York Times

Ms. Rosenberg, 23, says that she found chickens at Petaluma Poultry covered in scratches and bruises, including some with high fevers and serious infections. There was also evidence, she said, that birds were being scalded alive, instead of killed before broiling, because the slaughter lines were moving too quickly.

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PRESS

A California County Embraces Humane Farming. These Animal Activists Demand More.

September 2, 2025

The New York Times

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PRESS

Activists Deploy 16-Foot Boat Demanding Trader Joe’s Cut Ties with Petaluma Poultry

September 1, 2025

The Daily Californian

Cardboard ocean waves, sailor hats and a 16-foot sailboat set the scene Saturday outside of the Trader Joe’s on University Avenue. Animal welfare activists aboard the boat parked outside the store warned customers passing by to “steer away” from Perdue’s Petaluma Poultry, a company the activists allege engages in animal cruelty.

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PRESS

Activists Deploy 16-Foot Boat Demanding Trader Joe’s Cut Ties with Petaluma Poultry

September 1, 2025

The Daily Californian

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PRESS

Three Weeks Ahead of Felony Trial, UC Berkeley Activist Pleads Her Case on Campus

August 28, 2025

The Daily Californian

Rosenberg and DxE have also been encouraging people to sign their petition to the Sonoma County District Attorney, asking them to redirect the resources used on her case to prosecuting animal cruelty at factory farms in Sonoma County. Hundreds of people signed the petition when Rosenberg and DxE were protesting on campus during Caltopia this week.

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PRESS

Three Weeks Ahead of Felony Trial, UC Berkeley Activist Pleads Her Case on Campus

August 28, 2025

The Daily Californian

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PRESS

Animal Rights Protests at Perdue Executives’ Sonoma County Homes Ignite Free Speech Fight

August 23, 2025

Press Democrat

After months of unanswered emails and demonstrations, DxE organizer Cassie King said protesting at executives' homes was the only way to get their attention. “We've been ignored by the company every time we email or show up at their offices,” King said. “Now we're doing what we can to reach the people who literally oversee the lives and deaths of these animals and who have the power to stop animals from starving to death or being boiled alive.

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PRESS

Animal Rights Protests at Perdue Executives’ Sonoma County Homes Ignite Free Speech Fight

August 23, 2025

Press Democrat

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PRESS

Dane County Supervisors Push to Remove Dogs from Blue Mounds Breeder During Investigations

August 20, 2025

WMTV News

After years of animal welfare advocates raising concerns about conditions at a Dane County dog breeding facility, county supervisors are now stepping in.

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PRESS

Dane County Supervisors Push to Remove Dogs from Blue Mounds Breeder During Investigations

August 20, 2025

WMTV News

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PRESS

3 Charged as Protester Chains Herself to Zoo Structure in Protest of Lucy’s Captivity

August 19, 2025

CTV News

A 53-year-old woman chained herself to a structure at the zoo entrance around noon. According to a news release, the protest was put on by a group called Direct Action Everywhere in hopes of having Lucy transferred to a sanctuary in Tennessee.

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PRESS

3 Charged as Protester Chains Herself to Zoo Structure in Protest of Lucy’s Captivity

August 19, 2025

CTV News

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PRESS

Animal Rights Activists Protest at PB Trader Joe’s

August 17, 2025

Times of San Diego

Animal rights advocates protested in front of a Trader Joe’s in Pacific Beach Sunday afternoon to demand that the grocery chain stop purchasing chickens from Petaluma Poultry. It was one of many that Direct Action Everywhere held over the weekend at Trader Joe’s in multiple states.

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PRESS

Animal Rights Activists Protest at PB Trader Joe’s

August 17, 2025

Times of San Diego

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PRESS RELEASE

Activists Protest at Berkeley Trader Joe's Over Purchase of Chickens from Perdue's Petaluma Poultry

August 16, 2025

Dozens of activists with the animal rights network Direct Action Everywhere (DxE) protested outside the Trader Joe's store at 1885 University Avenue in Berkeley, after an Alameda County judge partially denied Trader Joe's requested temporary restraining order against DxE on Tuesday.

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PRESS RELEASE

Activists Protest at Berkeley Trader Joe's Over Purchase of Chickens from Perdue's Petaluma Poultry

August 16, 2025

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Our Top Press Hits

TOP PRESS

Opinion: Spy Cams Show What the Pork Industry Tries to Hide

February 2, 2023

New York Times

“It was horrible cruelty to the pigs inside the chambers,” Jim Reynolds told me. “It’s a violation of federal law.” Reynolds is one of 90 veterinarians who signed an open letter saying that the process shown in the videos probably violates federal law on humane slaughter.

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TOP PRESS

Spy Cams Reveal the Grim Reality of Slaughterhouse Gas Chambers

January 18, 2023

Wired

Animal rights activists have captured the first hidden-camera video from inside a carbon dioxide “stunning chamber” in a US meatpacking plant.

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TOP PRESS

What Is an Animal’s Life Worth?

October 25, 2022

Vox

The pigs’ essentially zero value is baked into the meat industry’s business model... 15 percent of piglets die before they’re finished weaning. The pork industry may slaughter over 125 million pigs a year, but they breed far more, knowing many will die from disease and injury.

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TOP PRESS

I Did Not Steal Two Piglets. I Saved Them. A Jury Agreed.

October 18, 2022

New York Times

During the closing statements in the trial, in which I represented myself, I told jurors that a not-guilty verdict would encourage corporations to treat animals under their care with more compassion and make governments more open to animal cruelty complaints.

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TOP PRESS

Right to Rescue: Jury Acquits Animal Rights Activists Who Saved Piglets at Smithfield Factory Farm

October 11, 2022

Democracy Now!

