

Breaking news and publications from Direct Action Everywhere.
Media inquiry? Please email press@dxe.io.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 24, 2025
The Guardian
PRESS RELEASE
January 27, 2024
Playing with characters and plot elements from the new film Chicken Run 2: Dawn of the Nugget, the protest featured “Zoe Rosenbird” coming to the rescue of sick, injured chickens and transforming the operation that tortured them into an animal sanctuary.
PRESS RELEASE
January 27, 2024
PRESS
January 19, 2024
World Animal News
“Substantial prejudicial and reversible error occurred in Hsiung’s trial,” said Animal Activist Legal Defense Project Staff Attorney Chris Carraway, who will represent Hsiung on appeal. “Stunningly, Judge Passaglia prohibited the jury from knowing the full scope of animal cruelty at these companies, as well as the activists’ extensive efforts to obtain law enforcement of animal cruelty laws. Thus, Hsiung was unable to explain the intent behind his actions–a crucial element of the alleged crimes."
PRESS
January 19, 2024
World Animal News
PRESS
January 18, 2024
Unchained TV
If his appeal is successful, Hsiung’s ordeal could ultimately establish case law for the right to rescue factory farmed animals who are injured, neglected and suffering.
PRESS
January 18, 2024
Unchained TV
PRESS
January 16, 2024
Daily Californian
“I will never regret saving an animal's life and getting them medical care,” Rosenberg said. “Obviously, the charges are scary in a lot of ways, but I think my freedom is a small price to pay in the grand scheme of things and it's been so worth it to be able to see these animals experience freedom for the first time.”
PRESS
January 16, 2024
Daily Californian
PRESS
January 14, 2024
Daily Meal
Unfortunately, the near complete removal of battery cages from Costco's supply chain does not mean hens are reared in humane conditions. Videos recorded by a network of animal rights activists, Direct Action Everywhere, at a chicken farm that supplied eggs for Costco's Kirkland brand showed appalling conditions. The barn the animals were kept in was filthy, and dead and rotting birds littered the floor. Many living chickens also bore injuries associated with the increased aggression the animals display in cage-free systems.
PRESS
January 12, 2024
Press Democrat
“When we talk to voters, they are shocked to hear that there are farms confining hundreds of thousands of animals, many in terrible condition, right in their own county,” [spokesperson Samantha] Faye said in an email. “Small family farms cannot compete with these industrial farms because factory farms externalize their costs onto animals, society, and the environment."
PRESS
January 12, 2024
Press Democrat
PRESS
January 4, 2024
Reuters
Wayne Hsiung, who earned his J.D. from the University of Chicago Law School, is in the vanguard of a legal movement that seeks to establish “animal personhood,” affording non-human creatures greater legal standing in the eyes of the law.
PRESS
January 4, 2024
Reuters
BLOG
December 26, 2023
The Sonoma County Court's actions didn't stop me but, instead, spurred me to further action just as it did for many others.
PRESS
December 22, 2023
Press Democrat
Rosenberg's attorney, Kevin Little, argued Friday she poses no public safety risk and the ankle monitor is unnecessary. "Clearly, Miss Rosenberg is not a flight risk."
PRESS
December 22, 2023
Press Democrat
TOP PRESS
December 4, 2025
The Associated Press
Zoe Rosenberg, 23, did not deny taking the animals from Petaluma Poultry but argued she wasn’t breaking the law because she was rescuing the birds from a cruel situation.
TOP PRESS
December 3, 2025
San Francisco Chronicle
“They’re denying that any of this suffering is happening,” she said. “We have been calling on the California Attorney General to take action, because the Sonoma County District Attorney’s office has made it abundantly clear that they do not care about these animals whatsoever.” Her supporters cheered and yelled out promises to not give up defending animals.
TOP PRESS
October 29, 2025
The New York Times
The four chickens she took with her — whom she named Poppy, Ivy, Aster and Azalea — are alive at a sanctuary for rescued farm animals, she said. “I will not apologize for taking sick, neglected animals to get medical care,” Ms. Rosenberg said in a statement. “When we see cruelty and violence, we can choose to ignore it or to intervene and try to make the world a better place.”
