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"You’re Shooting Yourself in the Foot": Pig Trial Jurors Reveal What Went on in Deliberations

January 20, 2023

St George News

“It felt there was so much being hidden and suppressed,” a juror named Jill said. “That was a turning point for me when the prosecution shut down any mention of animal cruelty.”

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PRESS

"You’re Shooting Yourself in the Foot": Pig Trial Jurors Reveal What Went on in Deliberations

January 20, 2023

St George News

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PRESS

Video of Pigs Thrashing as They Die, Audio of Their Screams Haunts SoMa Costco

January 19, 2023

San Francisco Standard

Activists maintain the company is violating the Humane Slaughter Act, a federal law that aims to decrease the suffering of livestock during slaughter. While the footage was projected onto the Costco Wholesale store, audio played of the pigs screaming through speakers across the street.

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PRESS

Video of Pigs Thrashing as They Die, Audio of Their Screams Haunts SoMa Costco

January 19, 2023

San Francisco Standard

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PRESS

Animal Rights Protesters Project Secret-Recorded Video of Pigs on a San Francisco Costco

January 18, 2023

KTVU/Fox 2

About two dozen protesters held signs to draw attention to the practice. They said the pigs suffer for several minutes before they die.

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PRESS

Animal Rights Protesters Project Secret-Recorded Video of Pigs on a San Francisco Costco

January 18, 2023

KTVU/Fox 2

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PRESS RELEASE

First-Ever Footage inside a US Slaughterhouse Gas Chamber Obtained at Smithfield Foods

January 18, 2023

Investigator Raven Deerbrook recorded over 16 hours of footage from multiple angles, which shows pigs screaming, gasping, thrashing violently and trying to escape as they descend into the pit of CO2 gas. Former federal prosecutor Bonnie Klapper reviewed the video and determined that use of these devices on pigs violates federal law.

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PRESS RELEASE

First-Ever Footage inside a US Slaughterhouse Gas Chamber Obtained at Smithfield Foods

January 18, 2023

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TOP PRESS

Spy Cams Reveal the Grim Reality of Slaughterhouse Gas Chambers

January 18, 2023

Wired

Animal rights activists have captured the first hidden-camera video from inside a carbon dioxide “stunning chamber” in a US meatpacking plant.

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TOP PRESS

Spy Cams Reveal the Grim Reality of Slaughterhouse Gas Chambers

January 18, 2023

Wired

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BLOG

Inspiring Stories from 2022, Part 3

January 13, 2023

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BLOG

Inspiring Stories from 2022, Part 3

January 13, 2023

DxE Korea is unstoppable; disrupting the NBA playoffs gets people talking (and not just about sports); and a landmark verdict for the Right to Rescue

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PRESS

Case Dismissed against “Chain Girl” Who Disrupted Memphis Grizzlies Playoff Game

January 13, 2023

ABC 24

Rosenberg was protesting Timberwolves owner Glen Taylor, whose factory farm, Rembrandt Enterprises, roasted birds alive in a mass kill method called “ventilation shutdown plus” after an avian flu outbreak.

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PRESS

Case Dismissed against “Chain Girl” Who Disrupted Memphis Grizzlies Playoff Game

January 13, 2023

ABC 24

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PRESS

Protest Burnout Is Real. Sasha Zemmel Wants St. Louisans to Stay Engaged

January 12, 2023

St. Louis Public Radio

After more than 80 years, the St. Louis-based Moolah Shrine Circus is ending its use of elephants. The decision was framed as a retirement, but the announcement followed months of sustained protests by the St. Louis chapter of Direct Action Everywhere.

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PRESS

Protest Burnout Is Real. Sasha Zemmel Wants St. Louisans to Stay Engaged

January 12, 2023

St. Louis Public Radio

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BLOG

Inspiring Stories from 2022, Part 2

January 11, 2023

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BLOG

Inspiring Stories from 2022, Part 2

January 11, 2023

Keeping sanctuary animals safe; activists who saved chickens demand a date with the justice system; and Charlie, a piglet whose story touched thousands

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Our Top Press Hits

TOP PRESS

A US activist took a sick goat from a meat farm – now he faces seven years in jail

December 6, 2021

The Guardian

This case is about smashing the myth of benevolent small-scale farms, which may talk of free-range and happy animals, but still ultimately treat animals as property and slaughter them for profit.

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TOP PRESS

Animal rights activists opposed to ‘factory farms’ protest outside Gavin Newsom’s home

September 29, 2021

The Sacramento Bee

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TOP PRESS

Chickens Severely Mistreated At “Humane” California Slaughterhouse, New Video Alleges

September 29, 2021

The Intercept

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TOP PRESS

Berkeley to serve vegan meals at jails, public buildings

July 29, 2021

The Hill

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TOP PRESS

Industry foe charged under Iowa's new food trespassing law

April 8, 2021

ABC News

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TOP PRESS

After Pork Giant Was Exposed for Cruel Killings, the FBI Pursued Its Critics

February 17, 2021

The Intercept

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TOP PRESS

Charges dropped against activist who exposed Iowa hog deaths

January 29, 2021

ABC News

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TOP PRESS

Activist posing as Smithfield CEO hoaxes Fox’s Maria Bartiromo

December 23, 2020

The Washington Post

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TOP PRESS

The Next Pandemic Could Come From an American Factory Farm

December 11, 2020

VICE News

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DxE's Blog

BLOG

An Update from Zoe in Jail

December 11, 2025

My cell is small, but I can stand up and take a few steps. In many parts of the US, animals can legally be housed in such tight confinement that they can't even spread their limbs or turn around.

