Breaking news and publications from Direct Action Everywhere.
Media inquiry? Please email press@dxe.io.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 24, 2025
The Guardian
PRESS RELEASE
March 15, 2025
The protest spotlighted the zoonotic pathogens found at Petaluma Poultry, including salmonella, campylobacter, antibiotic-resistant Enterococcus, and Clostridium perfringens. Two protestors wore the type of biosecurity suits that are required for investigations and held yellow caution tape in front of the store’s meat section, which contains chickens slaughtered at Perdue’s Petaluma Poultry slaughterhouse
PRESS RELEASE
March 15, 2025
PRESS
March 12, 2025
Sonoma State Star
Following Rosenberg’s March 3 hearing regarding her remaining charges, activists from Direct Action Everywhere gathered on the sidewalk outside the home of Jason Arnold, Perdue Farms’ director of operations, to protest his role in the factory farm industry.
PRESS
March 12, 2025
Sonoma State Star
BLOG
March 6, 2025
We have already begun to develop a large, trained, and coordinated network of chapters across the state, and to create a factory farm map and resource guide that will become the go-to source for information about industrialized animal agriculture in California.
PRESS RELEASE
March 3, 2025
“If Ms. Rosenberg had rescued a drowning dog from a neighbor’s pool, she would be applauded, not prosecuted,” said Mr. Carraway. “The fact is, California law does not distinguish between rescuing a dog from a pool and rescuing sick and injured chickens from a slaughterhouse. Those who profit off animal agriculture may not like it, but that is the law.”
PRESS
March 2, 2025
SF Gate
Activists opposed to one of America's biggest poultry producers protested sales of Perdue Farms products at a Berkeley Trader Joe's on Saturday. Animal welfare advocates inside and outside the store urged the retailer to stop selling products slaughtered by Perdue's Petaluma Poultry.
PRESS RELEASE
March 1, 2025
Outside the store, protestors set up a “human meat” display with an activist covered in fake blood and lying on a tray wrapped in plastic to represent the abused chickens whose plastic-wrapped bodies are sold at Trader Joe’s.
PRESS RELEASE
March 1, 2025
PRESS
February 26, 2025
Wisconsin News 3 Now
Direct Action Everywhere (DxE) entered Ridglan Farms in the dark of night. The team conducted what’s referred to as an ‘open rescue', a tactic used by animal rights activists wherein they openly and publicly describe what they have done. This differs from secretive or clandestine rescues. That night, the team took possession of three beagles which they later named Julie, Anna and Lucy. In 2021, the team was charged with felony burglary and theft.
PRESS
February 17, 2025
Countercurrents
In addressing Musk’s continued development of BCI’s, DxE organizer Carla Cabral said, “Elon Musk’s actions are a profound example of the link between animal and human cruelty. While animals such as monkeys and pigs are being tortured and killed for Musk’s financial gain, he’s actively spewing hate toward trans people, immigrant communities, and other marginalized groups. And the federal government has shown no willingness to hold Musk accountable..."
PRESS RELEASE
February 15, 2025
Protestors displayed a giant Elon Musk head with a speech bubble reading “I TORTURE MONKEYS.” With some activists dressed as monkeys inside cages, others held signs reading “Primates are not prototypes.” Several Bay Area residents, including a former animal experimenter, gave speeches condemning the cruelty and ineffectiveness of animal testing.
PRESS RELEASE
February 15, 2025
TOP PRESS
February 9, 2023
San Francisco Chronicle
The message the pigs conveyed in the gas chamber footage is clear: They are in extreme pain, and they want to live. You don’t need the Agriculture Department to tell you that. You can see and hear it for yourself.
TOP PRESS
February 2, 2023
New York Times
“It was horrible cruelty to the pigs inside the chambers,” Jim Reynolds told me. “It’s a violation of federal law.” Reynolds is one of 90 veterinarians who signed an open letter saying that the process shown in the videos probably violates federal law on humane slaughter.
TOP PRESS
January 18, 2023
Wired
Animal rights activists have captured the first hidden-camera video from inside a carbon dioxide “stunning chamber” in a US meatpacking plant.
TOP PRESS
October 25, 2022
Vox
The pigs’ essentially zero value is baked into the meat industry’s business model... 15 percent of piglets die before they’re finished weaning. The pork industry may slaughter over 125 million pigs a year, but they breed far more, knowing many will die from disease and injury.
TOP PRESS
October 18, 2022
New York Times
During the closing statements in the trial, in which I represented myself, I told jurors that a not-guilty verdict would encourage corporations to treat animals under their care with more compassion and make governments more open to animal cruelty complaints.
