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Animal Rights Activists Protest Trader Joe’s Selling Chicken From Bay Area Farm

March 30, 2025

SF Gate

"I want to know why Trader Joe's is continuing to support Perdue's animal cruelty," said Conrad De Jesus in the release, an Oakland resident who participated in the protest. "They've seen the evidence of sick and injured animals languishing without medical care at Perdue's Petaluma Poultry," De Jesus said. "It's time they cut ties with this awful company."

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PRESS

Animal Rights Activists Protest Trader Joe’s Selling Chicken From Bay Area Farm

March 30, 2025

SF Gate

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PRESS RELEASE

Activists Disrupt Oakland Trader Joe's Over Sale of Chickens from Perdue Farms

March 29, 2025

“I want to know why Trader Joe’s is continuing to support Perdue’s animal cruelty and endangering consumers,” said Conrad de Jesus, an Oakland resident who participated in the protest. “They’ve seen the evidence of sick and injured animals languishing without medical care at Perdue’s Petaluma Poultry. It’s time they cut ties with this awful company.”

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PRESS RELEASE

Activists Disrupt Oakland Trader Joe's Over Sale of Chickens from Perdue Farms

March 29, 2025

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PRESS

Animal Rights Group Protests at Santa Rosa Home of Perdue Poultry Exec

March 23, 2025

Press Democrat

A group of protesters from Direct Action Everywhere, a grassroots animal rights organization, over the weekend protested at the Santa Rosa home of Jason Arnold, the director of operations at Perdue Poultry’s Petaluma facility.

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PRESS

Animal Rights Group Protests at Santa Rosa Home of Perdue Poultry Exec

March 23, 2025

Press Democrat

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PRESS RELEASE

Dozens Protest at Home of Perdue Slaughterhouse Director

March 22, 2025

A handful of counter-protesters showed up with a Trump flag and a cardboard sign reading “Eat chicken.” They heckled the speakers and disrupted photos by standing in front of the photographers.

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PRESS RELEASE

Dozens Protest at Home of Perdue Slaughterhouse Director

March 22, 2025

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PRESS

Week-long Protest at Perdue Coming to an End

March 21, 2025

ABC 47 WMDT

DXE is protesting practices they say are taking place at Petaluma Poultry in California, Perdue’s subsidiary. So they traveled over 3,000 miles to the Corporate Office here in Maryland, says Zirbel. “We’ve had mostly positive reactions from the community driving by. A lot of them have seen and gotten our message. A lot of them agreeing I’ve spoken to a couple people now.”

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PRESS

Week-long Protest at Perdue Coming to an End

March 21, 2025

ABC 47 WMDT

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PRESS RELEASE

Activists Protest at Trader Joe's Headquarters Over Animal Cruelty

March 20, 2025

“I’m appalled that Trader Joe’s would continue to knowingly sell abused animals,” said Sally Zito of Los Angeles, who joined today’s protest in Monrovia. “I have delivered letters and I’ve called corporate headquarters and asked to talk to Trader Joe’s buyers, and they denied this request. They are putting their profits over the lives of animals.”

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PRESS RELEASE

Activists Protest at Trader Joe's Headquarters Over Animal Cruelty

March 20, 2025

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PRESS

Blind Beagle 'Rescued' from Puppy Mill Thrives 8 Years Later

March 18, 2025

Fox 6 Milwaukee

When Wayne Hsiung and two of his colleagues from Direct Action Everywhere (DxE) entered Ridglan Farms in the middle of the night in 2017, their mission was to document everything in pictures and video. But that's not all. They removed three beagle puppies from stacked metal cages and - as alarms blared throughout the building - they rushed them into the darkness and fled.

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PRESS

Blind Beagle 'Rescued' from Puppy Mill Thrives 8 Years Later

March 18, 2025

Fox 6 Milwaukee

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PRESS

Dogs of Science; Wisconsin Puppy Mill Could Face Criminal Charges

March 18, 2025

Fox 6 Milwaukee

A factory farm west of Madison that breeds beagle puppies for use in scientific experiments is facing both criminal and disciplinary investigations for mistreatment of animals. Ridglan Farms houses more than 3,200 dogs whose only purpose is to be used in - or sold for - scientific experiments.

