Breaking news and publications from Direct Action Everywhere.
Media inquiry? Please email press@dxe.io.
PRESS
May 12, 2026
Los Angeles Times
In late February, animal rights activists flew a drone over a calf ranch in the Central Valley and watched as workers kicked and punched the animals. Footage reviewed by The Times shows a worker pulling a calf by the nose with pliers.
PRESS
May 12, 2026
Los Angeles Times
TOP PRESS
June 3, 2025
Wired Magazine
Hundreds of emails and internal documents reviewed by WIRED reveal top lobbyists and representatives of America’s agricultural industry led a persistent and often covert campaign to surveil, discredit, and suppress animal rights organizations for nearly a decade, while relying on corporate spies to infiltrate meetings and functionally serve as an informant for the FBI.
TOP PRESS
June 3, 2025
Wired Magazine
TOP PRESS
June 2, 2025
The Intercept
“Animal rights and environmental groups have committed more acts of terrorism than Al Qaeda,” warned an FBI agent who met with Big Ag groups.
TOP PRESS
June 2, 2025
The Intercept
PRESS
May 30, 2025
YourCentralValley.com
DxE also said that cattle were documented grazing on a recently covered dead pile, and that dogs on the property were documented eating the bodies in the dead pile.
PRESS
May 30, 2025
YourCentralValley.com
PRESS
May 27, 2025
Fox 26 Fresno
Five activists a part of Direct Action Everywhere, were arrested for taking two sick baby goats from Meyenberg's Vera Goat Dairy in Stratford, police say. The members of the animal rights group rescued two sick baby goats from Vera Goat Dairy, a large operation supplying Meyenberg Dairy, the nation's leading goat milk producer. The goats showed signs of being sick with infections that affect breathing and sight.
PRESS
May 27, 2025
Fox 26 Fresno
PRESS RELEASE
May 27, 2025
Tuesday's rescue follows a months-long investigation into Vera Goat Dairy by DxE earlier this year, which found that dozens of dead mother and baby goats are regularly dumped into an illegal dead pile on the property, indicating that the operation is experiencing high rates of mortality.
PRESS RELEASE
May 27, 2025
PRESS RELEASE
May 24, 2025
Approximately 200 activists with the animal rights network Direct Action Everywhere (DxE) marched through downtown Petaluma Saturday afternoon in support of animal liberation and the right to rescue animals from abuse. They began at Penry Park and weaved through downtown including past diners at restaurants along the riverfront. Along the way, they chanted, delivered speeches, and handed out educational information to the public about Perdue’s Petaluma Poultry slaughterhouse.
PRESS RELEASE
May 23, 2025
While the truck was stopped, three activists opened one of the many large crates holding chickens on the trailer and identified and removed two chickens with visible wounds. They took the chickens to get immediate medical care and shared footage of the rescue publicly, openly showing their faces.
PRESS RELEASE
May 23, 2025
PRESS RELEASE
May 19, 2025
Over the weekend, animal rights activists with Direct Action Everywhere (DxE) held protests across Sonoma County to elevate animal cruelty at Petaluma Poultry, a subsidiary of national poultry giant Perdue Foods. On Sunday, they delivered their message to Sonoma County District Attorney Carla Rodriguez with a protest outside her home in Windsor, urging her to finally prosecute Petaluma Poultry for documented criminal animal cruelty.
PRESS RELEASE
May 19, 2025
PRESS
May 15, 2025
Sentient
In the preliminary hearing for Rosenberg’s case, Joerger acknowledged that Rosenberg had made allegations of animal cruelty, but stated that she did not investigate the matter. This inaction by law enforcement wasn’t an isolated incident. When the investigation at McCoy’s Poultry facility uncovered dead birds on the farm floor and others that were unable to move, Sonoma County Animal Services referred the matter to the county sheriff’s office for potential prosecution. But no prosecution followed then, either.
PRESS
May 15, 2025
Sentient
TOP PRESS
March 5, 2026
Vox
DxE filmed Grimmius’s operations using drone cameras, documenting many of the grim realities ubiquitous in the mass production of animals for food: calves being handled roughly, hit, and pushed to the ground. But perhaps most remarkably, the footage offers a rare view of what is arguably the most overlooked form of extreme confinement of farmed animals in the US.
TOP PRESS
December 4, 2025
The Associated Press
Zoe Rosenberg, 23, did not deny taking the animals from Petaluma Poultry but argued she wasn’t breaking the law because she was rescuing the birds from a cruel situation.
TOP PRESS
December 3, 2025
San Francisco Chronicle
“They’re denying that any of this suffering is happening,” she said. “We have been calling on the California Attorney General to take action, because the Sonoma County District Attorney’s office has made it abundantly clear that they do not care about these animals whatsoever.” Her supporters cheered and yelled out promises to not give up defending animals.
TOP PRESS
October 29, 2025
The New York Times
The four chickens she took with her — whom she named Poppy, Ivy, Aster and Azalea — are alive at a sanctuary for rescued farm animals, she said. “I will not apologize for taking sick, neglected animals to get medical care,” Ms. Rosenberg said in a statement. “When we see cruelty and violence, we can choose to ignore it or to intervene and try to make the world a better place.”
