Breaking news and publications from Direct Action Everywhere.
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TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 24, 2025
The Guardian
PRESS RELEASE
July 19, 2024
The Ramona factory farm was the site of a 2019 animal cruelty investigation by Direct Action Everywhere
PRESS RELEASE
July 19, 2024
PRESS
June 26, 2024
Our Hen House
Three activists affiliated with Direct Action Everywhere, Wayne Hsiung, Paul Picklesimer, and Eva Hamer, were charged with felonies resulting from the rescue of several beagles from Ridglan Farms, a notorious facility that breeds dogs for use in research. Suddenly, right before trial, the charges were dropped, and none of us ever heard the full story. So, now, Chris and Steffen are here to tell us not only about what really happened, but how they and their clients are working to turn the tables and, using a particularly interesting Wisconsin statute, bring criminal charges against Ridglan itself for animal abuse.
PRESS
June 26, 2024
KTVU Fox Bay Area
"If Tyler Florence had seen what I've seen in Petaluma Poultry factory farms and its slaughterhouse, he would agree this criminal animal abuse is unacceptable," Rosenberg said in a statement Monday. Perdue Farms did not respond to requests for comment by press time.
PRESS
June 26, 2024
KTVU Fox Bay Area
PRESS
June 24, 2024
Napa Valley Register
DxE has disrupted Florence at nearly a dozen events across the U.S., where activists have held signs that read: ‘Stop Supporting Petaluma Poultry's Criminal Animal Abuse.’ DxE claims that Petaluma Poultry, a poultry producer for which Florence is a brand ambassador, has violated animal cruelty laws at several of its locations in Northern California. Activists allege that many of the birds processed by Petaluma Poultry are injured, have been left to starve, and are carrying infectious diseases that are hazardous to public health.
PRESS
June 24, 2024
Napa Valley Register
PRESS
June 9, 2024
Politico
“These industrial facilities harm animals,” said Cassie King, a member of Direct Action Everywhere. “They exacerbate wildfires and droughts. They are incubators for disease, like the avian flu that was mentioned, which has spread to mammals and humans. They pollute our air and water. They most impact the health of workers and people who live nearby these facilities.”
PRESS
June 9, 2024
Politico
PRESS
June 9, 2024
ABC Bay Area
Outside, animal rights activists held a funeral precession for the horses they say have been euthanized here. "It's bittersweet. We're happy this is a step forward for the animals that will no longer be exploited and killed here," said Kitty Jones from Direct Action Everywhere.
PRESS
June 9, 2024
ABC Bay Area
PRESS
June 8, 2024
East Bay Times
Horse racing may never return to Berkeley if voters this November approve a measure banning factory farms. Facilities can earn that designation from federal regulators if they house especially large populations of livestock — in this case, the threshold is 500 horses.
PRESS
June 8, 2024
East Bay Times
PRESS
May 14, 2024
Daily Californian
“In an effort to deflect their own responsibility and failure to protect animals (the prosecution is) really trying to make an example out of people like Ms. Rosenberg,” defense attorney Chris Carraway said. “As a result, they are throwing as many charges as they want in order to scare people from blowing the whistle.”
PRESS
May 14, 2024
Daily Californian
TOP PRESS
December 4, 2025
The Associated Press
Zoe Rosenberg, 23, did not deny taking the animals from Petaluma Poultry but argued she wasn’t breaking the law because she was rescuing the birds from a cruel situation.
TOP PRESS
December 3, 2025
San Francisco Chronicle
“They’re denying that any of this suffering is happening,” she said. “We have been calling on the California Attorney General to take action, because the Sonoma County District Attorney’s office has made it abundantly clear that they do not care about these animals whatsoever.” Her supporters cheered and yelled out promises to not give up defending animals.
TOP PRESS
October 29, 2025
The New York Times
The four chickens she took with her — whom she named Poppy, Ivy, Aster and Azalea — are alive at a sanctuary for rescued farm animals, she said. “I will not apologize for taking sick, neglected animals to get medical care,” Ms. Rosenberg said in a statement. “When we see cruelty and violence, we can choose to ignore it or to intervene and try to make the world a better place.”
