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Whole Foods is lying to you. I was arrested for revealing the truth.

July 25, 2025

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Whole Foods is lying to you. I was arrested for revealing the truth.

July 25, 2025

Vera supplies the nation’s largest goat milk producer, Meyenberg, and its practices are a far cry from the rigorous standards Whole Foods promises. Thousands of goats are confined in crowded pens without access to pasture; newborn babies are routinely separated from their mothers; and, outside the confinement area, lies a mass graveyard of animals who died prior to slaughter.

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PRESS RELEASE

Second Perdue Foods Executive Sues Animal Rights Group to Stop Public Protests

July 23, 2025

Scott Fitzpatrick, Live Production Manager for national poultry giant Perdue Foods, filed a lawsuit Tuesday to stop public protests by Direct Action Everywhere (DxE) over documented animal cruelty.

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PRESS RELEASE

Second Perdue Foods Executive Sues Animal Rights Group to Stop Public Protests

July 23, 2025

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Trader Joe’s Company Files Lawsuit Against Berkeley-Based Animal Rights Organization, Cites Trespassing

July 19, 2025

The Daily Californian

According to DxE lead organizer Almira Tanner, another lawsuit defendant, a 2023 DxE investigation into the Petaluma Poultry plant alleged that there were chickens that were severely sick and unable to get food or water. Additionally, the investigation claimed that there are decomposing animals in the facilities, diseased birds and inhumane slaughterhouse practices.

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PRESS

Trader Joe’s Company Files Lawsuit Against Berkeley-Based Animal Rights Organization, Cites Trespassing

July 19, 2025

The Daily Californian

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PRESS

SF-Berkeley Activists Superglue Bodies to LA Trader Joe's Chicken Cases as Protest War Escalates

July 16, 2025

Hoodline

Picture this: you're trying to buy organic chicken for dinner, and suddenly there are protesters with megaphones asking you to reconsider your protein choices. That's been the reality at Trader Joe's locations across California

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PRESS

SF-Berkeley Activists Superglue Bodies to LA Trader Joe's Chicken Cases as Protest War Escalates

July 16, 2025

Hoodline

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PRESS

Protesters Ask Kings County Officials to Investigate Vera Goat Dairy

July 15, 2025

ABC 30 Fresno

They are asking the District Attorney's Office to investigate conditions at Vera Goat Dairy in Stratford after a disturbing discovery the group says they made earlier this year. "Dead mother and baby goats are being thrown out like garbage in an illegal dead pile. We have documented Vera Dairy and have found these sick animals being neglected, denied medical care, being left to die," Direct Action Everywhere organizer Cassie King says.

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PRESS

Protesters Ask Kings County Officials to Investigate Vera Goat Dairy

July 15, 2025

ABC 30 Fresno

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PRESS

Trader Joe’s Seeks Injunction Against Animal Welfare Activists Entering California Stores

July 14, 2025

The Press Democrat

“We brought this to Trader Joe’s, but instead of listening, they blocked us, refused all dialogue, and hired powerful attorneys to try to shut us up,” Cabral said in a statement. “Customers have made it clear — they don’t want to be lied to. They want ethical products they can trust. So why won’t Trader Joe’s live up to the values they claim to hold?”

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PRESS

Trader Joe’s Seeks Injunction Against Animal Welfare Activists Entering California Stores

July 14, 2025

The Press Democrat

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PRESS

Amador Alum Superglues Hand to Trader Joe’s Poultry Section as Part of Animal Rights Demonstration in Pasadena

July 14, 2025

Pleasanton Weekly

On July 2, a group of roughly 20 activists associated with the animal rights network Direct Action Everywhere occupied the original Trader Joe’s store located at 610 S. Arroyo Pkwy. in Pasadena. The group held banners and signs while delivering speeches in front of the poultry section of the store and the checkout aisle alleging how Petaluma Poultry — a food manufacturing company based in Petaluma — has systematically abused animals in its factory farms and slaughterhouse.