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BLOG

My Impending Incarceration and the Urgency of Animal Rescue

December 10, 2025

My prosecutors are hoping my jail sentence will scare you. They’re hoping you’ll consider rescuing an animal and then think of me and change your mind. No. Think of me if you will, but then do it.

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BLOG

Animal Rescuer Zoe Rosenberg Read This Powerful Statement at Her Sentencing Hearing

December 4, 2025

This is the statement defendant Zoe Rosenberg read in court at her sentencing hearing on Dec. 3, 2025, before she was sentenced to 90 days in jail for rescuing Poppy, Aster, Ivy, and Azalea from Perdue's Petaluma Poultry slaughterhouse.

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BLOG

Perdue Rescue Trial Court Watch - Week 7: Oct 27th-29th 2025

October 27, 2025

Updates and summaries from Week 7 of the Perdue Rescue Trial

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BLOG

Perdue Rescue Trial Court Watch - Week 6: Oct 20th-24th, 2025

October 20, 2025

Updates and summaries from Week 6 of the Perdue Rescue Trial

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BLOG

Perdue Rescue Trial Court Watch - Week 5: Oct 13th-17th, 2025

October 13, 2025

Updates and summaries from Week 5 of the Perdue Rescue Trial

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BLOG

Perdue Rescue Trial Court Watch - Week 4: Oct 6th-10th, 2025

October 6, 2025

Updates and summaries from Week 4 of the Perdue Rescue Trial

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BLOG

Perdue Rescue Trial Court Watch - Week 3: Sept 29th-Oct 3rd, 2025

September 29, 2025

Updates and summaries from Week 3 of the Perdue Rescue Trial

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BLOG

Perdue Rescue Trial Court Watch - Week 2: Sept 22nd-27th, 2025

September 22, 2025

Updates and summaries from Week 2 of the Perdue Rescue Trial

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Our Press Releases

PRESS RELEASE

Animal Rescuer Zoe Rosenberg Sentenced to 90 Days in Custody for Saving Chickens Worth $24

December 3, 2025

Today, animal rescuer Zoe Rosenberg was sentenced to 90 days in custody for saving four chickens from Perdue’s Petaluma Poultry slaughterhouse. She will become eligible for jail alternatives for the final 60 days of her sentence.

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PRESS RELEASE

Activists Hold Vigil Outside Trader Joe's-Supplying Slaughterhouse in the Wake of Chicken Rescuer Conviction

November 8, 2025

DxE is calling for Petaluma Poultry to be prosecuted for scalding birds alive, citing that California’s animal cruelty law prohibits inflicting unnecessary cruelty on an animal.

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PRESS RELEASE

Animal Advocates Urge Attorney General Bonta to Prosecute Petaluma Poultry for Criminal Animal Abuse

November 5, 2025

Zoe Rosenberg spoke at the AG’s Office on Wednesday, saying, “Sonoma County’s District Attorney’s Office is not doing anything to address the criminal animal cruelty. Instead, they spent the last two years prosecuting me.”

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PRESS RELEASE

Activist Convicted of Felony for Rescuing Chickens from Perdue Slaughterhouse

October 29, 2025

At trial, the court severely limited what the jury was able to know about these prior findings at Petaluma Poultry, despite the fact that they heavily influenced Ms. Rosenberg’s belief that rescue was necessary.

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PRESS RELEASE

Animal Rights Activists March in Petaluma During Felony Animal Rescue Trial

September 20, 2025

"I believe Zoe did the right thing by taking sick animals to the vet," said Sharon Loren of Penngrove, who joined the march. "Compassion should never be a crime, but it's on trial here in Sonoma County."

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PRESS RELEASE

Felony Animal Rescue Trial Begins

September 15, 2025

Zoe Rosenberg, 23, is charged with felony conspiracy and 3 misdemeanors for rescuing chickens from Perdue’s Petaluma Poultry slaughterhouse

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PRESS RELEASE

Animal Rights Activists Stage Large “Boat” in Creative Protest Urging Trader Joe’s to Drop Petaluma Poultry

August 30, 2025

Activists use Trader Joe’s nautical theme to urge the company to follow its moral compass and steer away from Petaluma Poultry

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PRESS RELEASE

Activists Protest at Berkeley Trader Joe's Over Purchase of Chickens from Perdue's Petaluma Poultry

August 16, 2025

Dozens of activists with the animal rights network Direct Action Everywhere (DxE) protested outside the Trader Joe's store at 1885 University Avenue in Berkeley, after an Alameda County judge partially denied Trader Joe's requested temporary restraining order against DxE on Tuesday.

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PRESS RELEASE

Activists Protest at Homes of Perdue Executives, After Court Denies Temporary Restraining Order

July 26, 2025

Around thirty animal rights activists with Direct Action Everywhere (DxE) held a peaceful protest outside the home of Scott Fitzpatrick, the Live Production Manager for Perdue’s Petaluma Poultry, after Sonoma County Judge Patrick Broderick denied Fitzpatrick’s application for a temporary restraining order on Friday, citing “insufficient evidence.”

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