Breaking news and publications from Direct Action Everywhere.
Media inquiry? Please email press@dxe.io.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 24, 2025
The Guardian
PRESS RELEASE
July 23, 2025
Scott Fitzpatrick, Live Production Manager for national poultry giant Perdue Foods, filed a lawsuit Tuesday to stop public protests by Direct Action Everywhere (DxE) over documented animal cruelty.
PRESS RELEASE
July 23, 2025
PRESS
July 19, 2025
The Daily Californian
According to DxE lead organizer Almira Tanner, another lawsuit defendant, a 2023 DxE investigation into the Petaluma Poultry plant alleged that there were chickens that were severely sick and unable to get food or water. Additionally, the investigation claimed that there are decomposing animals in the facilities, diseased birds and inhumane slaughterhouse practices.
PRESS
July 19, 2025
The Daily Californian
PRESS
July 16, 2025
Hoodline
Picture this: you're trying to buy organic chicken for dinner, and suddenly there are protesters with megaphones asking you to reconsider your protein choices. That's been the reality at Trader Joe's locations across California
PRESS
July 16, 2025
Hoodline
PRESS
July 15, 2025
ABC 30 Fresno
They are asking the District Attorney's Office to investigate conditions at Vera Goat Dairy in Stratford after a disturbing discovery the group says they made earlier this year. "Dead mother and baby goats are being thrown out like garbage in an illegal dead pile. We have documented Vera Dairy and have found these sick animals being neglected, denied medical care, being left to die," Direct Action Everywhere organizer Cassie King says.
PRESS
July 15, 2025
ABC 30 Fresno
PRESS
July 14, 2025
The Press Democrat
“We brought this to Trader Joe’s, but instead of listening, they blocked us, refused all dialogue, and hired powerful attorneys to try to shut us up,” Cabral said in a statement. “Customers have made it clear — they don’t want to be lied to. They want ethical products they can trust. So why won’t Trader Joe’s live up to the values they claim to hold?”
PRESS
July 14, 2025
The Press Democrat
PRESS
July 14, 2025
Pleasanton Weekly
On July 2, a group of roughly 20 activists associated with the animal rights network Direct Action Everywhere occupied the original Trader Joe’s store located at 610 S. Arroyo Pkwy. in Pasadena. The group held banners and signs while delivering speeches in front of the poultry section of the store and the checkout aisle alleging how Petaluma Poultry — a food manufacturing company based in Petaluma — has systematically abused animals in its factory farms and slaughterhouse.
PRESS
July 14, 2025
Pleasanton Weekly
PRESS
July 9, 2025
ABC7 Bay Area
"This is an attack on California that could hurt everyone in the country, including millions and millions of animals who are living in these facilities and already have so few protections," King said.
PRESS
July 9, 2025
ABC7 Bay Area
PRESS
July 9, 2025
SF Gate
“It is absurd that I’m being charged with felony vandalism,” Kandada said in the DxE’s July 3 news release. “The refrigerator is perfectly fine, my hand is fine, but the chickens are not fine.”
PRESS
July 9, 2025
SF Gate
BLOG
July 9, 2025
Judge Gnoss’s ruling is simply another disturbing reminder that our legal system values money over living, breathing beings with personalities, thoughts and feelings.
TOP PRESS
May 17, 2018
The Intercept
TOP PRESS
May 8, 2018
Vox
TOP PRESS
May 4, 2018
The Intercept
TOP PRESS
March 20, 2018
The New York Times
TOP PRESS
November 7, 2017
Mother Jones
TOP PRESS
November 1, 2017
The Intercept
TOP PRESS
October 5, 2017
The Intercept
TOP PRESS
September 14, 2017
The Washington Post
TOP PRESS
July 6, 2017
The New York Times
BLOG
April 14, 2022
High profile sporting events pose a significant opportunity to get eyeballs on a topic– if one is bold enough to risk criminal charges and bodily harm. And it's a tactic that has been used throughout history.
BLOG
February 2, 2022
Tip #1: You need an organizational system that you understand and use every day.