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PRESS

Amador Alum Superglues Hand to Trader Joe’s Poultry Section as Part of Animal Rights Demonstration in Pasadena

July 14, 2025

Pleasanton Weekly

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PRESS

Trump Administration Suing California Over Egg Standards That They Say Raise Prices

July 9, 2025

ABC7 Bay Area

"This is an attack on California that could hurt everyone in the country, including millions and millions of animals who are living in these facilities and already have so few protections," King said.

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PRESS

Trump Administration Suing California Over Egg Standards That They Say Raise Prices

July 9, 2025

ABC7 Bay Area

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PRESS

‘The Chickens Are Not Fine’: Chaos Erupts at California Trader Joe’s

July 9, 2025

SF Gate

“It is absurd that I’m being charged with felony vandalism,” Kandada said in the DxE’s July 3 news release. “The refrigerator is perfectly fine, my hand is fine, but the chickens are not fine.”

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PRESS

‘The Chickens Are Not Fine’: Chaos Erupts at California Trader Joe’s

July 9, 2025

SF Gate

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Our Top Press Hits

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She Said She Was Rescuing Chickens. A Jury Convicted Her of Conspiracy.

October 29, 2025

The New York Times

The four chickens she took with her — whom she named Poppy, Ivy, Aster and Azalea — are alive at a sanctuary for rescued farm animals, she said. “I will not apologize for taking sick, neglected animals to get medical care,” Ms. Rosenberg said in a statement. “When we see cruelty and violence, we can choose to ignore it or to intervene and try to make the world a better place.”

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TOP PRESS

UC Berkeley Animal Rights Activist Found Guilty in ‘Chicken Rescue’ Trial

October 29, 2025

San Francisco Chronicle

But even if the appellate court doesn’t reverse Rosenberg’s conviction, she likely won’t regret having risked prison time to force a trial. Her trial, by some measures, was still a success. Several national publications — including The New York Times and the Associated Press — covered it, raising awareness of DxE’s goal to eradicate America’s factory-farming industry by 2040.

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TOP PRESS

California Woman on Trial for Taking Chickens from Perdue Farms' Plant Says She Was Rescuing Them

October 28, 2025

The Associated Press

A California animal rights activist on trial for taking four chickens from one of Perdue Farms’ major poultry plants said Tuesday that she was rescuing Poppy, Ivy, Aster, and Azalea from abuse while prosecutors say she broke the law.

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TOP PRESS

She Took Chickens from a Slaughterhouse. Was It a Rescue or a Crime?

October 24, 2025

The Guardian

I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”

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TOP PRESS

UC Berkeley Activist Testifies She Saved Sick Birds, Not Stole Them, in Chicken Rescue Trial

October 17, 2025

San Francisco Chronicle

Before a jury in a Sonoma County courthouse, Rosenberg testified that she believed at the time that her actions, often called “open rescue,” were “lawfully justified” to prevent what she considered “criminal animal abuse” by Petaluma Poultry, a Sonoma-based operation owned by Perdue Farms, a major poultry supplier nationwide.

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TOP PRESS

Berkeley Grad’s Chicken ‘Rescue’ Trial Begins in Sonoma County with Question of Intent vs. Crime

October 6, 2025

San Francisco Chronicle

Though Rosenberg is technically the one on trial, they plan to force a deep review of the often-unsavory practices occurring at meat-processing facilities across the country.

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TOP PRESS

How the FBI and Big Ag Started Treating Animal Rights Activists as Bioterrorists

June 2, 2025

The Intercept

“Animal rights and environmental groups have committed more acts of terrorism than Al Qaeda,” warned an FBI agent who met with Big Ag groups.

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TOP PRESS

This California Student Could Go to Prison for Taking Four Chickens. Was It a Crime or a ‘Rescue’?

May 1, 2025

San Francisco Chronicle

Just four months after she graduates on May 17 with a bachelor’s degree in social movement strategy, the straight-A student will stand trial in a Sonoma County courtroom for her June 2023 incursion into Petaluma Poultry, a processing facility owned by agribusiness giant Perdue Farms. If convicted for taking four chickens Perdue valued at around $24, she faces up to 5½ years in prison.

