Breaking news and publications from Direct Action Everywhere.
Media inquiry? Please email press@dxe.io.
TOP PRESS
October 24, 2025
The Guardian
I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”
TOP PRESS
October 24, 2025
The Guardian
PRESS
July 3, 2023
AlterNet
Investigations of alternative poultry and egg farms typically reveal practices and attitudes that do not meet consumer expectations—expectations that are cultivated not only by the companies and retailers they do business with but also by animal welfarists who employ “humane” farming language that glosses over the facts with nebulous assertions and omissions... More often than not, the difference between “humane” farms and factory farms is moot.
BLOG
July 1, 2023
Since 2018, DxE investigators have documented routine violations of California's animal cruelty laws at Petaluma Poultry factory farms, but the authorities refuse to intervene -- so they are taking action themselves to rescue the animals.
PRESS
June 26, 2023
Plant-Based News
Animals, of any size or species, are not objects. You cannot put a price tag on their lives. They are individuals who feel fear, sadness, joy, and other emotions just like we do, and they deserve respect.
PRESS
June 26, 2023
Plant-Based News
PRESS
June 24, 2023
Press Democrat
"Not much has changed over the two administrations of Sonoma County district attorneys. They are continuing to retain charges against activists who originally exposed Petaluma Poultry for its animal cruelty."
PRESS
June 20, 2023
La Presse
Translation: Suspended sentences and conditional discharges for the 11 vegan activists
PRESS
June 20, 2023
La Presse
PRESS
June 20, 2023
Daily Californian
A petition, led by the animal rights organization Direct Action Everywhere, to shut down the horse track has gained more than 39,000 signatures. “[The horses] are... forced to run until they are, one way or another, led to die,” said campus alumna Cassie King, organizer with Direct Action Everywhere.
PRESS
June 20, 2023
Daily Californian
PRESS
June 14, 2023
NorCal Public Media
"As somebody who has a disability myself," Rosenberg said. "I can't imagine what it's like to be an animal who's sick and disabled on the floor of one of these factory farms fighting for food and water, and so I wanna get those animals out and get them the care that they deserve."
PRESS
June 13, 2023
Press Democrat
Representatives of Direct Action Everywhere, which claimed responsibility for the actions on social media Tuesday, made off with 18 chickens. Their actions, the latest in a series of similar events, are being investigated.
PRESS
June 13, 2023
Press Democrat
PRESS
June 13, 2023
KTVU Fox Bay Area
The group said there have been documented instances of "birds collapsed on the floor or stuck on their backs and unable to walk to food or water, left to slowly starve to death; birds with splayed legs; birds with open wounds."
PRESS
June 13, 2023
KTVU Fox Bay Area
TOP PRESS
January 30, 2024
The Guardian
If successful in Berkeley, a liberal San Francisco Bay Area town that’s often been at the forefront of US environmental policy, the method can be replicated elsewhere, [activists] say. “We can pave the path to abolishing factory farming,” said Cassie King, an organizer with Direct Action Everywhere, one of the groups that pushed for the measure.
TOP PRESS
November 9, 2023
Vox
Hsiung’s trial and conviction show the extraordinary difficulty of trying to discuss what happens to animals on factory farms in a legal system that only sees them as property. At both factory farms in this case, DxE had documented gruesome conditions prior to their open rescue actions and had submitted animal cruelty complaints to authorities (though no action was taken by legal officials, King said). Yet it was the activists, not the farm owners, who were criminally charged and had to explain themselves to a jury.
TOP PRESS
November 8, 2023
Wired
For the first time, guerrilla animal rights group Direct Action Everywhere reveals a guide to its investigative tactics and toolkit, from spy cams to night vision and drones. Bernier says that DxE decided to publicly release its guide, even in the wake of Hsiung’s conviction, to help activists who are already committed to carrying out covert investigations do their work more safely and effectively.
TOP PRESS
November 4, 2023
The Intercept
Hsiung’s defense was in many ways stymied from the jump. The judge barred almost all photo and video evidence of animal cruelty from the trial, as has been the case in a number of previous DxE trials. As I’ve previously noted, the decision to disallow such evidence is usually made to benefit a defendant — not showing gruesome images of a murder victim, for example. Such logic has been flipped in DxE cases, including Hsiung’s most recent, to the benefit of powerful agribusiness.
TOP PRESS
August 7, 2023
National Geographic
These crusaders are part of the so-called “open rescue” movement, in which animal rights activists brazenly take animals from factory farm operations. Direct Action Everywhere—better known as DxE—is at the forefront of this movement in the United States...
TOP PRESS
June 13, 2023
The Intercept
In conjunction with the release of an undercover investigation on the factory farm, the group DxE mounted an “open rescue” of birds from a slaughterhouse.
TOP PRESS
March 30, 2023
Salt Lake Tribune
If government agencies were taking these [investigative] reports seriously and protecting animals from cruelty, there would be no need for bills like this. But certain Utah legislators have decided that the real problem with sick, suffering animals is the potential for negative publicity for the industry and so it is the industry, not the animals, that need protection.
TOP PRESS
March 21, 2023
Vox
DxE’s theory — that when you show a jury of ordinary citizens what happens to animals in the meat industry, they’ll agree that they deserve rescue — turned out to be true, challenging the idea that the animal rights agenda is radical or unpopular.
