Breaking news and publications from Direct Action Everywhere.
Media inquiry? Please email press@dxe.io.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 24, 2025
The Guardian
PRESS
March 7, 2024
Isthmus
According to the Animal Activist Legal Defense Project, “DxE documented dogs crammed into small cages, often alone, with no access to the outdoors; apparent continuous 24-hour lighting; noxious air and feces building up beneath the cages; dogs with red and swollen feet from standing on wire cage floors; and extreme psychological torment. The activists describe the conditions as a ‘factory farm for dogs.’ ”
PRESS
March 6, 2024
Pathways
Focusing only on the environment is a mistake. We need a different relationship with animals. As "Earthlings" so powerfully states, "We must learn empathy. We must learn to see into the eyes of an animal and feel that their life has value because they are alive."
PRESS RELEASE
February 27, 2024
The demonstration highlighted the horrifying conditions in which Ridglan Farms confines thousands of beagles for experimentation... The action featured speeches from Stanford alumni and a former Stanford researcher.
PRESS RELEASE
February 27, 2024
PRESS
February 14, 2024
Sentient Media
At Ridglan, [rescuer Eva] Hamer recalls, beagles were found confined not unlike chickens in the egg industry. “The size to body ratio is similar to a chicken farm,” she says, describing the size of the cages... Another similarity to factory farms, she adds, “is the smell, you can smell them from a mile away.” Yet, there was one thing quite different, even “bizarre,” Hamer adds: “Factory farms tend to be quiet at night. At the dog farm, everyone is howling, thousands of dogs, howling.”
PRESS
February 14, 2024
Sentient Media
PRESS
January 31, 2024
Daily Illini
We should ask ourselves what it means that the people who rescued the animal victims are on trial while the breeders and researchers abusing and killing them are let off with warnings at worst. It means that law enforcement agencies are actively upholding a system of violence.
PRESS
January 31, 2024
Daily Illini
TOP PRESS
January 30, 2024
The Guardian
If successful in Berkeley, a liberal San Francisco Bay Area town that’s often been at the forefront of US environmental policy, the method can be replicated elsewhere, [activists] say. “We can pave the path to abolishing factory farming,” said Cassie King, an organizer with Direct Action Everywhere, one of the groups that pushed for the measure.
TOP PRESS
January 30, 2024
The Guardian
PRESS
January 29, 2024
Politico
Direct Action Everywhere and other organizations hoped for statewide action with a bill in 2022 but it never got out of committee. Their argument, then as now in Sonoma County, is that concentrated animal feeding operations are inhumane, bad for the environment and a potential threat to public health.
PRESS RELEASE
January 27, 2024
Playing with characters and plot elements from the new film Chicken Run 2: Dawn of the Nugget, the protest featured “Zoe Rosenbird” coming to the rescue of sick, injured chickens and transforming the operation that tortured them into an animal sanctuary.
PRESS RELEASE
January 27, 2024
PRESS
January 19, 2024
World Animal News
“Substantial prejudicial and reversible error occurred in Hsiung’s trial,” said Animal Activist Legal Defense Project Staff Attorney Chris Carraway, who will represent Hsiung on appeal. “Stunningly, Judge Passaglia prohibited the jury from knowing the full scope of animal cruelty at these companies, as well as the activists’ extensive efforts to obtain law enforcement of animal cruelty laws. Thus, Hsiung was unable to explain the intent behind his actions–a crucial element of the alleged crimes."
PRESS
January 19, 2024
World Animal News
TOP PRESS
December 4, 2025
The Associated Press
Zoe Rosenberg, 23, did not deny taking the animals from Petaluma Poultry but argued she wasn’t breaking the law because she was rescuing the birds from a cruel situation.
TOP PRESS
December 3, 2025
San Francisco Chronicle
“They’re denying that any of this suffering is happening,” she said. “We have been calling on the California Attorney General to take action, because the Sonoma County District Attorney’s office has made it abundantly clear that they do not care about these animals whatsoever.” Her supporters cheered and yelled out promises to not give up defending animals.
TOP PRESS
October 29, 2025
The New York Times
The four chickens she took with her — whom she named Poppy, Ivy, Aster and Azalea — are alive at a sanctuary for rescued farm animals, she said. “I will not apologize for taking sick, neglected animals to get medical care,” Ms. Rosenberg said in a statement. “When we see cruelty and violence, we can choose to ignore it or to intervene and try to make the world a better place.”
TOP PRESS
October 29, 2025
San Francisco Chronicle
But even if the appellate court doesn’t reverse Rosenberg’s conviction, she likely won’t regret having risked prison time to force a trial. Her trial, by some measures, was still a success. Several national publications — including The New York Times and the Associated Press — covered it, raising awareness of DxE’s goal to eradicate America’s factory-farming industry by 2040.
