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Activists Target Petaluma Poultry

June 14, 2023

NorCal Public Media

"As somebody who has a disability myself," Rosenberg said. "I can't imagine what it's like to be an animal who's sick and disabled on the floor of one of these factory farms fighting for food and water, and so I wanna get those animals out and get them the care that they deserve."

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PRESS

Activists Target Petaluma Poultry

June 14, 2023

NorCal Public Media

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PRESS

Bay Area Activist Group Back at Petaluma Poultry Facility, Removes 18 Chickens It Says Reflect Cruel Conditions

June 13, 2023

Press Democrat

Representatives of Direct Action Everywhere, which claimed responsibility for the actions on social media Tuesday, made off with 18 chickens. Their actions, the latest in a series of similar events, are being investigated.

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PRESS

Bay Area Activist Group Back at Petaluma Poultry Facility, Removes 18 Chickens It Says Reflect Cruel Conditions

June 13, 2023

Press Democrat

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PRESS

Animal Rights Activists, Dressed as Factory Workers, Take Chickens from Petaluma Poultry Facility

June 13, 2023

KTVU Fox Bay Area

The group said there have been documented instances of "birds collapsed on the floor or stuck on their backs and unable to walk to food or water, left to slowly starve to death; birds with splayed legs; birds with open wounds."

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PRESS

Animal Rights Activists, Dressed as Factory Workers, Take Chickens from Petaluma Poultry Facility

June 13, 2023

KTVU Fox Bay Area

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PRESS RELEASE

Waves of People Rescue Sick Animals from Perdue's Petaluma Poultry Slaughterhouse, Following an Investigation Finding Rampant Abuse and Disease

June 13, 2023

Hundreds are gathered outside the slaughterhouse calling on the Sonoma County District Attorney to prosecute Petaluma Poultry for documented criminal animal cruelty and infectious diseases that are endangering public health

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PRESS RELEASE

Waves of People Rescue Sick Animals from Perdue's Petaluma Poultry Slaughterhouse, Following an Investigation Finding Rampant Abuse and Disease

June 13, 2023

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PRESS

Animal Liberation Marchers 'Rescue' 4 Mice and a Betta Fish From Pet Store

June 10, 2023

SF Gate

The activists said the live mice are typically sold to be fed to predators, while betta fish come from breeding factories.

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PRESS

Animal Liberation Marchers 'Rescue' 4 Mice and a Betta Fish From Pet Store

June 10, 2023

SF Gate

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PRESS RELEASE

Mice and Fish Rescued from Petco During Animal Liberation March in San Francisco

June 10, 2023

While hundreds rallied in support of the right to rescue animals from abuse, a few activists delivered “feeder” mice and suffering betta fish to safety.

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PRESS RELEASE

Mice and Fish Rescued from Petco During Animal Liberation March in San Francisco

June 10, 2023

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BLOG

A Letter to the Editor Re: "Churchill Downs to Cease Racing as It Investigates Deaths of Horses"

June 5, 2023

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BLOG

A Letter to the Editor Re: "Churchill Downs to Cease Racing as It Investigates Deaths of Horses"

June 5, 2023

Your story on the shutdown of the Kentucky Derby racetrack failed to provide important context: the growing worldwide movement to abolish horseracing.

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PRESS

Bay Area Animal Activists Call for Golden Gate Fields to Shut Down after Horse Deaths

June 3, 2023

ABC7 News

"[Horses being killed is] just inherent to the industry. These horses are bred for racing, they're fed for racing, they're drugged for racing. Everything about the way that they're raised is for profit, not for their well-being," Cassie King said.

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PRESS

Bay Area Animal Activists Call for Golden Gate Fields to Shut Down after Horse Deaths

June 3, 2023

ABC7 News

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PRESS RELEASE

Trial Finally Scheduled for Animal Rights Activists Facing Felonies for Rescues in Sonoma County

May 31, 2023

Recent similar trials in St. George, UT and Merced, CA resulted in groundbreaking acquittals for open rescuers.