TOP PRESS
March 20, 2023
LA Times
“This is a victory for [the chickens] Ethan, Jax, and all other living beings subjected to abuse by corporations like Foster Farms,” Santurio said in a news release from Direct Action Everywhere. “I have so much love for the chickens in my family and I want all animals to experience that safety and respect.”
BLOG
July 25, 2025
Vera supplies the nation’s largest goat milk producer, Meyenberg, and its practices are a far cry from the rigorous standards Whole Foods promises. Thousands of goats are confined in crowded pens without access to pasture; newborn babies are routinely separated from their mothers; and, outside the confinement area, lies a mass graveyard of animals who died prior to slaughter.
BLOG
July 9, 2025
Judge Gnoss’s ruling is simply another disturbing reminder that our legal system values money over living, breathing beings with personalities, thoughts and feelings.
BLOG
July 6, 2025
From daring rescues and major investigations to powerful protests, media coverage, and critical courtroom battles, we’ve been pushing the fight for animal liberation forward. Here’s a look at what we made happen this past quarter.
BLOG
April 17, 2025
The resistance of 2025 might not look like the resistance of 2017. That’s okay. In fact, sociologist Doug McAdam has demonstrated that tactical innovation was critical for the continued success of the civil rights movement. As organizers introduced new tactics, movement activity (‘insurgency’) rose dramatically.
BLOG
April 5, 2025
Perdue's legal complaint is riddled with false accusations meant to malign nonviolent activists and keep the attention off its abuse of animals.
BLOG
March 6, 2025
We have already begun to develop a large, trained, and coordinated network of chapters across the state, and to create a factory farm map and resource guide that will become the go-to source for information about industrialized animal agriculture in California.
BLOG
December 29, 2024
The silver lining of repression is that it gives movements the opportunity to prove how strong they are. While the past year has been hard, I feel incredibly grateful for all of the ways the animal rights movement has grown and persevered.
BLOG
December 12, 2024
“Do we have factory farms in Berkeley?” was a common response I got when collecting signatures. I explain that we want to prevent another animal gambling operation from opening up in Golden Gate Fields’ absence. Plus, Berkeley can be the first municipality to ban CAFOs and set a precedent that other places can follow. Berkeley voters understood. They signed the petition, and this November, they voted yes. Measure DD passed with 62% “YES” votes, making history for animal and environmental protection.
BLOG
September 10, 2024
If people do not believe that they can change a situation, they will never act to do so. If we do not believe that animal liberation is possible and that we can make it happen, it never will. In fact, animal agriculture and other unjust systems rely on our hopelessness and cynicism.
PRESS RELEASE
September 20, 2025
"I believe Zoe did the right thing by taking sick animals to the vet," said Sharon Loren of Penngrove, who joined the march. "Compassion should never be a crime, but it's on trial here in Sonoma County."
PRESS RELEASE
September 15, 2025
Zoe Rosenberg, 23, is charged with felony conspiracy and 3 misdemeanors for rescuing chickens from Perdue’s Petaluma Poultry slaughterhouse
PRESS RELEASE
August 30, 2025
Activists use Trader Joe’s nautical theme to urge the company to follow its moral compass and steer away from Petaluma Poultry
PRESS RELEASE
August 16, 2025
Dozens of activists with the animal rights network Direct Action Everywhere (DxE) protested outside the Trader Joe's store at 1885 University Avenue in Berkeley, after an Alameda County judge partially denied Trader Joe's requested temporary restraining order against DxE on Tuesday.
PRESS RELEASE
July 26, 2025
Around thirty animal rights activists with Direct Action Everywhere (DxE) held a peaceful protest outside the home of Scott Fitzpatrick, the Live Production Manager for Perdue’s Petaluma Poultry, after Sonoma County Judge Patrick Broderick denied Fitzpatrick’s application for a temporary restraining order on Friday, citing “insufficient evidence.”
PRESS RELEASE
July 23, 2025
Scott Fitzpatrick, Live Production Manager for national poultry giant Perdue Foods, filed a lawsuit Tuesday to stop public protests by Direct Action Everywhere (DxE) over documented animal cruelty.
PRESS RELEASE
July 3, 2025
Ani Kandada superglued down inside Trader Joe's original store in Pasadena asking the retailer to stop selling chickens from Perdue's Petaluma Poultry, just hours after another animal rights activist was arrested for supergluing her hand inside Trader Joe's Headquarters in Monrovia, CA.
PRESS RELEASE
July 3, 2025
Carla Cabral remained superglued to the desk from approximately 10AM to approximately 11AM, while she demanded a meeting with company executives about documented animal cruelty at Trader Joe's chicken supplier, Petaluma Poultry, which is a subsidiary of national agribusiness giant Perdue Foods.
PRESS RELEASE
June 10, 2025
Animal rights activists with DxE disrupted multiple events at the Summer Board Meeting of the California Poultry Federation, a trade association representing commercial chicken and turkey producers across the state. Among CPF's twenty board members are three executives from Petaluma Poultry, the California subsidiary of national poultry giant Perdue Foods, where DxE investigators have documented widespread violations of animal cruelty laws since 2018.
