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How Trader Joe’s Got Caught Up in a Farmgirl TikTok Beef

February 3, 2025

The San Francisco Standard

Trader Joe’s is facing pressure to drop a North Bay chicken supplier after a social media post documenting its alleged abuses went viral with the help of celebrities and food influencers.

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PRESS

How Trader Joe’s Got Caught Up in a Farmgirl TikTok Beef

February 3, 2025

The San Francisco Standard

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PRESS RELEASE

Activists Disrupt Dinner Service at Playa Mill Valley Over Ties to Perdue’s Petaluma Poultry

February 2, 2025

On Saturday evening, animal rights activists disrupted the dinner service at the upscale restaurant Playa Mill Valley in Marin County, asking the restaurant to cut ties with Perdue’s Petaluma Poultry due to documented animal cruelty.

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PRESS RELEASE

Activists Disrupt Dinner Service at Playa Mill Valley Over Ties to Perdue’s Petaluma Poultry

February 2, 2025

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PRESS

Trial Ahead for CA Animal Activist Accused of Trespassing, Theft, Conspiracy

January 30, 2025

Public News Service

An animal activist is speaking out ahead of her trial in May - accused of trespassing, theft and conspiracy after a protest at a poultry slaughterhouse in Northern California.

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PRESS

Trial Ahead for CA Animal Activist Accused of Trespassing, Theft, Conspiracy

January 30, 2025

Public News Service

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PRESS RELEASE

Activists Protest at Home of Perdue Slaughterhouse Director

January 29, 2025

Jason Arnold, Director of Operations for Perdue’s Petaluma Poultry slaughterhouse, ignored activists’ requests for a meeting regarding documented criminal animal cruelty at the slaughterhouse

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PRESS RELEASE

Activists Protest at Home of Perdue Slaughterhouse Director

January 29, 2025

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PRESS

Judge: Let special prosecutor decide if Ridglan Farms committed crimes

January 9, 2025

The Isthmus

“Petitioners have shown that there is probable cause to believe that Ridglan has committed crimes under Wisconsin’s animal cruelty laws, and the district attorney has failed to issue a complaint or commence an investigation into Ridglan’s conduct,” the ruling states. “Based on the entirety of the record, the Court grants Petitioners’ Petition to appoint a special prosecutor.”

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PRESS

Judge: Let special prosecutor decide if Ridglan Farms committed crimes

January 9, 2025

The Isthmus

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BLOG

I Might Go to Prison in 2025. I Need Your Help More Than Ever.

December 29, 2024

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BLOG

I Might Go to Prison in 2025. I Need Your Help More Than Ever.

December 29, 2024

The silver lining of repression is that it gives movements the opportunity to prove how strong they are. While the past year has been hard, I feel incredibly grateful for all of the ways the animal rights movement has grown and persevered.

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PRESS RELEASE

Animal Rights Activists Create Giant “Death for Dinner” Display Outside Oakland Safeway

December 14, 2024

Activists covered in fake blood lay down on a giant “plate” to bring attention to the violence behind serving dead animals as food during the holidays. Protestors also called on Safeway to cut ties with Perdue’s Petaluma Poultry, where undercover investigations have exposed sick and injured animals left without care.

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PRESS RELEASE

Animal Rights Activists Create Giant “Death for Dinner” Display Outside Oakland Safeway

December 14, 2024

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BLOG

Berkeley’s Measure DD Is a Win for Horses and All Animals

December 12, 2024

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BLOG

Berkeley’s Measure DD Is a Win for Horses and All Animals

December 12, 2024

“Do we have factory farms in Berkeley?” was a common response I got when collecting signatures. I explain that we want to prevent another animal gambling operation from opening up in Golden Gate Fields’ absence. Plus, Berkeley can be the first municipality to ban CAFOs and set a precedent that other places can follow. Berkeley voters understood. They signed the petition, and this November, they voted yes. Measure DD passed with 62% “YES” votes, making history for animal and environmental protection.