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PRESS RELEASE

Trial Finally Scheduled for Animal Rights Activists Facing Felonies for Rescues in Sonoma County

May 31, 2023

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Our Top Press Hits

TOP PRESS

Animal Rights Activists Are Acquitted in Smithfield Piglet Case

October 8, 2022

New York Times

Many animal welfare advocates viewed the trial as a display of corporate power, and a test of whether the meat industry can legally prevent the public from seeing the sometimes unsavory aspects of modern mass food production.

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TOP PRESS

Trial Begins for Animal Activists Accused of Stealing Two Piglets from Utah Factory Farm

October 3, 2022

Fox 13 Salt Lake City

“They did a nonviolent action, and they saved the lives of two piglets who would have been discarded by the industry anyway.”

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TOP PRESS

Standing Trial: Should we care about animal liberation?

September 19, 2022

Harper's Magazine

Most readers care about humans, not pigs. What gets us going is a compelling main character facing many years in prison, not several million pigs spending a lifetime in circumstances that make prison look comparatively relaxing.

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TOP PRESS

Protests Are Wrong Until They’re Right

April 28, 2022

New York Magazine

Protests are often unpopular, but as this article shows, in the end, they tend to be right.

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TOP PRESS

Amid Bird Flu Outbreak, Meat Producers Seek “Ventilation Shutdown” for Mass Chicken Killing

April 14, 2022

The Intercept

DxE documented video footage of the depopulation at Rembrandt Enterprises, demonstrating the brutal reality of VSD and the true toll of our broken "food" system.

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TOP PRESS

My first job was slitting the throats of chickens at a slaughterhouse. It changed me forever

March 22, 2022

San Francisco Chronicle

Compelling testimony by a former slaughterhouse worker who is now a member of DxE's core organizing team.

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TOP PRESS

Why the Anti-Factory Farming Movement Needs Direct Action

March 14, 2022

Current Affairs

DxE activists are showing that anyone can, if they give themselves permission, start creating the world they want to live in.

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TOP PRESS

Animal Rights Activists Rescued Two Piglets From Slaughter. They Wanted to Get Caught.

February 23, 2022

The New Republic

DxE investigators are pressing for a trial they hope will go down as a pivotal moment in the history of the animal rights movement.

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TOP PRESS

Prosecutors Silence Evidence of Cruel Factory Farm Practices in Animal Rights Cases

January 30, 2022

The Intercept

The government wants to keep juries from seeing gruesome evidence of animals in distress, demonstrating yet again the massive power corporations wield in our current system.

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DxE's Blog

BLOG

DxE at the Animal and Vegan Advocacy Summit

November 24, 2022

Back in October, DxE's Lead Organizer Almira Tanner spoke at the inaugural AVA Summit. Check out her talk: Building a Mass Movement for Animals.

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BLOG

Three Lessons from the Smithfield Trial

November 7, 2022

Do your homework, get feedback, and find the simple story.

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BLOG

Social justice organizations unite to fight devastating ruling on California’s anti-SLAPP statute

September 20, 2022

Today, a coalition of advocacy groups filed an amicus letter to the California Supreme Court in support of this case, written by the First Amendment Coalition and signed by Greenpeace USA, ACLU of Northern California, Amazon Watch, Sierra Club, Center for Biological Diversity, and many more.

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BLOG

Rise Up, Berkeley

September 19, 2022

Why is it that 60 years after the Freedom of Speech Movement, we can’t rally more than 200 people to fight for the future of our planet? Why is it that when we’re being faced with injustices like racism, fascism, worker abuse, animal abuse, income inequality, loss of reproductive rights and environmental destruction, one of the most progressive student bodies in the world barely rises up?

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BLOG

The History and Future of Rose’s Law: Animal Bill of Rights

September 18, 2022

Rose was the sole survivor of all the birds at McCoy’s that day, and amid the tragedy that occurred for the others, Rose’s story offered a glimmer of hope. The fact that her rescue was permitted was proof that they all deserved to be rescued, that even the police knew rescuing them was the right thing to do.

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BLOG

We're Driving Animals Mad

September 10, 2022

The systems we have designed for animals are mentally abusive from the very beginning.

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BLOG

DxE Wins Motion for New Jury and Trial Location

August 23, 2022

The #SmithfieldTrial is moving to Washington County, Utah because the judge agreed it would be a challenge to find an impartial jury in Beaver County.