TOP PRESS
October 29, 2025
San Francisco Chronicle
But even if the appellate court doesn’t reverse Rosenberg’s conviction, she likely won’t regret having risked prison time to force a trial. Her trial, by some measures, was still a success. Several national publications — including The New York Times and the Associated Press — covered it, raising awareness of DxE’s goal to eradicate America’s factory-farming industry by 2040.
TOP PRESS
October 28, 2025
The Associated Press
A California animal rights activist on trial for taking four chickens from one of Perdue Farms’ major poultry plants said Tuesday that she was rescuing Poppy, Ivy, Aster, and Azalea from abuse while prosecutors say she broke the law.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 17, 2025
San Francisco Chronicle
Before a jury in a Sonoma County courthouse, Rosenberg testified that she believed at the time that her actions, often called “open rescue,” were “lawfully justified” to prevent what she considered “criminal animal abuse” by Petaluma Poultry, a Sonoma-based operation owned by Perdue Farms, a major poultry supplier nationwide.
TOP PRESS
October 6, 2025
San Francisco Chronicle
Though Rosenberg is technically the one on trial, they plan to force a deep review of the often-unsavory practices occurring at meat-processing facilities across the country.
TOP PRESS
June 3, 2025
Wired Magazine
Hundreds of emails and internal documents reviewed by WIRED reveal top lobbyists and representatives of America’s agricultural industry led a persistent and often covert campaign to surveil, discredit, and suppress animal rights organizations for nearly a decade, while relying on corporate spies to infiltrate meetings and functionally serve as an informant for the FBI.
BLOG
March 17, 2017
PRESS RELEASE
February 6, 2026
Sonoma County Judge Jane Gaskell struck both causes of action brought by the national poultry giant Perdue Foods in a lawsuit against Direct Action Everywhere (DxE). Judge Gaskell also struck these causes of action for Perdue executive Scott Fitzpatrick. Perdue is now removed from the case and only two causes of action remain for Fitzpatrick.
PRESS RELEASE
January 23, 2026
UC Berkeley students, alumni, and local residents held a “Free Zoe” rally and march on the UC Berkeley campus on Friday, demanding the pardon of animal rights activist Zoe Rosenberg, who is currently on house arrest.
PRESS RELEASE
January 12, 2026
He also denied Trader Joe’s request to restrict protesters’ use of amplified sound on public property outside their stores, writing, “prohibition on the use of sound amplification devices is an invalid infringement upon Defendants’ free speech rights.”
PRESS RELEASE
January 12, 2026
Zoe Rosenberg will check in at the Sonoma County Sheriff’s Office tomorrow and get an ankle monitor put on before beginning her home detention
PRESS RELEASE
December 17, 2025
A representative for Governor Newsom’s office spoke with the activists rallying today and said the governor is aware of the petition and looking into it. She said, “We hope she’s ok,” acknowledging the danger Ms. Rosenberg faces in jail.
PRESS RELEASE
December 13, 2025
Zoe Rosenberg is jailed in Sonoma County Main Adult Detention Facility after being sentenced last week to 90 days in jail for rescuing four suffering chickens from Perdue’s Petaluma Poultry slaughterhouse
PRESS RELEASE
December 6, 2025
Demonstrators urged the grocery chain to cut ties with Perdue’s Petaluma Poultry, with placards showing recent conditions of Petaluma Poultry operations
PRESS RELEASE
December 3, 2025
Today, animal rescuer Zoe Rosenberg was sentenced to 90 days in custody for saving four chickens from Perdue’s Petaluma Poultry slaughterhouse. She will become eligible for jail alternatives for the final 60 days of her sentence.
PRESS RELEASE
November 24, 2025
Oscar-winning actor Joaquin Phoenix is urging the Sonoma County District Attorney to prosecute animal cruelty at Perdue’s Petaluma Poultry slaughterhouse, after her office has ignored repeated reports of documented animal cruelty at the company’s factory farms and slaughterhouse.