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PRESS RELEASE

100+ Attend State Capitol Rally Supporting Factory Farm Moratorium Bill

March 8, 2022

The coalition event featured attendees representing Direct Action Everywhere (DxE), Sunrise Bay Area and the CA Democratic Environmental Caucus.

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PRESS RELEASE

100+ Attend State Capitol Rally Supporting Factory Farm Moratorium Bill

March 8, 2022

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PRESS

Livestock, poultry operations create pandemic fears. Bill to suspend growth proposed

March 5, 2022

The Fresno Bee

Dr. Crystal Health outlines the health risks of factory farming and the urgent need to stop the industry's expansion.

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PRESS

Livestock, poultry operations create pandemic fears. Bill to suspend growth proposed

March 5, 2022

The Fresno Bee

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PRESS RELEASE

Utah judge rules to gag evidence of cruelty, disease at Smithfield Foods in trial of prominent animal rights activist

February 23, 2022

Two defendants face years in prison after removing sick piglets from the largest factory pig farm in the U.S.

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PRESS RELEASE

Utah judge rules to gag evidence of cruelty, disease at Smithfield Foods in trial of prominent animal rights activist

February 23, 2022

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TOP PRESS

Animal Rights Activists Rescued Two Piglets From Slaughter. They Wanted to Get Caught.

February 23, 2022

The New Republic

DxE investigators are pressing for a trial they hope will go down as a pivotal moment in the history of the animal rights movement.

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TOP PRESS

Animal Rights Activists Rescued Two Piglets From Slaughter. They Wanted to Get Caught.

February 23, 2022

The New Republic

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PRESS RELEASE

California Assemblymember Introduces Moratorium on New Factory Farms and Slaughterhouses

February 20, 2022

California Assemblymember Adrin Nazarian (D-Van Nuys) introduced a bill Friday to enact a moratorium on new factory farms and slaughterhouses statewide. Assemblymember Alex Lee (D-San José) is a joint author on the bill, AB 2764.

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PRESS RELEASE

California Assemblymember Introduces Moratorium on New Factory Farms and Slaughterhouses

February 20, 2022

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PRESS RELEASE

BREAK UP WITH TYSON: UCB Students’ Valentines Day Protest Calls Out University Sourcing from Factory Farms

February 13, 2022

UC Berkeley administrators claim the world’s largest chicken producer doesn’t use factory farming

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PRESS RELEASE

BREAK UP WITH TYSON: UCB Students’ Valentines Day Protest Calls Out University Sourcing from Factory Farms

February 13, 2022

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BLOG

5 Tips for Time Management and Organization

February 2, 2022

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BLOG

5 Tips for Time Management and Organization

February 2, 2022

Tip #1: You need an organizational system that you understand and use every day.

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TOP PRESS

Prosecutors Silence Evidence of Cruel Factory Farm Practices in Animal Rights Cases

January 30, 2022

The Intercept

The government wants to keep juries from seeing gruesome evidence of animals in distress, demonstrating yet again the massive power corporations wield in our current system.

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TOP PRESS

Prosecutors Silence Evidence of Cruel Factory Farm Practices in Animal Rights Cases

January 30, 2022

The Intercept

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PRESS

FBI Busted For Targeting Animal Rights Activist

January 24, 2022

Breaking Points

Matt Johnson discusses the FBI's campaign against him after he exposed widespread abuse in farms across Iowa.

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PRESS

FBI Busted For Targeting Animal Rights Activist

January 24, 2022

Breaking Points

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Our Top Press Hits

TOP PRESS

The Giant Loophole that Lets Big Dairy Keep Baby Cows in Solitary Confinement

March 5, 2026

Vox

DxE filmed Grimmius’s operations using drone cameras, documenting many of the grim realities ubiquitous in the mass production of animals for food: calves being handled roughly, hit, and pushed to the ground. But perhaps most remarkably, the footage offers a rare view of what is arguably the most overlooked form of extreme confinement of farmed animals in the US.

