Breaking news and publications from Direct Action Everywhere.
Media inquiry? Please email press@dxe.io.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 24, 2025
The Guardian
PRESS
July 5, 2025
Pasadena Now
The protest was part of a broader DxE campaign targeting Trader Joe’s ties to Perdue’s Petaluma Poultry, which the group accuses of operating factory farms with systemic abuse... Kandada called the felony charge “absurd,” adding, “The refrigerator is perfectly fine, my hand is fine, but the chickens are not.”
PRESS
July 5, 2025
Pasadena Now
PRESS RELEASE
July 3, 2025
Ani Kandada superglued down inside Trader Joe's original store in Pasadena asking the retailer to stop selling chickens from Perdue's Petaluma Poultry, just hours after another animal rights activist was arrested for supergluing her hand inside Trader Joe's Headquarters in Monrovia, CA.
PRESS RELEASE
July 3, 2025
PRESS RELEASE
July 3, 2025
Carla Cabral remained superglued to the desk from approximately 10AM to approximately 11AM, while she demanded a meeting with company executives about documented animal cruelty at Trader Joe's chicken supplier, Petaluma Poultry, which is a subsidiary of national agribusiness giant Perdue Foods.
PRESS RELEASE
July 3, 2025
PRESS
June 23, 2025
CityNews Montreal
An animal rights protest that saw activists take to a downtown Montreal grocery store over the weekend – demanding the store stop selling live lobsters – ended in chaos, with one protester being handcuffed and pinned to the ground by security.
PRESS
June 23, 2025
CityNews Montreal
PRESS RELEASE
June 10, 2025
Animal rights activists with DxE disrupted multiple events at the Summer Board Meeting of the California Poultry Federation, a trade association representing commercial chicken and turkey producers across the state. Among CPF's twenty board members are three executives from Petaluma Poultry, the California subsidiary of national poultry giant Perdue Foods, where DxE investigators have documented widespread violations of animal cruelty laws since 2018.
PRESS RELEASE
June 10, 2025
PRESS
June 8, 2025
Davis Vanguard
Judge Gnoss’s ruling marks a significant moment in the case, reaffirming the role of free speech in legal proceedings involving public interest issues. As the trial approaches, Rosenberg’s prosecution continues to serve as a flashpoint for debates about animal rights, food safety, and the criminalization of activism.
PRESS
June 8, 2025
Davis Vanguard
PRESS RELEASE
June 4, 2025
Describing the requested gag order as “overbroad and vague by any constitutional standard,” Judge Gnoss noted that Ms. Rosenberg’s critics, too, had participated in public discussion about her case, pointing by way of example to a statement by Bill Mattos, President of the California Poultry Federation, describing Ms. Rosenberg’s rescue of four chickens as a “terrorist act.”
TOP PRESS
June 3, 2025
Wired Magazine
Hundreds of emails and internal documents reviewed by WIRED reveal top lobbyists and representatives of America’s agricultural industry led a persistent and often covert campaign to surveil, discredit, and suppress animal rights organizations for nearly a decade, while relying on corporate spies to infiltrate meetings and functionally serve as an informant for the FBI.
TOP PRESS
June 3, 2025
Wired Magazine
TOP PRESS
June 2, 2025
The Intercept
“Animal rights and environmental groups have committed more acts of terrorism than Al Qaeda,” warned an FBI agent who met with Big Ag groups.
TOP PRESS
June 2, 2025
The Intercept
TOP PRESS
December 4, 2025
The Associated Press
Zoe Rosenberg, 23, did not deny taking the animals from Petaluma Poultry but argued she wasn’t breaking the law because she was rescuing the birds from a cruel situation.
TOP PRESS
December 3, 2025
San Francisco Chronicle
“They’re denying that any of this suffering is happening,” she said. “We have been calling on the California Attorney General to take action, because the Sonoma County District Attorney’s office has made it abundantly clear that they do not care about these animals whatsoever.” Her supporters cheered and yelled out promises to not give up defending animals.
TOP PRESS
October 29, 2025
The New York Times
The four chickens she took with her — whom she named Poppy, Ivy, Aster and Azalea — are alive at a sanctuary for rescued farm animals, she said. “I will not apologize for taking sick, neglected animals to get medical care,” Ms. Rosenberg said in a statement. “When we see cruelty and violence, we can choose to ignore it or to intervene and try to make the world a better place.”
TOP PRESS
October 29, 2025
San Francisco Chronicle
But even if the appellate court doesn’t reverse Rosenberg’s conviction, she likely won’t regret having risked prison time to force a trial. Her trial, by some measures, was still a success. Several national publications — including The New York Times and the Associated Press — covered it, raising awareness of DxE’s goal to eradicate America’s factory-farming industry by 2040.