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BLOG

Calling Foul on Culling Waterfowl

August 16, 2022

Despite this supposed safeguard, if a local entity wants to take the lives of Canada geese, an application and a verbal statement over the phone grants instant permit approval from the USDA –which killed 26,000 Canada geese last year alone.

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BLOG

Ag-gag may be overturned, but the industry is still desperately trying to hide the truth.

August 11, 2022

These stories - the story of Smithfield, the story of Lily and Lizzie, and the story of government and industry collusion - are too important to tell for us to just give in to intimidation and bullying.

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Our Press Releases

PRESS RELEASE

Animal Rights Activists March in Petaluma During Felony Animal Rescue Trial

September 20, 2025

"I believe Zoe did the right thing by taking sick animals to the vet," said Sharon Loren of Penngrove, who joined the march. "Compassion should never be a crime, but it's on trial here in Sonoma County."

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PRESS RELEASE

Felony Animal Rescue Trial Begins

September 15, 2025

Zoe Rosenberg, 23, is charged with felony conspiracy and 3 misdemeanors for rescuing chickens from Perdue’s Petaluma Poultry slaughterhouse

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PRESS RELEASE

Animal Rights Activists Stage Large “Boat” in Creative Protest Urging Trader Joe’s to Drop Petaluma Poultry

August 30, 2025

Activists use Trader Joe’s nautical theme to urge the company to follow its moral compass and steer away from Petaluma Poultry

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PRESS RELEASE

Activists Protest at Berkeley Trader Joe's Over Purchase of Chickens from Perdue's Petaluma Poultry

August 16, 2025

Dozens of activists with the animal rights network Direct Action Everywhere (DxE) protested outside the Trader Joe's store at 1885 University Avenue in Berkeley, after an Alameda County judge partially denied Trader Joe's requested temporary restraining order against DxE on Tuesday.

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PRESS RELEASE

Activists Protest at Homes of Perdue Executives, After Court Denies Temporary Restraining Order

July 26, 2025

Around thirty animal rights activists with Direct Action Everywhere (DxE) held a peaceful protest outside the home of Scott Fitzpatrick, the Live Production Manager for Perdue’s Petaluma Poultry, after Sonoma County Judge Patrick Broderick denied Fitzpatrick’s application for a temporary restraining order on Friday, citing “insufficient evidence.”

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PRESS RELEASE

Second Perdue Foods Executive Sues Animal Rights Group to Stop Public Protests

July 23, 2025

Scott Fitzpatrick, Live Production Manager for national poultry giant Perdue Foods, filed a lawsuit Tuesday to stop public protests by Direct Action Everywhere (DxE) over documented animal cruelty.

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PRESS RELEASE

Activist Charged with Felony Vandalism for Supergluing Hand to Trader Joe's Fridge Protesting Animal Cruelty

July 3, 2025

Ani Kandada superglued down inside Trader Joe's original store in Pasadena asking the retailer to stop selling chickens from Perdue's Petaluma Poultry, just hours after another animal rights activist was arrested for supergluing her hand inside Trader Joe's Headquarters in Monrovia, CA.

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PRESS RELEASE

Activist Arrested After Supergluing Herself at Trader Joe's Headquarters, as Tensions Rise Over Controversial Chicken Supplier

July 3, 2025

Carla Cabral remained superglued to the desk from approximately 10AM to approximately 11AM, while she demanded a meeting with company executives about documented animal cruelty at Trader Joe's chicken supplier, Petaluma Poultry, which is a subsidiary of national agribusiness giant Perdue Foods.

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PRESS RELEASE

VIDEO: Animal Activists Disrupt CA Poultry Federation Board Meeting, Present Award for "Biggest Animal Abuser"

June 10, 2025

Animal rights activists with DxE disrupted multiple events at the Summer Board Meeting of the California Poultry Federation, a trade association representing commercial chicken and turkey producers across the state. Among CPF's twenty board members are three executives from Petaluma Poultry, the California subsidiary of national poultry giant Perdue Foods, where DxE investigators have documented widespread violations of animal cruelty laws since 2018.

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