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TOP PRESS

California Activist Gets Jail Time for Taking Chickens from Perdue Farms Plant

December 4, 2025

The Associated Press

Zoe Rosenberg, 23, did not deny taking the animals from Petaluma Poultry but argued she wasn’t breaking the law because she was rescuing the birds from a cruel situation.

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TOP PRESS

UC Berkeley Animal Rights Activist to Serve Jail Time After ‘Chicken Rescue’ Conviction

December 3, 2025

San Francisco Chronicle

“They’re denying that any of this suffering is happening,” she said. “We have been calling on the California Attorney General to take action, because the Sonoma County District Attorney’s office has made it abundantly clear that they do not care about these animals whatsoever.” Her supporters cheered and yelled out promises to not give up defending animals.

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TOP PRESS

She Said She Was Rescuing Chickens. A Jury Convicted Her of Conspiracy.

October 29, 2025

The New York Times

The four chickens she took with her — whom she named Poppy, Ivy, Aster and Azalea — are alive at a sanctuary for rescued farm animals, she said. “I will not apologize for taking sick, neglected animals to get medical care,” Ms. Rosenberg said in a statement. “When we see cruelty and violence, we can choose to ignore it or to intervene and try to make the world a better place.”

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TOP PRESS

UC Berkeley Animal Rights Activist Found Guilty in ‘Chicken Rescue’ Trial

October 29, 2025

San Francisco Chronicle

But even if the appellate court doesn’t reverse Rosenberg’s conviction, she likely won’t regret having risked prison time to force a trial. Her trial, by some measures, was still a success. Several national publications — including The New York Times and the Associated Press — covered it, raising awareness of DxE’s goal to eradicate America’s factory-farming industry by 2040.

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TOP PRESS

California Woman on Trial for Taking Chickens from Perdue Farms' Plant Says She Was Rescuing Them

October 28, 2025

The Associated Press

A California animal rights activist on trial for taking four chickens from one of Perdue Farms’ major poultry plants said Tuesday that she was rescuing Poppy, Ivy, Aster, and Azalea from abuse while prosecutors say she broke the law.

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TOP PRESS

She Took Chickens from a Slaughterhouse. Was It a Rescue or a Crime?

October 24, 2025

The Guardian

I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”

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TOP PRESS

UC Berkeley Activist Testifies She Saved Sick Birds, Not Stole Them, in Chicken Rescue Trial

October 17, 2025

San Francisco Chronicle

Before a jury in a Sonoma County courthouse, Rosenberg testified that she believed at the time that her actions, often called “open rescue,” were “lawfully justified” to prevent what she considered “criminal animal abuse” by Petaluma Poultry, a Sonoma-based operation owned by Perdue Farms, a major poultry supplier nationwide.

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TOP PRESS

Berkeley Grad’s Chicken ‘Rescue’ Trial Begins in Sonoma County with Question of Intent vs. Crime

October 6, 2025

San Francisco Chronicle

Though Rosenberg is technically the one on trial, they plan to force a deep review of the often-unsavory practices occurring at meat-processing facilities across the country.

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DxE's Blog

BLOG

Supervisor Tang and the SF Board of Supervisors Ban Fur and Usher in a Brighter Tomorrow for Animals

April 8, 2018

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BLOG

NEWS OF THE WEEK: U.S. Pigs May Win in Trump Trade War, Protesters Infuriate Chef, Mar. 31 – April 6, 2018

April 7, 2018

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BLOG

NEWS OF THE WEEK: Blow To Military Research on Dogs, Pet Store Refuses To Sell Easter Bunnies, Mar. 24 – Mar. 30, 2018

March 30, 2018

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BLOG

Gun Violence: Striking at the (Speciesist) Roots

March 29, 2018

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BLOG

NEWS OF THE WEEK: Fur Sales Banned In San Francisco, Trophy Hunting Lawsuit, Mar. 16 – Mar. 23, 2018

March 23, 2018

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BLOG

NEWS OF THE WEEK: SF a step closer to fur ban, Trump USDA withdraws animal welfare regulation for organic farms – March 9 - March 16, 2018

March 18, 2018

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BLOG

NEWS OF THE WEEK: Smoking Orangutan Draws Outrage, Legislators Seek to Mandate Factory Farm Egg Sales – March 2 - March 9, 2018

March 10, 2018

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BLOG

NEWS OF THE WEEK: Vegan Solution To World Hunger, Rescued Pig Eaten, Feb. 26, 2018 – Mar. 2, 2018

March 2, 2018

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BLOG

“Does activism really make a difference?”