TOP PRESS
October 29, 2025
San Francisco Chronicle
But even if the appellate court doesn’t reverse Rosenberg’s conviction, she likely won’t regret having risked prison time to force a trial. Her trial, by some measures, was still a success. Several national publications — including The New York Times and the Associated Press — covered it, raising awareness of DxE’s goal to eradicate America’s factory-farming industry by 2040.
TOP PRESS
October 28, 2025
The Associated Press
A California animal rights activist on trial for taking four chickens from one of Perdue Farms’ major poultry plants said Tuesday that she was rescuing Poppy, Ivy, Aster, and Azalea from abuse while prosecutors say she broke the law.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 17, 2025
San Francisco Chronicle
Before a jury in a Sonoma County courthouse, Rosenberg testified that she believed at the time that her actions, often called “open rescue,” were “lawfully justified” to prevent what she considered “criminal animal abuse” by Petaluma Poultry, a Sonoma-based operation owned by Perdue Farms, a major poultry supplier nationwide.
TOP PRESS
October 6, 2025
San Francisco Chronicle
Though Rosenberg is technically the one on trial, they plan to force a deep review of the often-unsavory practices occurring at meat-processing facilities across the country.
BLOG
July 2, 2022
Here's what this could mean.
BLOG
June 25, 2022
The protest occurred after yet another horse was killed at the horse racing track that spans Berkeley and Albany.
BLOG
June 25, 2022
Senator Booker spoke about the need for nonviolent direct action and for "not being spectators in democracy!"
BLOG
June 14, 2022
As happy as I am to see Smithfield leave California, they should not be allowed to simply cut and run. They must adequately compensate their workers, provide appropriate care for their pigs, and clean up the damage done to the surrounding community and to the L.A. river.
BLOG
May 20, 2022
Over the last few decades, the Central Valley of California has become plagued by the crisis of dirty drinking water contaminated with nitrates. Latino communities have been disproportionately affected. In the heart of the valley lies Tulare County, a majority Latino district and the largest dairy producing county in the nation.
BLOG
May 5, 2022
This is a response to a recent study by Faunalytics regarding the impacts of protest on diet change.
BLOG
April 14, 2022
High profile sporting events pose a significant opportunity to get eyeballs on a topic– if one is bold enough to risk criminal charges and bodily harm. And it's a tactic that has been used throughout history.
BLOG
February 2, 2022
Tip #1: You need an organizational system that you understand and use every day.
BLOG
January 8, 2022
These stories first appeared in a series of emails sent to DxE supporters in a countdown to 2022. The stories recap some of our biggest achievements in 2021, and also shine a light on some of the little details that don’t usually get the appreciation they deserve. We hope you find them as inspiring as we do.
PRESS RELEASE
June 12, 2026
Dozens of animal rights activists protested outside biopharmaceutical giant Merck’s West Coast headquarters on Friday, condemning the company’s recent purchase of beagles for animal testing from Ridglan Farms, a notorious dog breeding facility near Madison, Wisconsin that has made national headlines in recent months.
PRESS RELEASE
June 2, 2026
Terry Seese, the Chief of the DA’s Bureau of Investigation, came to speak to the advocates. He took the letter and confirmed the DA’s office is aware of the footage taken at Agresti Calf Ranch, but deflected responsibility onto the Sheriff’s office, which has not made a referral.
PRESS RELEASE
May 17, 2026
Following San Francisco Animal Commission’s vote to recommend a ban on the retail sale of animals, advocates rallied in San Francisco to bring attention to cruelty of the exotic pet trade
PRESS RELEASE
May 16, 2026
Activists gathered peacefully on public property by the calf ranch to bear witness to the calves and called on authorities to take action to protect these vulnerable animals. Stanislaus County Sheriff’s deputies were already present when activists arrived and warned them not to trespass.
PRESS RELEASE
May 12, 2026
New footage showing illegal animal cruelty at a Clover Sonoma-linked calf ranch was published today at FactoryFarmWatch.org. The footage, which was obtained via drone at Agresti Calf Ranch in Stanislaus County, shows calves being kicked in the face, yanked by their tails, and disbudded with hot irons until they collapse in pain.
PRESS RELEASE
May 2, 2026
“Whole Foods presents itself as an ethical retailer, but it continues to sell milk connected to serious animal welfare concerns,” said Madhu Anderson, who organized the protest. “We’re asking them to take responsibility for what’s happening in their supply chain.”
PRESS RELEASE
April 11, 2026
Protesters at the Meyenberg plant held signs reading “Meyenberg Lies, Animals Die” and “Compassion Is Not a Crime.” Two of the defendants were present and spoke out about the cruelty they documented at Vera Goat Dairy.
PRESS RELEASE
March 25, 2026
Four activists have been charged with felony grand theft by the Kings County District Attorney following the open rescue of two sick baby goats from Vera Goat Dairy in Stratford last May. Vera is a 9,000-goat operation that supplies the nation's largest goat milk producer, Meyenberg.
PRESS RELEASE
March 11, 2026
Controversial chicken producer Petaluma Poultry has lost another customer following an investigation by animal rights group Direct Action Everywhere (DxE), which exposed animal neglect and cruelty at the company’s factory farms and slaughterhouse in Sonoma County.