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TOP PRESS

These California and Colorado Ballot Measures Are Terrifying the Meat Industry

October 10, 2024

Vox

In principle, there’s a lot of sense in capping the size of factory farms. Measure J’s proponents are betting that progressive Sonoma County, better known for its tasting rooms than its slaughterhouses, can push California — and the nation — in that direction.

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DxE's Blog

BLOG

Know Your Rights and Stay Safe as an Activist

September 2, 2018

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BLOG

DxE News of the Week: DXE PROTESTS IN GERMANY, CANADA AND INDIA, August 24 - August 30, 2018

August 31, 2018

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BLOG

DxE News of the Week: Felony Charges Filed Against DxE Organizer Sierra Post In North Carolina, August 17 – August 23, 2018

August 27, 2018

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BLOG

DxE News of the Week: PUBLIC SUPPORTS DXE’S EFFORTS TO HELP DONKEYS IN ITALY, L.A. READY TO BAN FUR, August 10 – August 16, 2018

August 22, 2018

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BLOG

DxE News of the Week: DXE ACTIVISTS RETURN TO SMITHFIELD FARM; EATING CHICKEN CAN MAKE PEOPLE SICK, August 3-August 9, 2018

August 11, 2018

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BLOG

DxE News of the Week: DXE MARCH AGAINST BIG AG IN PETALUMA, July 27-August 2, 2018

August 4, 2018

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BLOG

DxE News of the Week: DXE MARCH AGAINST BIG AG IN PETALUMA, TRUMP HURTS ANIMAL AG, July 20-26, 2018

July 28, 2018

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BLOG

DxE News of the Week: FORMER USDA INSPECTORS CONFIRM DXE’S NORBEST INVESTIGATION RESULTS; NORTH CAROLINA POLICE HAVE MONITORED DXE, July 13 -19, 2018

July 21, 2018

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Why Target Amazon?

June 21, 2018

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Our Press Releases

PRESS RELEASE

Animal Activist on Fox News Poses as Smithfield Foods CEO to Alert Public of Pig Farming’s Threat to Public Health

December 22, 2020

Imposter cites animal agriculture’s role in creating and spreading pandemics, and harms to the environment and animals

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PRESS RELEASE

Activists Lay 333 Flowers at Farmer John Slaughterhouse, One for Each Infected Worker

December 10, 2020

Activists with Direct Action Everywhere are calling for a statewide moratorium on factory farms and slaughterhouses, citing animal and worker abuse

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PRESS RELEASE

Animal Activists Expose Site of COVID-19 Oregon Mink Outbreak, Defying State Officials' Secrecy

December 7, 2020

Citing mink-to-human transmission in Denmark, advocates say the public deserves transparency about the nature of the threat

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PRESS RELEASE

Thanksgiving Miracle: Utah Farmer Releases Turkeys to Whistleblowers Facing Felonies for Investigations of Factory Farms

November 22, 2020

While Smithfield demands prison for Utah activists, this turkey farmer is helping them rescue more animals

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PRESS RELEASE

Following OSHA Fines, Activists Protest Factory Farms and Slaughterhouses Throughout California

November 17, 2020

Simultaneous protests at slaughterhouses and factory farms throughout CA demand moratorium prohibiting new factory farm and slaughterhouse construction

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PRESS RELEASE

19 Arrested at California State Capitol Building Protest Demanding Factory Farm Moratorium

October 1, 2020

Arrestees include photographers and videographers, as well as activists who chained themselves to the building

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PRESS RELEASE

UC Berkeley students holding dead piglets chain themselves to Sather Gate, following exposé of University pork supplier

August 25, 2020

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PRESS RELEASE

Woman Arrested After Spraying Pig Feces at Home of Smithfield CEO

August 7, 2020

Smithfield faces nuisance lawsuit judgements totaling hundreds of millions for waste pollution sprayed disproportionately on communities of color

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PRESS RELEASE

24 Hour Slaughterhouse Vigil Follows Release of Shocking Mini-Documentary

July 14, 2020

Rotting pig carcasses are seen being fed on by wild animals after workers cut infected flesh out of carcasses before selling them for human consumption

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