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PRESS

Dogs of Science; Wisconsin Puppy Mill Could Face Criminal Charges

March 18, 2025

Fox 6 Milwaukee

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PRESS

Protesters Decry Poultry Producer at Petaluma Trader Joe’s Store

March 16, 2025

Press Democrat

A group of 15 protesters staged demonstrations inside and outside of a Petaluma grocery store Saturday to decry what they say is animal cruelty at chicken farms operated by Petaluma Poultry.

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PRESS

Protesters Decry Poultry Producer at Petaluma Trader Joe’s Store

March 16, 2025

Press Democrat

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Our Top Press Hits

TOP PRESS

She Said She Was Rescuing Chickens. A Jury Convicted Her of Conspiracy.

October 29, 2025

The New York Times

The four chickens she took with her — whom she named Poppy, Ivy, Aster and Azalea — are alive at a sanctuary for rescued farm animals, she said. “I will not apologize for taking sick, neglected animals to get medical care,” Ms. Rosenberg said in a statement. “When we see cruelty and violence, we can choose to ignore it or to intervene and try to make the world a better place.”

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TOP PRESS

UC Berkeley Animal Rights Activist Found Guilty in ‘Chicken Rescue’ Trial

October 29, 2025

San Francisco Chronicle

But even if the appellate court doesn’t reverse Rosenberg’s conviction, she likely won’t regret having risked prison time to force a trial. Her trial, by some measures, was still a success. Several national publications — including The New York Times and the Associated Press — covered it, raising awareness of DxE’s goal to eradicate America’s factory-farming industry by 2040.

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TOP PRESS

California Woman on Trial for Taking Chickens from Perdue Farms' Plant Says She Was Rescuing Them

October 28, 2025

The Associated Press

A California animal rights activist on trial for taking four chickens from one of Perdue Farms’ major poultry plants said Tuesday that she was rescuing Poppy, Ivy, Aster, and Azalea from abuse while prosecutors say she broke the law.

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TOP PRESS

She Took Chickens from a Slaughterhouse. Was It a Rescue or a Crime?

October 24, 2025

The Guardian

I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”

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TOP PRESS

UC Berkeley Activist Testifies She Saved Sick Birds, Not Stole Them, in Chicken Rescue Trial

October 17, 2025

San Francisco Chronicle

Before a jury in a Sonoma County courthouse, Rosenberg testified that she believed at the time that her actions, often called “open rescue,” were “lawfully justified” to prevent what she considered “criminal animal abuse” by Petaluma Poultry, a Sonoma-based operation owned by Perdue Farms, a major poultry supplier nationwide.

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TOP PRESS

Berkeley Grad’s Chicken ‘Rescue’ Trial Begins in Sonoma County with Question of Intent vs. Crime

October 6, 2025

San Francisco Chronicle

Though Rosenberg is technically the one on trial, they plan to force a deep review of the often-unsavory practices occurring at meat-processing facilities across the country.

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TOP PRESS

How the FBI and Big Ag Started Treating Animal Rights Activists as Bioterrorists

June 2, 2025

The Intercept

“Animal rights and environmental groups have committed more acts of terrorism than Al Qaeda,” warned an FBI agent who met with Big Ag groups.

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TOP PRESS

This California Student Could Go to Prison for Taking Four Chickens. Was It a Crime or a ‘Rescue’?

May 1, 2025

San Francisco Chronicle

Just four months after she graduates on May 17 with a bachelor’s degree in social movement strategy, the straight-A student will stand trial in a Sonoma County courtroom for her June 2023 incursion into Petaluma Poultry, a processing facility owned by agribusiness giant Perdue Farms. If convicted for taking four chickens Perdue valued at around $24, she faces up to 5½ years in prison.

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TOP PRESS

These California and Colorado Ballot Measures Are Terrifying the Meat Industry

October 10, 2024

Vox

In principle, there’s a lot of sense in capping the size of factory farms. Measure J’s proponents are betting that progressive Sonoma County, better known for its tasting rooms than its slaughterhouses, can push California — and the nation — in that direction.

