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Dane County Supervisors Push to Remove Dogs from Blue Mounds Breeder During Investigations

August 20, 2025

WMTV News

After years of animal welfare advocates raising concerns about conditions at a Dane County dog breeding facility, county supervisors are now stepping in.

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PRESS

Dane County Supervisors Push to Remove Dogs from Blue Mounds Breeder During Investigations

August 20, 2025

WMTV News

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PRESS

3 Charged as Protester Chains Herself to Zoo Structure in Protest of Lucy’s Captivity

August 19, 2025

CTV News

A 53-year-old woman chained herself to a structure at the zoo entrance around noon. According to a news release, the protest was put on by a group called Direct Action Everywhere in hopes of having Lucy transferred to a sanctuary in Tennessee.

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PRESS

3 Charged as Protester Chains Herself to Zoo Structure in Protest of Lucy’s Captivity

August 19, 2025

CTV News

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PRESS

Animal Rights Activists Protest at PB Trader Joe’s

August 17, 2025

Times of San Diego

Animal rights advocates protested in front of a Trader Joe’s in Pacific Beach Sunday afternoon to demand that the grocery chain stop purchasing chickens from Petaluma Poultry. It was one of many that Direct Action Everywhere held over the weekend at Trader Joe’s in multiple states.

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Animal Rights Activists Protest at PB Trader Joe’s

August 17, 2025

Times of San Diego

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PRESS RELEASE

Activists Protest at Berkeley Trader Joe's Over Purchase of Chickens from Perdue's Petaluma Poultry

August 16, 2025

Dozens of activists with the animal rights network Direct Action Everywhere (DxE) protested outside the Trader Joe's store at 1885 University Avenue in Berkeley, after an Alameda County judge partially denied Trader Joe's requested temporary restraining order against DxE on Tuesday.

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PRESS RELEASE

Activists Protest at Berkeley Trader Joe's Over Purchase of Chickens from Perdue's Petaluma Poultry

August 16, 2025

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PRESS

Judge Denies Trader Joe’s Protest Ban; Activists Rally in Encino

August 16, 2025

Van Nuys News Press

Trader Joe’s had sought a sweeping ban on protests inside and outside all 205 California stores. On Tuesday, Judge Keith Fong denied the request as it applied to outside protests and criticized the company for refusing to engage with activists. Before the Encino store protest, demonstrators also gathered near the home of Trader Joe’s CEO, who lives in the neighborhood.

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PRESS

Judge Denies Trader Joe’s Protest Ban; Activists Rally in Encino

August 16, 2025

Van Nuys News Press

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PRESS

A Rude Awakening: Mistreated Poultry

August 15, 2025

KPFA

On today’s show, Direct Action Everywhere will be holding an action in front of Trader Joe’s in Berkeley tomorrow and Cassie King will explain why.

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PRESS

A Rude Awakening: Mistreated Poultry

August 15, 2025

KPFA

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BLOG

Trader Joe’s Is Suing Me to Keep You in the Dark

July 31, 2025

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BLOG

Trader Joe’s Is Suing Me to Keep You in the Dark

July 31, 2025

Trader Joe’s is known as “America’s most reputable brand,” and I’m learning firsthand that this might be because they relentlessly silence their critics and go to great lengths to protect their image from public scrutiny.

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PRESS RELEASE

Activists Protest at Homes of Perdue Executives, After Court Denies Temporary Restraining Order

July 26, 2025

Around thirty animal rights activists with Direct Action Everywhere (DxE) held a peaceful protest outside the home of Scott Fitzpatrick, the Live Production Manager for Perdue’s Petaluma Poultry, after Sonoma County Judge Patrick Broderick denied Fitzpatrick’s application for a temporary restraining order on Friday, citing “insufficient evidence.”

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PRESS RELEASE

Activists Protest at Homes of Perdue Executives, After Court Denies Temporary Restraining Order

July 26, 2025

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BLOG

Whole Foods is lying to you. I was arrested for revealing the truth.

July 25, 2025

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BLOG

Whole Foods is lying to you. I was arrested for revealing the truth.

July 25, 2025

Vera supplies the nation’s largest goat milk producer, Meyenberg, and its practices are a far cry from the rigorous standards Whole Foods promises. Thousands of goats are confined in crowded pens without access to pasture; newborn babies are routinely separated from their mothers; and, outside the confinement area, lies a mass graveyard of animals who died prior to slaughter.

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Our Top Press Hits

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Opinion: Spy Cams Show What the Pork Industry Tries to Hide

February 2, 2023

New York Times

“It was horrible cruelty to the pigs inside the chambers,” Jim Reynolds told me. “It’s a violation of federal law.” Reynolds is one of 90 veterinarians who signed an open letter saying that the process shown in the videos probably violates federal law on humane slaughter.

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TOP PRESS

Spy Cams Reveal the Grim Reality of Slaughterhouse Gas Chambers

January 18, 2023

Wired

Animal rights activists have captured the first hidden-camera video from inside a carbon dioxide “stunning chamber” in a US meatpacking plant.

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TOP PRESS

What Is an Animal’s Life Worth?

October 25, 2022

Vox

The pigs’ essentially zero value is baked into the meat industry’s business model... 15 percent of piglets die before they’re finished weaning. The pork industry may slaughter over 125 million pigs a year, but they breed far more, knowing many will die from disease and injury.

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TOP PRESS

I Did Not Steal Two Piglets. I Saved Them. A Jury Agreed.

October 18, 2022

New York Times

During the closing statements in the trial, in which I represented myself, I told jurors that a not-guilty verdict would encourage corporations to treat animals under their care with more compassion and make governments more open to animal cruelty complaints.