TOP PRESS
October 11, 2022
Democracy Now!
In a major victory for animal rights, a jury in Utah has acquitted two animal rights activists who each faced up to five and a half years of prison time for rescuing two sick piglets from Smithfield’s Circle Four Farms, one of the world’s largest pig farms.
TOP PRESS
October 8, 2022
The Intercept
“Whenever I think about the condition Lily was in and the desperation we felt when we saw her there, struggling and so small and so sick, a little baby in such a horrible, awful, brutal place,” Hsiung said in a video posted to Instagram, “we just wanted to get her out.” Animal rescue “is not the worst part of us as human beings. It’s the best of us.”
TOP PRESS
October 8, 2022
New York Times
Many animal welfare advocates viewed the trial as a display of corporate power, and a test of whether the meat industry can legally prevent the public from seeing the sometimes unsavory aspects of modern mass food production.
TOP PRESS
October 3, 2022
Fox 13 Salt Lake City
“They did a nonviolent action, and they saved the lives of two piglets who would have been discarded by the industry anyway.”
BLOG
December 11, 2025
My cell is small, but I can stand up and take a few steps. In many parts of the US, animals can legally be housed in such tight confinement that they can't even spread their limbs or turn around.
BLOG
December 10, 2025
My prosecutors are hoping my jail sentence will scare you. They’re hoping you’ll consider rescuing an animal and then think of me and change your mind. No. Think of me if you will, but then do it.
BLOG
December 4, 2025
This is the statement defendant Zoe Rosenberg read in court at her sentencing hearing on Dec. 3, 2025, before she was sentenced to 90 days in jail for rescuing Poppy, Aster, Ivy, and Azalea from Perdue's Petaluma Poultry slaughterhouse.
BLOG
October 27, 2025
Updates and summaries from Week 7 of the Perdue Rescue Trial
BLOG
October 20, 2025
Updates and summaries from Week 6 of the Perdue Rescue Trial
BLOG
October 13, 2025
Updates and summaries from Week 5 of the Perdue Rescue Trial
BLOG
October 6, 2025
Updates and summaries from Week 4 of the Perdue Rescue Trial
BLOG
September 29, 2025
Updates and summaries from Week 3 of the Perdue Rescue Trial
BLOG
September 22, 2025
Updates and summaries from Week 2 of the Perdue Rescue Trial
PRESS RELEASE
December 3, 2025
Today, animal rescuer Zoe Rosenberg was sentenced to 90 days in custody for saving four chickens from Perdue’s Petaluma Poultry slaughterhouse. She will become eligible for jail alternatives for the final 60 days of her sentence.
PRESS RELEASE
November 8, 2025
DxE is calling for Petaluma Poultry to be prosecuted for scalding birds alive, citing that California’s animal cruelty law prohibits inflicting unnecessary cruelty on an animal.
PRESS RELEASE
November 5, 2025
Zoe Rosenberg spoke at the AG’s Office on Wednesday, saying, “Sonoma County’s District Attorney’s Office is not doing anything to address the criminal animal cruelty. Instead, they spent the last two years prosecuting me.”
PRESS RELEASE
October 29, 2025
At trial, the court severely limited what the jury was able to know about these prior findings at Petaluma Poultry, despite the fact that they heavily influenced Ms. Rosenberg’s belief that rescue was necessary.
PRESS RELEASE
September 20, 2025
"I believe Zoe did the right thing by taking sick animals to the vet," said Sharon Loren of Penngrove, who joined the march. "Compassion should never be a crime, but it's on trial here in Sonoma County."
PRESS RELEASE
September 15, 2025
Zoe Rosenberg, 23, is charged with felony conspiracy and 3 misdemeanors for rescuing chickens from Perdue’s Petaluma Poultry slaughterhouse
PRESS RELEASE
August 30, 2025
Activists use Trader Joe’s nautical theme to urge the company to follow its moral compass and steer away from Petaluma Poultry
PRESS RELEASE
August 16, 2025
Dozens of activists with the animal rights network Direct Action Everywhere (DxE) protested outside the Trader Joe's store at 1885 University Avenue in Berkeley, after an Alameda County judge partially denied Trader Joe's requested temporary restraining order against DxE on Tuesday.
PRESS RELEASE
July 26, 2025
Around thirty animal rights activists with Direct Action Everywhere (DxE) held a peaceful protest outside the home of Scott Fitzpatrick, the Live Production Manager for Perdue’s Petaluma Poultry, after Sonoma County Judge Patrick Broderick denied Fitzpatrick’s application for a temporary restraining order on Friday, citing “insufficient evidence.”
