Breaking news and publications from Direct Action Everywhere.
Media inquiry? Please email press@dxe.io.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 24, 2025
The Guardian
PRESS RELEASE
September 15, 2025
Zoe Rosenberg, 23, is charged with felony conspiracy and 3 misdemeanors for rescuing chickens from Perdue’s Petaluma Poultry slaughterhouse
PRESS
September 15, 2025
KQED
Direct Action Everywhere is known for “open rescues,” in which activists enter farms where they believe animals are being abused and remove them. The group said it aims to expand laws that allow rescuing dogs from hot cars to include removing animals from farms where abuse is suspected.
PRESS
September 15, 2025
KQED
BLOG
September 12, 2025
The Perdue Rescue Trial begins on Monday, September 15th at the Sonoma County Superior Court in Santa Rosa, California.
BLOG
September 12, 2025
The Perdue Rescue Trial begins on Monday, September 15th at the Sonoma County Superior Court in Santa Rosa, California.
PRESS
September 9, 2025
Common Dreams
My trial is expected to last several weeks, though there is no doubt that I did what prosecutors say. My alleged crime? Taking less than $25 worth of chicken. This wouldn’t normally lead to felony charges or a government-monitored GPS tracking device. But, you see, the four chickens I took were alive.
PRESS
September 9, 2025
Common Dreams
PRESS
September 2, 2025
Capital Daily
The Empress Hotel—and the entire Fairmont chain—is going fur-free, much to the satisfaction of a local animal rights group that has been calling for the policy changes... for the past three years, fellow members of the Victoria chapter of Direct Action Everywhere staged monthly protests by the Empress and wrote chalk messages on the sidewalk in front of the hotel.
PRESS
September 2, 2025
Capital Daily
PRESS
September 2, 2025
The New York Times
Ms. Rosenberg, 23, says that she found chickens at Petaluma Poultry covered in scratches and bruises, including some with high fevers and serious infections. There was also evidence, she said, that birds were being scalded alive, instead of killed before broiling, because the slaughter lines were moving too quickly.
PRESS
September 2, 2025
The New York Times
PRESS
September 1, 2025
The Daily Californian
Cardboard ocean waves, sailor hats and a 16-foot sailboat set the scene Saturday outside of the Trader Joe’s on University Avenue. Animal welfare activists aboard the boat parked outside the store warned customers passing by to “steer away” from Perdue’s Petaluma Poultry, a company the activists allege engages in animal cruelty.
PRESS
September 1, 2025
The Daily Californian
PRESS RELEASE
August 30, 2025
Activists use Trader Joe’s nautical theme to urge the company to follow its moral compass and steer away from Petaluma Poultry
PRESS RELEASE
August 30, 2025
PRESS
August 28, 2025
The Daily Californian
Rosenberg and DxE have also been encouraging people to sign their petition to the Sonoma County District Attorney, asking them to redirect the resources used on her case to prosecuting animal cruelty at factory farms in Sonoma County. Hundreds of people signed the petition when Rosenberg and DxE were protesting on campus during Caltopia this week.
PRESS
August 28, 2025
The Daily Californian
TOP PRESS
December 4, 2025
The Associated Press
Zoe Rosenberg, 23, did not deny taking the animals from Petaluma Poultry but argued she wasn’t breaking the law because she was rescuing the birds from a cruel situation.
TOP PRESS
December 3, 2025
San Francisco Chronicle
“They’re denying that any of this suffering is happening,” she said. “We have been calling on the California Attorney General to take action, because the Sonoma County District Attorney’s office has made it abundantly clear that they do not care about these animals whatsoever.” Her supporters cheered and yelled out promises to not give up defending animals.
TOP PRESS
October 29, 2025
The New York Times
The four chickens she took with her — whom she named Poppy, Ivy, Aster and Azalea — are alive at a sanctuary for rescued farm animals, she said. “I will not apologize for taking sick, neglected animals to get medical care,” Ms. Rosenberg said in a statement. “When we see cruelty and violence, we can choose to ignore it or to intervene and try to make the world a better place.”
TOP PRESS
October 29, 2025
San Francisco Chronicle
But even if the appellate court doesn’t reverse Rosenberg’s conviction, she likely won’t regret having risked prison time to force a trial. Her trial, by some measures, was still a success. Several national publications — including The New York Times and the Associated Press — covered it, raising awareness of DxE’s goal to eradicate America’s factory-farming industry by 2040.
