

Breaking news and publications from Direct Action Everywhere.
Media inquiry? Please email press@dxe.io.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 24, 2025
The Guardian
PRESS
May 19, 2022
Fox News
"The geese, this is their land too," said Erik Allen, who is with the group Direct Action Everywhere. "They are part of the scenery they are part of Foster City. And they don’t have to kill them."
PRESS
May 13, 2022
The Daily Californian
During an NBA game between the Timberwolves and Grizzlies on national television, I chained myself to the base of the hoop to get the world’s attention.
BLOG
May 5, 2022
This is a response to a recent study by Faunalytics regarding the impacts of protest on diet change.
PRESS
May 5, 2022
Vox
The protests, coordinated by the animal rights group DxE, were aimed at the Timberwolves’ owner Glen Taylor, who also owns Rembrandt Enterprises that killed 5.3 million hens.
PRESS
May 5, 2022
Vox
TOP PRESS
April 28, 2022
New York Magazine
Protests are often unpopular, but as this article shows, in the end, they tend to be right.
PRESS RELEASE
April 26, 2022
Bill for moratorium against new factory farms was killed by first Assembly committee set to consider it
PRESS RELEASE
April 26, 2022
PRESS
April 26, 2022
ESPN
"To have Taylor and other extremely powerful factory farming businessmen getting these taxpayer bailouts flies in the face of the values of ordinary Americans" said Matt Johnson.
PRESS
April 26, 2022
ESPN
PRESS
April 25, 2022
People
Zemmel was wearing a jersey with the number 5.3 on the back, in reference to the 5.3 million chickens killed at Rembrandt Enterprises.
PRESS
April 25, 2022
People
PRESS RELEASE
April 22, 2022
Third disruption by animal rights activists this month follows exposé of chickens being “roasted alive” at team owner Glen Taylor’s factory farm
PRESS RELEASE
April 22, 2022
TOP PRESS
December 4, 2025
The Associated Press
Zoe Rosenberg, 23, did not deny taking the animals from Petaluma Poultry but argued she wasn’t breaking the law because she was rescuing the birds from a cruel situation.
TOP PRESS
December 3, 2025
San Francisco Chronicle
“They’re denying that any of this suffering is happening,” she said. “We have been calling on the California Attorney General to take action, because the Sonoma County District Attorney’s office has made it abundantly clear that they do not care about these animals whatsoever.” Her supporters cheered and yelled out promises to not give up defending animals.
TOP PRESS
October 29, 2025
The New York Times
The four chickens she took with her — whom she named Poppy, Ivy, Aster and Azalea — are alive at a sanctuary for rescued farm animals, she said. “I will not apologize for taking sick, neglected animals to get medical care,” Ms. Rosenberg said in a statement. “When we see cruelty and violence, we can choose to ignore it or to intervene and try to make the world a better place.”
TOP PRESS
October 29, 2025
San Francisco Chronicle
But even if the appellate court doesn’t reverse Rosenberg’s conviction, she likely won’t regret having risked prison time to force a trial. Her trial, by some measures, was still a success. Several national publications — including The New York Times and the Associated Press — covered it, raising awareness of DxE’s goal to eradicate America’s factory-farming industry by 2040.
TOP PRESS
October 28, 2025
The Associated Press
A California animal rights activist on trial for taking four chickens from one of Perdue Farms’ major poultry plants said Tuesday that she was rescuing Poppy, Ivy, Aster, and Azalea from abuse while prosecutors say she broke the law.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 17, 2025
San Francisco Chronicle
Before a jury in a Sonoma County courthouse, Rosenberg testified that she believed at the time that her actions, often called “open rescue,” were “lawfully justified” to prevent what she considered “criminal animal abuse” by Petaluma Poultry, a Sonoma-based operation owned by Perdue Farms, a major poultry supplier nationwide.
TOP PRESS
October 6, 2025
San Francisco Chronicle
Though Rosenberg is technically the one on trial, they plan to force a deep review of the often-unsavory practices occurring at meat-processing facilities across the country.