BLOG
January 8, 2022
These stories first appeared in a series of emails sent to DxE supporters in a countdown to 2022. The stories recap some of our biggest achievements in 2021, and also shine a light on some of the little details that don’t usually get the appreciation they deserve. We hope you find them as inspiring as we do.
BLOG
January 7, 2022
These stories first appeared in a series of emails sent to DxE supporters in a countdown to 2022. The stories recap some of our biggest achievements in 2021, and also shine a light on some of the little details that don’t usually get the appreciation they deserve. We hope you find them as inspiring as we do.
BLOG
January 6, 2022
These stories first appeared in a series of emails sent to DxE supporters in a countdown to 2022. The stories recap some of our biggest achievements in 2021, and also shine a light on some of the little details that don’t usually get the appreciation they deserve. We hope you find them as inspiring as we do.
BLOG
November 10, 2021
Seven years after founding the DxE Open Rescue Network, I finally go to trial. Here's why it matters.
BLOG
October 28, 2021
Following public outrage, the Sonoma County Farm Bureau cancelled their "Beyond the Fence Line" event intended to teach farmers how to "manage activists."
BLOG
October 27, 2021
A legal fight over pig crates in North Carolina ended this year. But the rescue of a piglet shows that the struggle has just begun.
BLOG
August 12, 2021
Humans want to be on the winning team. Winning also gives those involved in the struggle a boost of motivation and efficacy.
PRESS RELEASE
September 20, 2025
"I believe Zoe did the right thing by taking sick animals to the vet," said Sharon Loren of Penngrove, who joined the march. "Compassion should never be a crime, but it's on trial here in Sonoma County."
PRESS RELEASE
September 15, 2025
Zoe Rosenberg, 23, is charged with felony conspiracy and 3 misdemeanors for rescuing chickens from Perdue’s Petaluma Poultry slaughterhouse
PRESS RELEASE
August 30, 2025
Activists use Trader Joe’s nautical theme to urge the company to follow its moral compass and steer away from Petaluma Poultry
PRESS RELEASE
August 16, 2025
Dozens of activists with the animal rights network Direct Action Everywhere (DxE) protested outside the Trader Joe's store at 1885 University Avenue in Berkeley, after an Alameda County judge partially denied Trader Joe's requested temporary restraining order against DxE on Tuesday.
PRESS RELEASE
July 26, 2025
Around thirty animal rights activists with Direct Action Everywhere (DxE) held a peaceful protest outside the home of Scott Fitzpatrick, the Live Production Manager for Perdue’s Petaluma Poultry, after Sonoma County Judge Patrick Broderick denied Fitzpatrick’s application for a temporary restraining order on Friday, citing “insufficient evidence.”
PRESS RELEASE
July 23, 2025
Scott Fitzpatrick, Live Production Manager for national poultry giant Perdue Foods, filed a lawsuit Tuesday to stop public protests by Direct Action Everywhere (DxE) over documented animal cruelty.
PRESS RELEASE
July 3, 2025
Ani Kandada superglued down inside Trader Joe's original store in Pasadena asking the retailer to stop selling chickens from Perdue's Petaluma Poultry, just hours after another animal rights activist was arrested for supergluing her hand inside Trader Joe's Headquarters in Monrovia, CA.
PRESS RELEASE
July 3, 2025
Carla Cabral remained superglued to the desk from approximately 10AM to approximately 11AM, while she demanded a meeting with company executives about documented animal cruelty at Trader Joe's chicken supplier, Petaluma Poultry, which is a subsidiary of national agribusiness giant Perdue Foods.
PRESS RELEASE
June 10, 2025
Animal rights activists with DxE disrupted multiple events at the Summer Board Meeting of the California Poultry Federation, a trade association representing commercial chicken and turkey producers across the state. Among CPF's twenty board members are three executives from Petaluma Poultry, the California subsidiary of national poultry giant Perdue Foods, where DxE investigators have documented widespread violations of animal cruelty laws since 2018.