TOP PRESS
October 29, 2025
San Francisco Chronicle
But even if the appellate court doesn’t reverse Rosenberg’s conviction, she likely won’t regret having risked prison time to force a trial. Her trial, by some measures, was still a success. Several national publications — including The New York Times and the Associated Press — covered it, raising awareness of DxE’s goal to eradicate America’s factory-farming industry by 2040.
TOP PRESS
October 28, 2025
The Associated Press
A California animal rights activist on trial for taking four chickens from one of Perdue Farms’ major poultry plants said Tuesday that she was rescuing Poppy, Ivy, Aster, and Azalea from abuse while prosecutors say she broke the law.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 17, 2025
San Francisco Chronicle
Before a jury in a Sonoma County courthouse, Rosenberg testified that she believed at the time that her actions, often called “open rescue,” were “lawfully justified” to prevent what she considered “criminal animal abuse” by Petaluma Poultry, a Sonoma-based operation owned by Perdue Farms, a major poultry supplier nationwide.
TOP PRESS
October 6, 2025
San Francisco Chronicle
Though Rosenberg is technically the one on trial, they plan to force a deep review of the often-unsavory practices occurring at meat-processing facilities across the country.
TOP PRESS
June 3, 2025
Wired Magazine
Hundreds of emails and internal documents reviewed by WIRED reveal top lobbyists and representatives of America’s agricultural industry led a persistent and often covert campaign to surveil, discredit, and suppress animal rights organizations for nearly a decade, while relying on corporate spies to infiltrate meetings and functionally serve as an informant for the FBI.
PRESS RELEASE
December 3, 2025
Today, animal rescuer Zoe Rosenberg was sentenced to 90 days in custody for saving four chickens from Perdue’s Petaluma Poultry slaughterhouse. She will become eligible for jail alternatives for the final 60 days of her sentence.
PRESS RELEASE
November 8, 2025
DxE is calling for Petaluma Poultry to be prosecuted for scalding birds alive, citing that California’s animal cruelty law prohibits inflicting unnecessary cruelty on an animal.
PRESS RELEASE
November 5, 2025
Zoe Rosenberg spoke at the AG’s Office on Wednesday, saying, “Sonoma County’s District Attorney’s Office is not doing anything to address the criminal animal cruelty. Instead, they spent the last two years prosecuting me.”
PRESS RELEASE
October 29, 2025
At trial, the court severely limited what the jury was able to know about these prior findings at Petaluma Poultry, despite the fact that they heavily influenced Ms. Rosenberg’s belief that rescue was necessary.
PRESS RELEASE
September 20, 2025
"I believe Zoe did the right thing by taking sick animals to the vet," said Sharon Loren of Penngrove, who joined the march. "Compassion should never be a crime, but it's on trial here in Sonoma County."
PRESS RELEASE
September 15, 2025
Zoe Rosenberg, 23, is charged with felony conspiracy and 3 misdemeanors for rescuing chickens from Perdue’s Petaluma Poultry slaughterhouse
PRESS RELEASE
August 30, 2025
Activists use Trader Joe’s nautical theme to urge the company to follow its moral compass and steer away from Petaluma Poultry
PRESS RELEASE
August 16, 2025
Dozens of activists with the animal rights network Direct Action Everywhere (DxE) protested outside the Trader Joe's store at 1885 University Avenue in Berkeley, after an Alameda County judge partially denied Trader Joe's requested temporary restraining order against DxE on Tuesday.
PRESS RELEASE
July 26, 2025
Around thirty animal rights activists with Direct Action Everywhere (DxE) held a peaceful protest outside the home of Scott Fitzpatrick, the Live Production Manager for Perdue’s Petaluma Poultry, after Sonoma County Judge Patrick Broderick denied Fitzpatrick’s application for a temporary restraining order on Friday, citing “insufficient evidence.”