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DxE's Blog

BLOG

Know Your Rights and Stay Safe as an Activist

September 2, 2018

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BLOG

DxE News of the Week: DXE PROTESTS IN GERMANY, CANADA AND INDIA, August 24 - August 30, 2018

August 31, 2018

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BLOG

DxE News of the Week: Felony Charges Filed Against DxE Organizer Sierra Post In North Carolina, August 17 – August 23, 2018

August 27, 2018

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BLOG

DxE News of the Week: PUBLIC SUPPORTS DXE’S EFFORTS TO HELP DONKEYS IN ITALY, L.A. READY TO BAN FUR, August 10 – August 16, 2018

August 22, 2018

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BLOG

DxE News of the Week: DXE ACTIVISTS RETURN TO SMITHFIELD FARM; EATING CHICKEN CAN MAKE PEOPLE SICK, August 3-August 9, 2018

August 11, 2018

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BLOG

DxE News of the Week: DXE MARCH AGAINST BIG AG IN PETALUMA, July 27-August 2, 2018

August 4, 2018

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BLOG

DxE News of the Week: DXE MARCH AGAINST BIG AG IN PETALUMA, TRUMP HURTS ANIMAL AG, July 20-26, 2018

July 28, 2018

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BLOG

DxE News of the Week: FORMER USDA INSPECTORS CONFIRM DXE’S NORBEST INVESTIGATION RESULTS; NORTH CAROLINA POLICE HAVE MONITORED DXE, July 13 -19, 2018

July 21, 2018

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BLOG

Why Target Amazon?

June 21, 2018

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Our Press Releases

PRESS RELEASE

Former Baywatch star enters “Not Guilty” plea in Foster Farms chicken rescue case

June 16, 2022

Alexandra Paul and Alicia Santurio, two members of Direct Action Everywhere (DxE), have been charged with theft in conjunction with a dramatic rescue of two chickens from a Foster Farms slaughter truck.

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PRESS RELEASE

Utah Capitol Protest Targets Attorney General After Judge Gags Evidence of Smithfield Foods’ Cruelty, Disease

May 23, 2022

Two defendants face years in prison after removing sick piglets from the largest factory pig farm in the U.S.

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PRESS RELEASE

Protesters Pursue and Loudly “Shame” CA Ag Committee Members on Streets of Sacramento Wednesday Afternoon

April 26, 2022

Bill for moratorium against new factory farms was killed by first Assembly committee set to consider it

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PRESS RELEASE

Protester Dressed as NBA Ref Runs on Court, Attempts to “Eject” and “Fine” Timberwolves Owner

April 22, 2022

Third disruption by animal rights activists this month follows exposé of chickens being “roasted alive” at team owner Glen Taylor’s factory farm

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PRESS RELEASE

BREAKING: Animal Activist Disrupts Minnesota Timberwolves NBA Play-in Game

April 15, 2022

Footage from Timberwolves owner Glen Taylor’s factory farm reveals chickens fully conscious after being “roasted alive” en masse

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PRESS RELEASE

VIDEO: Chickens Survive “Roasting Alive” Mass Killing at Billionaire NBA Tycoon’s Factory Farm

April 11, 2022

Criminal complaints were submitted to Iowa Attorney General’s Office and county attorney, alleging criminal livestock neglect

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PRESS RELEASE

VIDEO: UCB Students Present Satirical “Factory Farm Defender” Award to Chancellor Carol Christ

April 10, 2022

UCB administrators claim the world’s largest chicken producer doesn’t use factory farming

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PRESS RELEASE

VIDEO: Animal Activist Superglues Herself to Table at California State Capitol, Disrupts Assembly Meeting

April 5, 2022

Bill for moratorium against new factory farms was changed into bill calling for a study of the industry’s impacts

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PRESS RELEASE

100+ Attend State Capitol Rally Supporting Factory Farm Moratorium Bill

March 8, 2022

The coalition event featured attendees representing Direct Action Everywhere (DxE), Sunrise Bay Area and the CA Democratic Environmental Caucus.

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