TOP PRESS
October 28, 2025
The Associated Press
A California animal rights activist on trial for taking four chickens from one of Perdue Farms’ major poultry plants said Tuesday that she was rescuing Poppy, Ivy, Aster, and Azalea from abuse while prosecutors say she broke the law.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 17, 2025
San Francisco Chronicle
Before a jury in a Sonoma County courthouse, Rosenberg testified that she believed at the time that her actions, often called “open rescue,” were “lawfully justified” to prevent what she considered “criminal animal abuse” by Petaluma Poultry, a Sonoma-based operation owned by Perdue Farms, a major poultry supplier nationwide.
TOP PRESS
October 6, 2025
San Francisco Chronicle
Though Rosenberg is technically the one on trial, they plan to force a deep review of the often-unsavory practices occurring at meat-processing facilities across the country.
TOP PRESS
June 3, 2025
Wired Magazine
Hundreds of emails and internal documents reviewed by WIRED reveal top lobbyists and representatives of America’s agricultural industry led a persistent and often covert campaign to surveil, discredit, and suppress animal rights organizations for nearly a decade, while relying on corporate spies to infiltrate meetings and functionally serve as an informant for the FBI.
BLOG
December 15, 2025
Since my incarceration, lives have continued to be saved. On my first day in jail, two chickens were rescued from a slaughterhouse in Stockton, California. They've been named Josephine and Jasmine.
BLOG
December 11, 2025
My cell is small, but I can stand up and take a few steps. In many parts of the US, animals can legally be housed in such tight confinement that they can't even spread their limbs or turn around.
BLOG
December 10, 2025
My prosecutors are hoping my jail sentence will scare you. They’re hoping you’ll consider rescuing an animal and then think of me and change your mind. No. Think of me if you will, but then do it.
BLOG
December 4, 2025
This is the statement defendant Zoe Rosenberg read in court at her sentencing hearing on Dec. 3, 2025, before she was sentenced to 90 days in jail for rescuing Poppy, Aster, Ivy, and Azalea from Perdue's Petaluma Poultry slaughterhouse.
BLOG
October 27, 2025
Updates and summaries from Week 7 of the Perdue Rescue Trial
BLOG
October 20, 2025
Updates and summaries from Week 6 of the Perdue Rescue Trial
BLOG
October 13, 2025
Updates and summaries from Week 5 of the Perdue Rescue Trial
BLOG
October 6, 2025
Updates and summaries from Week 4 of the Perdue Rescue Trial
BLOG
September 29, 2025
Updates and summaries from Week 3 of the Perdue Rescue Trial
PRESS RELEASE
November 17, 2022
The investigation at Foster Farms found an E. coli-infected turkey chick, buckets of dead chicks, and a litter beetle infestation. Said former U.S. prosecutor Bonnie Klapper, "[The arrest] is an absurd action on the part of the Berkeley police and one which serves only to protect corporations engaged in animal cruelty from being held accountable by consumers.”
PRESS RELEASE
November 12, 2022
The two factory farm investigators who were found “not guilty” last month joined the protest.
PRESS RELEASE
November 10, 2022
Rescued turkey chick had an infection called omphalitis caused by E. coli.
PRESS RELEASE
October 9, 2022
Activists take on a multibillion-dollar industry -- and win.
PRESS RELEASE
October 3, 2022
Two men face 10+ years in prison in a case decried by legal experts as unconstitutional retaliation for exposing abusive conditions
PRESS RELEASE
September 24, 2022
The demonstration is the kickoff for a week of action dedicated to promoting Rose’s Law, an animal bill of rights that DxE says is their ultimate vision of a kind and just world for animals.
PRESS RELEASE
September 9, 2022
"This is really about inverting the truth: making peaceful activists look dangerous, when the real danger is Smithfield and other companies that systematically torture millions of innocent sentient beings while destroying our environment."
PRESS RELEASE
September 8, 2022
Emek Echo and Katia Shokrai ran across the field holding up red smoke flares and wearing shirts with “RIGHTTORESCUE.COM” text.
PRESS RELEASE
August 20, 2022
Judge Wilcox repeatedly expressed concerns about advocates potentially intimidating local residents. This is contrary to recent footage and a lawsuit in which it is canvassers supporting Hsiung and Picklesimer who faced death threats and were forced to stop talking to sidewalk pedestrians.