TOP PRESS
June 3, 2025
Wired Magazine
Hundreds of emails and internal documents reviewed by WIRED reveal top lobbyists and representatives of America’s agricultural industry led a persistent and often covert campaign to surveil, discredit, and suppress animal rights organizations for nearly a decade, while relying on corporate spies to infiltrate meetings and functionally serve as an informant for the FBI.
BLOG
January 6, 2022
These stories first appeared in a series of emails sent to DxE supporters in a countdown to 2022. The stories recap some of our biggest achievements in 2021, and also shine a light on some of the little details that don’t usually get the appreciation they deserve. We hope you find them as inspiring as we do.
BLOG
November 10, 2021
Seven years after founding the DxE Open Rescue Network, I finally go to trial. Here's why it matters.
BLOG
October 28, 2021
Following public outrage, the Sonoma County Farm Bureau cancelled their "Beyond the Fence Line" event intended to teach farmers how to "manage activists."
BLOG
October 27, 2021
A legal fight over pig crates in North Carolina ended this year. But the rescue of a piglet shows that the struggle has just begun.
BLOG
August 12, 2021
Humans want to be on the winning team. Winning also gives those involved in the struggle a boost of motivation and efficacy.
BLOG
June 22, 2021
Bloomberg columnist Adam Minter recently penned an article titled “Covid Almost Caused a Meat Crisis,” sounding the alarm about potential meat shortages. But the meat industry is itself a perpetual crisis, and Minter’s diagnosis of both problem and solution get it exactly wrong.
BLOG
June 15, 2021
The Tennessee legislature has passed a bill that would include farms in the definition of critical infrastructure. But at what cost?
PRESS RELEASE
December 13, 2025
Zoe Rosenberg is jailed in Sonoma County Main Adult Detention Facility after being sentenced last week to 90 days in jail for rescuing four suffering chickens from Perdue’s Petaluma Poultry slaughterhouse
PRESS RELEASE
December 6, 2025
Demonstrators urged the grocery chain to cut ties with Perdue’s Petaluma Poultry, with placards showing recent conditions of Petaluma Poultry operations
PRESS RELEASE
December 3, 2025
Today, animal rescuer Zoe Rosenberg was sentenced to 90 days in custody for saving four chickens from Perdue’s Petaluma Poultry slaughterhouse. She will become eligible for jail alternatives for the final 60 days of her sentence.
PRESS RELEASE
November 24, 2025
Oscar-winning actor Joaquin Phoenix is urging the Sonoma County District Attorney to prosecute animal cruelty at Perdue’s Petaluma Poultry slaughterhouse, after her office has ignored repeated reports of documented animal cruelty at the company’s factory farms and slaughterhouse.
PRESS RELEASE
November 8, 2025
DxE is calling for Petaluma Poultry to be prosecuted for scalding birds alive, citing that California’s animal cruelty law prohibits inflicting unnecessary cruelty on an animal.
PRESS RELEASE
November 5, 2025
Zoe Rosenberg spoke at the AG’s Office on Wednesday, saying, “Sonoma County’s District Attorney’s Office is not doing anything to address the criminal animal cruelty. Instead, they spent the last two years prosecuting me.”
PRESS RELEASE
October 29, 2025
At trial, the court severely limited what the jury was able to know about these prior findings at Petaluma Poultry, despite the fact that they heavily influenced Ms. Rosenberg’s belief that rescue was necessary.
PRESS RELEASE
September 20, 2025
"I believe Zoe did the right thing by taking sick animals to the vet," said Sharon Loren of Penngrove, who joined the march. "Compassion should never be a crime, but it's on trial here in Sonoma County."
PRESS RELEASE
September 15, 2025
Zoe Rosenberg, 23, is charged with felony conspiracy and 3 misdemeanors for rescuing chickens from Perdue’s Petaluma Poultry slaughterhouse