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TOP PRESS

Right to Rescue: Jury Acquits Animal Rights Activists Who Saved Piglets at Smithfield Factory Farm

October 11, 2022

Democracy Now!

In a major victory for animal rights, a jury in Utah has acquitted two animal rights activists who each faced up to five and a half years of prison time for rescuing two sick piglets from Smithfield’s Circle Four Farms, one of the world’s largest pig farms.

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TOP PRESS

Activists Acquitted in Trial for Taking Piglets from Smithfield Foods

October 8, 2022

The Intercept

“Whenever I think about the condition Lily was in and the desperation we felt when we saw her there, struggling and so small and so sick, a little baby in such a horrible, awful, brutal place,” Hsiung said in a video posted to Instagram, “we just wanted to get her out.” Animal rescue “is not the worst part of us as human beings. It’s the best of us.”

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TOP PRESS

Animal Rights Activists Are Acquitted in Smithfield Piglet Case

October 8, 2022

New York Times

Many animal welfare advocates viewed the trial as a display of corporate power, and a test of whether the meat industry can legally prevent the public from seeing the sometimes unsavory aspects of modern mass food production.

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TOP PRESS

Trial Begins for Animal Activists Accused of Stealing Two Piglets from Utah Factory Farm

October 3, 2022

Fox 13 Salt Lake City

“They did a nonviolent action, and they saved the lives of two piglets who would have been discarded by the industry anyway.”

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TOP PRESS

Standing Trial: Should we care about animal liberation?

September 19, 2022

Harper's Magazine

Most readers care about humans, not pigs. What gets us going is a compelling main character facing many years in prison, not several million pigs spending a lifetime in circumstances that make prison look comparatively relaxing.

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DxE's Blog

BLOG

DxE is Taking to the Streets in Support of a Ban on Fur in Berkeley

February 16, 2017

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BLOG

Animal Rights Activist Profile: Mary Kate Fain

February 15, 2017

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BLOG

Animal Rights News Recap 2/10/2017

February 10, 2017

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BLOG

Berkeley Animal Rights Center News, February Edition

February 9, 2017

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BLOG

5 Reasons Why Humane Meat Is An Alternative Fact

February 6, 2017

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BLOG

Animal Rights News Recap 2/3/2017

February 3, 2017

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BLOG

DxE Activist Charged for Rescuing Hen Tormented by Costco

February 3, 2017

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BLOG

Animal Rights in the Headlines in Berkeley

February 2, 2017

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BLOG

Animal Rights Activist Profile: Jack Sadat Lee

February 1, 2017

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Our Press Releases

PRESS RELEASE

Activists Disrupt Berkeley Trader Joe's Over Sale of “Criminally Abused” Chickens from Perdue Farms

March 1, 2025

Outside the store, protestors set up a “human meat” display with an activist covered in fake blood and lying on a tray wrapped in plastic to represent the abused chickens whose plastic-wrapped bodies are sold at Trader Joe’s.

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PRESS RELEASE

Activists Protest at Elon Musk's Neuralink, Call for End to Animal Experiments

February 15, 2025

Protestors displayed a giant Elon Musk head with a speech bubble reading “I TORTURE MONKEYS.” With some activists dressed as monkeys inside cages, others held signs reading “Primates are not prototypes.” Several Bay Area residents, including a former animal experimenter, gave speeches condemning the cruelty and ineffectiveness of animal testing.

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PRESS RELEASE

Activists Disrupt Dinner Service at Playa Mill Valley Over Ties to Perdue’s Petaluma Poultry

February 2, 2025

On Saturday evening, animal rights activists disrupted the dinner service at the upscale restaurant Playa Mill Valley in Marin County, asking the restaurant to cut ties with Perdue’s Petaluma Poultry due to documented animal cruelty.

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PRESS RELEASE

Activists Protest at Home of Perdue Slaughterhouse Director

January 29, 2025

Jason Arnold, Director of Operations for Perdue’s Petaluma Poultry slaughterhouse, ignored activists’ requests for a meeting regarding documented criminal animal cruelty at the slaughterhouse

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PRESS RELEASE

Animal Rights Activists Create Giant “Death for Dinner” Display Outside Oakland Safeway

December 14, 2024

Activists covered in fake blood lay down on a giant “plate” to bring attention to the violence behind serving dead animals as food during the holidays. Protestors also called on Safeway to cut ties with Perdue’s Petaluma Poultry, where undercover investigations have exposed sick and injured animals left without care.

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PRESS RELEASE

Berkeley Becomes First U.S. City to Ban Factory Farms

November 12, 2024

A coalition of groups, including the Berkeley-based animal rights network Direct Action Everywhere (DxE) and Compassionate Bay, led the effort to gather the signatures to get this CAFO ban on the ballot.

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PRESS RELEASE

Trial Scheduled for Animal Rescuer

November 1, 2024

Zoe Rosenberg, 22, faces criminal charges for rescuing chickens from Perdue’s Petaluma Poultry slaughterhouse in Petaluma, CA

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PRESS RELEASE

Investigators Publish Full Day of Slaughter Footage at Superior Farms, Exposing Routine Cruelty and Violence

October 29, 2024

Superior Farms is the largest industrial lamb slaughterhouse in the country, and is the subject of Ordinance 309 in Denver, an initiative on the November ballot introduced by Pro-Animal Future that would ban slaughterhouses within city limits

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PRESS RELEASE

Prosecutors Concede Evidence Doesn’t Support Felony in Animal Rescue Case

August 20, 2024

Charges to be Dismissed for Third Time in Perdue Chicken Rescue Case

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