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PRESS

Activists Face Harsh Penalties for Exposing Cruelty

December 8, 2024

Sonoma State Star

Rosenberg said she has been openly rescuing animals from abuse and suffering since 2018, and she has helped more than 1,000 animals. This will be the first time she has faced criminal charges. “This is a political prosecution. The Sonoma County District Attorney’s Office wants to protect Perdue’s reputation and make an example of me to stop other people from rescuing animals. Unfortunately for them, it isn’t going to work,” she said.

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PRESS

Activists Face Harsh Penalties for Exposing Cruelty

December 8, 2024

Sonoma State Star

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She Said She Was Rescuing Chickens. A Jury Convicted Her of Conspiracy.

October 29, 2025

The New York Times

The four chickens she took with her — whom she named Poppy, Ivy, Aster and Azalea — are alive at a sanctuary for rescued farm animals, she said. “I will not apologize for taking sick, neglected animals to get medical care,” Ms. Rosenberg said in a statement. “When we see cruelty and violence, we can choose to ignore it or to intervene and try to make the world a better place.”

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TOP PRESS

UC Berkeley Animal Rights Activist Found Guilty in ‘Chicken Rescue’ Trial

October 29, 2025

San Francisco Chronicle

But even if the appellate court doesn’t reverse Rosenberg’s conviction, she likely won’t regret having risked prison time to force a trial. Her trial, by some measures, was still a success. Several national publications — including The New York Times and the Associated Press — covered it, raising awareness of DxE’s goal to eradicate America’s factory-farming industry by 2040.

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TOP PRESS

California Woman on Trial for Taking Chickens from Perdue Farms' Plant Says She Was Rescuing Them

October 28, 2025

The Associated Press

A California animal rights activist on trial for taking four chickens from one of Perdue Farms’ major poultry plants said Tuesday that she was rescuing Poppy, Ivy, Aster, and Azalea from abuse while prosecutors say she broke the law.

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TOP PRESS

She Took Chickens from a Slaughterhouse. Was It a Rescue or a Crime?

October 24, 2025

The Guardian

I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”

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TOP PRESS

UC Berkeley Activist Testifies She Saved Sick Birds, Not Stole Them, in Chicken Rescue Trial

October 17, 2025

San Francisco Chronicle

Before a jury in a Sonoma County courthouse, Rosenberg testified that she believed at the time that her actions, often called “open rescue,” were “lawfully justified” to prevent what she considered “criminal animal abuse” by Petaluma Poultry, a Sonoma-based operation owned by Perdue Farms, a major poultry supplier nationwide.

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TOP PRESS

Berkeley Grad’s Chicken ‘Rescue’ Trial Begins in Sonoma County with Question of Intent vs. Crime

October 6, 2025

San Francisco Chronicle

Though Rosenberg is technically the one on trial, they plan to force a deep review of the often-unsavory practices occurring at meat-processing facilities across the country.

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TOP PRESS

How the FBI and Big Ag Started Treating Animal Rights Activists as Bioterrorists

June 2, 2025

The Intercept

“Animal rights and environmental groups have committed more acts of terrorism than Al Qaeda,” warned an FBI agent who met with Big Ag groups.

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TOP PRESS

This California Student Could Go to Prison for Taking Four Chickens. Was It a Crime or a ‘Rescue’?

May 1, 2025

San Francisco Chronicle

Just four months after she graduates on May 17 with a bachelor’s degree in social movement strategy, the straight-A student will stand trial in a Sonoma County courtroom for her June 2023 incursion into Petaluma Poultry, a processing facility owned by agribusiness giant Perdue Farms. If convicted for taking four chickens Perdue valued at around $24, she faces up to 5½ years in prison.

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TOP PRESS

These California and Colorado Ballot Measures Are Terrifying the Meat Industry

October 10, 2024

Vox

In principle, there’s a lot of sense in capping the size of factory farms. Measure J’s proponents are betting that progressive Sonoma County, better known for its tasting rooms than its slaughterhouses, can push California — and the nation — in that direction.