In a major victory for animal rights, a jury in Utah has acquitted two animal rights activists who each faced up to five and a half years of prison time for rescuing two sick piglets from Smithfield’s Circle Four Farms, one of the world’s largest pig farms.

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TOP PRESS

Activists Acquitted in Trial for Taking Piglets from Smithfield Foods

October 8, 2022

The Intercept

“Whenever I think about the condition Lily was in and the desperation we felt when we saw her there, struggling and so small and so sick, a little baby in such a horrible, awful, brutal place,” Hsiung said in a video posted to Instagram, “we just wanted to get her out.” Animal rescue “is not the worst part of us as human beings. It’s the best of us.”

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TOP PRESS

Animal Rights Activists Are Acquitted in Smithfield Piglet Case

October 8, 2022

New York Times

Many animal welfare advocates viewed the trial as a display of corporate power, and a test of whether the meat industry can legally prevent the public from seeing the sometimes unsavory aspects of modern mass food production.

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TOP PRESS

Trial Begins for Animal Activists Accused of Stealing Two Piglets from Utah Factory Farm

October 3, 2022

Fox 13 Salt Lake City

“They did a nonviolent action, and they saved the lives of two piglets who would have been discarded by the industry anyway.”

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TOP PRESS

Standing Trial: Should we care about animal liberation?

September 19, 2022

Harper's Magazine

Most readers care about humans, not pigs. What gets us going is a compelling main character facing many years in prison, not several million pigs spending a lifetime in circumstances that make prison look comparatively relaxing.

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DxE's Blog

BLOG

How The New York Times’ Exposé of the Meat Research Center is Deceiving Readers… and Hurting Animals

January 21, 2015

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BLOG

Appropriation and Animal Rights: The Intersectional Activist

January 19, 2015

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BLOG

Did The New York Times Cover Up Whole Foods's Fraud?

January 16, 2015

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BLOG

Veganism is NOT Cruelty-Free

January 14, 2015

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BLOG

Why Farm Country Hates Whole Foods (Radio Interview)

January 13, 2015

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BLOG

On the Importance of Open Rescue: Four Reasons to Get Serious about Liberation

January 9, 2015

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BLOG

Why Target Whole Foods

January 8, 2015

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BLOG

Interview with Marie and Butterfly, Founders of Solfood Catering and Cafe Caravan

January 7, 2015

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BLOG

Why Race Matters (especially for Animal Rights Activists)

December 19, 2014

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Our Press Releases

PRESS RELEASE

Food Network Chef Tyler Florence Cuts Ties with Perdue’s Petaluma Poultry, Following Repeated Protests

August 15, 2024

Animal rights activists with Direct Action Everywhere disrupted Florence at events across the country in recent months calling for the move

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PRESS RELEASE

Activists Disrupt Food Network Chef Tyler Florence’s Restaurant, Over Ties to Perdue’s Petaluma Poultry

July 20, 2024

On Saturday evening, animal rights activists protested inside and outside of Miller & Lux, an upscale steakhouse in Mission Bay that is owned by celebrity chef Tyler Florence. The protesters were calling on Florence to cut ties with Perdue’s Petaluma Poultry. They marched and chanted through the restaurant, holding signs that read “Drop Petaluma Poultry” and “Stop Supporting Perdue’s Petaluma Poultry’s Criminal Animal Abuse.”

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PRESS RELEASE

Massive Barn Fire Kills Tens of Thousands of Chickens at Demler Brothers Egg Ranch

July 19, 2024

The Ramona factory farm was the site of a 2019 animal cruelty investigation by Direct Action Everywhere

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PRESS RELEASE

Judge Dismisses Multiple Felonies Against Animal Rescuer

May 13, 2024

Berkeley student in Perdue poultry case now faces 1 felony and 3 misdemeanors

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PRESS RELEASE

Felony Charges Dismissed Against Beagle Rescuers

March 8, 2024

Today, in a stunning development, the State of Wisconsin moved to dismiss charges against three animal rights activists accused of rescuing three beagles from Ridglan Farms, one of the last two remaining large breeders of dogs for vivisection in the country. Judge Mario White granted the dismissal at a hearing this morning.

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PRESS RELEASE

Activists Ask Stanford to Never Again Buy Research Subjects from Abusive Dog Breeder

February 27, 2024

The demonstration highlighted the horrifying conditions in which Ridglan Farms confines thousands of beagles for experimentation... The action featured speeches from Stanford alumni and a former Stanford researcher.

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PRESS RELEASE

Activists Evoke “Chicken Run” in Retelling of Real-Life Rescues

January 27, 2024

Playing with characters and plot elements from the new film Chicken Run 2: Dawn of the Nugget, the protest featured “Zoe Rosenbird” coming to the rescue of sick, injured chickens and transforming the operation that tortured them into an animal sanctuary.

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PRESS RELEASE

Activist Sentenced to Jail for Rescuing Sick Animals from Factory Farms

November 30, 2023

The University of Denver’s Animal Activist Legal Defense Project is working on the appeal. Attorney Chris Carraway said, “I often hear courts describe trials as a search for the truth. Mr. Hsiung’s trial was anything but. The press had limited access; trial participants were unconstitutionally gagged from the beginning; and the court bent over backwards to prevent the defense from detailing the chronic animal cruelty found which informed the intent behind the actions."

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PRESS RELEASE

Berkeley Factory Farm Ban Qualifies for November 2024 Election

October 19, 2023

“The thousands of signatures we’ve collected this summer are a testament to how enthusiastic the people of Berkeley are about disassociating with these cruel industries that run counter to our values,” says Berkeley resident and DxE organizer Kitty Jones. “It is high time we move past a system of industrialized exploitation of animals.”

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