March 1, 2018

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Our Press Releases

PRESS RELEASE

VIDEO: Activists Protest Petco to Demand End of Live Animals Sales, Following Exposé of Cruelty at Parakeet Breeding Mill

September 5, 2026

Protesters entered the store with signs reading “Someone Not Something” and “Stop Selling Animals,” as well as trash cans overflowing with plush parakeets, rubber snakes, and rubber mice to represent how Petco treats animals like trash, based on images from multiple recent investigations of breeders that sell to Petco.

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PRESS RELEASE

Judge Reduces All Felonies to Misdemeanors in Goat Rescue Case

August 25, 2026

The ruling comes in response to a filing earlier this month detailing evidence of significant animal cruelty at the dairy. The judge also ordered that the District Attorney’s office disclose evidence of DA Sarah Hacker’s relationship with the owners of the dairy farm property involved in the prosecution against these animal rescuers.

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PRESS RELEASE

VIDEO: Activists Protest Whole Foods Goat Milk Supplier’s Cruelty with Giant “Bloody” Milk Carton and “Die-In”

August 22, 2026

The protest featured a 10-foot-tall milk carton prop modeled after Meyenberg packaging, but with an image of the dead pile of goats documented at Meyenberg’s Vera Goat Dairy and with red streamers symbolizing the animals’ blood flowing out from the top of the carton.

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PRESS RELEASE

Defense Submits Animal Cruelty Evidence in Goat Rescue Case

August 11, 2026

Today, defense attorneys for four goat rescuers charged in Kings County filed evidence with the court of animal cruelty at the Whole Foods-supplying goat dairy at the heart of the case. They have submitted a motion requesting that Judge Jim Trevino reduce the felony charges to misdemeanors.

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PRESS RELEASE

VIDEO: Calves Kicked, Pulled at Merced County Calf Ranch Linked to Major Cheese Company

July 27, 2026

Factory farm investigators with Direct Action Everywhere (DxE) used drones to document cruel handling of calves at 140 Cattle Co., a calf-raising operation linked to Hilmar Cheese Company, one of the largest cheese producers in the U.S.

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PRESS RELEASE

VIDEO: Activists Protest Petco for Selling Live Animals

July 18, 2026

Activists first protested silently next to the animals on display inside Petco in San Rafael, and then loudly outside the store, urging Petco to end the retail sale of animals at all locations.

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PRESS RELEASE

LA's Upscale Grocery Chain Erewhon Drops Meyenberg Goat Milk Amidst Animal Cruelty Concerns

June 30, 2026

Direct Action Everywhere Los Angeles campaigned to urge the grocery chain to cut ties with Meyenberg, after the group’s investigation at a Meyenberg dairy exposed emaciated, ill goats and an illegal dead pile

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PRESS RELEASE

VIDEO: Activists Disrupt Clover Ice Cream Truck at Petaluma Fair to Highlight Cruelty at Clover-Linked Calf Ranch

June 22, 2026

A DxE drone investigation released in May shows calves kicked in the face, yanked by their tails, and disbudded with hot irons at Agresti Calf Ranch in Stanislaus County. The facility is owned by the Agresti-Assali family which also owns the adjacent Clover Sonoma milk supplier Double D Dairies. DxE investigators witnessed calves from Double D Dairies being transported to Agresti Calf Ranch.

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PRESS RELEASE

VIDEO: Activists Protest Petco for Selling Live Animals as Campaign Grows to Ban Retail Animal Sales

June 20, 2026

With Bay Area cities moving to ban the retail sale of animals, animal rights activists with Direct Action Everywhere (DxE) are turning up the pressure on one of the Bay’s biggest pet retailers: Petco. Dozens of activists with DxE, PETA, and other groups protested inside and outside Petco in San Mateo Saturday afternoon.

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