TOP PRESS
October 28, 2025
The Associated Press
A California animal rights activist on trial for taking four chickens from one of Perdue Farms’ major poultry plants said Tuesday that she was rescuing Poppy, Ivy, Aster, and Azalea from abuse while prosecutors say she broke the law.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 17, 2025
San Francisco Chronicle
Before a jury in a Sonoma County courthouse, Rosenberg testified that she believed at the time that her actions, often called “open rescue,” were “lawfully justified” to prevent what she considered “criminal animal abuse” by Petaluma Poultry, a Sonoma-based operation owned by Perdue Farms, a major poultry supplier nationwide.
TOP PRESS
October 6, 2025
San Francisco Chronicle
Though Rosenberg is technically the one on trial, they plan to force a deep review of the often-unsavory practices occurring at meat-processing facilities across the country.
TOP PRESS
June 3, 2025
Wired Magazine
Hundreds of emails and internal documents reviewed by WIRED reveal top lobbyists and representatives of America’s agricultural industry led a persistent and often covert campaign to surveil, discredit, and suppress animal rights organizations for nearly a decade, while relying on corporate spies to infiltrate meetings and functionally serve as an informant for the FBI.
BLOG
December 15, 2025
Since my incarceration, lives have continued to be saved. On my first day in jail, two chickens were rescued from a slaughterhouse in Stockton, California. They've been named Josephine and Jasmine.
BLOG
December 11, 2025
My cell is small, but I can stand up and take a few steps. In many parts of the US, animals can legally be housed in such tight confinement that they can't even spread their limbs or turn around.
BLOG
December 10, 2025
My prosecutors are hoping my jail sentence will scare you. They’re hoping you’ll consider rescuing an animal and then think of me and change your mind. No. Think of me if you will, but then do it.
BLOG
December 4, 2025
This is the statement defendant Zoe Rosenberg read in court at her sentencing hearing on Dec. 3, 2025, before she was sentenced to 90 days in jail for rescuing Poppy, Aster, Ivy, and Azalea from Perdue's Petaluma Poultry slaughterhouse.
BLOG
October 27, 2025
Updates and summaries from Week 7 of the Perdue Rescue Trial
BLOG
October 20, 2025
Updates and summaries from Week 6 of the Perdue Rescue Trial
BLOG
October 13, 2025
Updates and summaries from Week 5 of the Perdue Rescue Trial
BLOG
October 6, 2025
Updates and summaries from Week 4 of the Perdue Rescue Trial
BLOG
September 29, 2025
Updates and summaries from Week 3 of the Perdue Rescue Trial
PRESS RELEASE
March 3, 2025
“If Ms. Rosenberg had rescued a drowning dog from a neighbor’s pool, she would be applauded, not prosecuted,” said Mr. Carraway. “The fact is, California law does not distinguish between rescuing a dog from a pool and rescuing sick and injured chickens from a slaughterhouse. Those who profit off animal agriculture may not like it, but that is the law.”
PRESS RELEASE
March 1, 2025
Outside the store, protestors set up a “human meat” display with an activist covered in fake blood and lying on a tray wrapped in plastic to represent the abused chickens whose plastic-wrapped bodies are sold at Trader Joe’s.
PRESS RELEASE
February 15, 2025
Protestors displayed a giant Elon Musk head with a speech bubble reading “I TORTURE MONKEYS.” With some activists dressed as monkeys inside cages, others held signs reading “Primates are not prototypes.” Several Bay Area residents, including a former animal experimenter, gave speeches condemning the cruelty and ineffectiveness of animal testing.
PRESS RELEASE
February 2, 2025
On Saturday evening, animal rights activists disrupted the dinner service at the upscale restaurant Playa Mill Valley in Marin County, asking the restaurant to cut ties with Perdue’s Petaluma Poultry due to documented animal cruelty.
PRESS RELEASE
January 29, 2025
Jason Arnold, Director of Operations for Perdue’s Petaluma Poultry slaughterhouse, ignored activists’ requests for a meeting regarding documented criminal animal cruelty at the slaughterhouse
PRESS RELEASE
December 14, 2024
Activists covered in fake blood lay down on a giant “plate” to bring attention to the violence behind serving dead animals as food during the holidays. Protestors also called on Safeway to cut ties with Perdue’s Petaluma Poultry, where undercover investigations have exposed sick and injured animals left without care.
PRESS RELEASE
November 12, 2024
A coalition of groups, including the Berkeley-based animal rights network Direct Action Everywhere (DxE) and Compassionate Bay, led the effort to gather the signatures to get this CAFO ban on the ballot.
PRESS RELEASE
November 1, 2024
Zoe Rosenberg, 22, faces criminal charges for rescuing chickens from Perdue’s Petaluma Poultry slaughterhouse in Petaluma, CA
PRESS RELEASE
October 29, 2024
Superior Farms is the largest industrial lamb slaughterhouse in the country, and is the subject of Ordinance 309 in Denver, an initiative on the November ballot introduced by Pro-Animal Future that would ban slaughterhouses within city limits