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DxE's Blog

BLOG

Confused by "let dairy die"? Good.

March 5, 2020

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BLOG

Why Should I Support and Visit Animal Sanctuaries?

September 18, 2019

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BLOG

With trial approaching, I’m stepping down from all leadership positions at DxE. Here’s why that’s a good thing.

August 7, 2019

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BLOG

Tips for Self-Care as an Activist

July 22, 2019

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BLOG

Activists Return to Petaluma Slaughterhouse, Site of 79 Felony Arrests Last Month

July 5, 2019

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BLOG

I messed up. So did DxE.

June 18, 2019

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BLOG

Is the San Francisco Fur Ban Working?

January 15, 2019

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BLOG

Are YOU Banned from Whole Foods?

December 31, 2018

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BLOG

Animal Rights Activists Wash Windows at SF Chipotle to Demand Transparency

December 14, 2018

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Our Press Releases

PRESS RELEASE

Activists Call on USDA to End Use of Gas Chambers, Delivering Undercover Footage of Pigs Being Gassed in Slaughterhouse

January 24, 2023

The footage shows pigs screaming, gasping, thrashing violently, and trying to escape as they descend into the pit of CO2 gas.

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PRESS RELEASE

International Animal Rights Network Re-Creates Dramatic First Protest to Celebrate 10 Years of Growth and Landmark Achievements

January 21, 2023

Saturday’s Bay Area demonstration was a nonviolent disruption of Sprouts Farmers Market, recreating DxE’s first-ever action but with a far larger assemblage than the seven activists who participated in 2013. As at the original action, activists delivered a slam poem describing how farm animals live and die while standing in the store’s “meat” section.

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PRESS RELEASE

First-Ever Footage inside a US Slaughterhouse Gas Chamber Obtained at Smithfield Foods

January 18, 2023

Investigator Raven Deerbrook recorded over 16 hours of footage from multiple angles, which shows pigs screaming, gasping, thrashing violently and trying to escape as they descend into the pit of CO2 gas. Former federal prosecutor Bonnie Klapper reviewed the video and determined that use of these devices on pigs violates federal law.

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PRESS RELEASE

Residents Hold Memorial Protest for 15 Horses Who Died at Golden Gate Fields in 2022

January 7, 2023

Activists installed images representing each horse who died in 2022 along the fence at I-80 and hung a 100-foot-long “Shut Down Golden Gate Fields” banner from the pedestrian bridge above I-80.

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PRESS RELEASE

Residents Protest Golden Gate Fields Following Deaths of Three Horses

December 3, 2022

“Humans can consent to run and risk injury. The horses do not, and when they get injured and can’t run anymore, they are killed."

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PRESS RELEASE

Berkeley Resident Arrested on Felonies for Filming Safeway Protest, Following Findings of Cruelty and Disease at the Store’s Turkey Supplier

November 17, 2022

The investigation at Foster Farms found an E. coli-infected turkey chick, buckets of dead chicks, and a litter beetle infestation. Said former U.S. prosecutor Bonnie Klapper, "[The arrest] is an absurd action on the part of the Berkeley police and one which serves only to protect corporations engaged in animal cruelty from being held accountable by consumers.”

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PRESS RELEASE

After Acquittal for Smithfield Foods, Whistleblowers and Activists Protest Costco’s Continued Sale of Smithfield Pork

November 12, 2022

The two factory farm investigators who were found “not guilty” last month joined the protest.

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PRESS RELEASE

Investigation Finds Sick Turkey Chicks among Litter Beetle- and Larvae-Infested Corpses at Foster Farms

November 10, 2022

Rescued turkey chick had an infection called omphalitis caused by E. coli.

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PRESS RELEASE

Smithfield Piglet Rescuers Acquitted in Landmark Animal Rights Case

October 9, 2022

Activists take on a multibillion-dollar industry -- and win.

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