TOP PRESS
October 28, 2025
The Associated Press
A California animal rights activist on trial for taking four chickens from one of Perdue Farms’ major poultry plants said Tuesday that she was rescuing Poppy, Ivy, Aster, and Azalea from abuse while prosecutors say she broke the law.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 17, 2025
San Francisco Chronicle
Before a jury in a Sonoma County courthouse, Rosenberg testified that she believed at the time that her actions, often called “open rescue,” were “lawfully justified” to prevent what she considered “criminal animal abuse” by Petaluma Poultry, a Sonoma-based operation owned by Perdue Farms, a major poultry supplier nationwide.
TOP PRESS
October 6, 2025
San Francisco Chronicle
Though Rosenberg is technically the one on trial, they plan to force a deep review of the often-unsavory practices occurring at meat-processing facilities across the country.
TOP PRESS
June 3, 2025
Wired Magazine
Hundreds of emails and internal documents reviewed by WIRED reveal top lobbyists and representatives of America’s agricultural industry led a persistent and often covert campaign to surveil, discredit, and suppress animal rights organizations for nearly a decade, while relying on corporate spies to infiltrate meetings and functionally serve as an informant for the FBI.
BLOG
July 21, 2022
Activists gathered for a vigil exactly two years after the release of Unseen, a documentary that exposed the horrors inside Yosemite Foods, a slaughterhouse in Stockton, California, that kills 2,000 pigs every day.
BLOG
July 19, 2022
DxE co-founder Wayne Hsiung recently shared the story of a very sick pig who was rescued from Farmer John. This is an excerpt from his Substack blog, The Simple Heart.
BLOG
July 5, 2022
Our signs read “Expose Smithfield’s Deathstar” referring to Smithfield’s Circle Four Farms in Milford, Utah, the largest pig farm in the country. While many criticized the tackiness and absurdity of the action, it garnered much needed media attention.
BLOG
July 2, 2022
Here's what this could mean.
BLOG
June 25, 2022
The protest occurred after yet another horse was killed at the horse racing track that spans Berkeley and Albany.
BLOG
June 25, 2022
Senator Booker spoke about the need for nonviolent direct action and for "not being spectators in democracy!"
BLOG
June 14, 2022
As happy as I am to see Smithfield leave California, they should not be allowed to simply cut and run. They must adequately compensate their workers, provide appropriate care for their pigs, and clean up the damage done to the surrounding community and to the L.A. river.
BLOG
May 20, 2022
Over the last few decades, the Central Valley of California has become plagued by the crisis of dirty drinking water contaminated with nitrates. Latino communities have been disproportionately affected. In the heart of the valley lies Tulare County, a majority Latino district and the largest dairy producing county in the nation.
BLOG
May 5, 2022
This is a response to a recent study by Faunalytics regarding the impacts of protest on diet change.
PRESS RELEASE
January 23, 2026
UC Berkeley students, alumni, and local residents held a “Free Zoe” rally and march on the UC Berkeley campus on Friday, demanding the pardon of animal rights activist Zoe Rosenberg, who is currently on house arrest.
PRESS RELEASE
January 12, 2026
He also denied Trader Joe’s request to restrict protesters’ use of amplified sound on public property outside their stores, writing, “prohibition on the use of sound amplification devices is an invalid infringement upon Defendants’ free speech rights.”
PRESS RELEASE
January 12, 2026
Zoe Rosenberg will check in at the Sonoma County Sheriff’s Office tomorrow and get an ankle monitor put on before beginning her home detention
PRESS RELEASE
December 17, 2025
A representative for Governor Newsom’s office spoke with the activists rallying today and said the governor is aware of the petition and looking into it. She said, “We hope she’s ok,” acknowledging the danger Ms. Rosenberg faces in jail.
PRESS RELEASE
December 13, 2025
Zoe Rosenberg is jailed in Sonoma County Main Adult Detention Facility after being sentenced last week to 90 days in jail for rescuing four suffering chickens from Perdue’s Petaluma Poultry slaughterhouse
PRESS RELEASE
December 6, 2025
Demonstrators urged the grocery chain to cut ties with Perdue’s Petaluma Poultry, with placards showing recent conditions of Petaluma Poultry operations
PRESS RELEASE
December 3, 2025
Today, animal rescuer Zoe Rosenberg was sentenced to 90 days in custody for saving four chickens from Perdue’s Petaluma Poultry slaughterhouse. She will become eligible for jail alternatives for the final 60 days of her sentence.
PRESS RELEASE
November 24, 2025
Oscar-winning actor Joaquin Phoenix is urging the Sonoma County District Attorney to prosecute animal cruelty at Perdue’s Petaluma Poultry slaughterhouse, after her office has ignored repeated reports of documented animal cruelty at the company’s factory farms and slaughterhouse.
PRESS RELEASE
November 8, 2025
DxE is calling for Petaluma Poultry to be prosecuted for scalding birds alive, citing that California’s animal cruelty law prohibits inflicting unnecessary cruelty on an animal.
