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PRESS

His View: America’s Latest Conflict, the "War on Breakfast"

January 3, 2023

Moscow-Pullman Daily News

Should the meat industry’s PR machinery get it right, they’ll keep consumer eyeballs and the [Supreme Court's] line of questioning focused on the threat of skyrocketing sausage prices. Can we soldier on once the Sausage Egg McMuffin breaks the $5 mark? For their part, animal rights activists will surface the collective moral concerns, emphasizing that those sentiments are shared by most Americans.

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PRESS

His View: America’s Latest Conflict, the "War on Breakfast"

January 3, 2023

Moscow-Pullman Daily News

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PRESS

Des Activistes dans une Ferme Porcine Recevront Leur Sentence

December 19, 2022

Journal de Québec

L'événement remonte au mois de décembre 2019, une douzaine d’activistes associés au groupe de désobéissance civile Direct Action Everywhere (DxE) avaient fait un sit-in de 6 heures dans la porcherie Les Porgreg. Les activistes estimaient que les bêtes étaient en danger.

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PRESS

Des Activistes dans une Ferme Porcine Recevront Leur Sentence

December 19, 2022

Journal de Québec

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PRESS

Baywatch Star Who Saved Chickens from Slaughterhouse Gets Trial Date for Chicken Theft

December 14, 2022

Fox 26 News

[The activists] say the two rescued chickens were given medical care. One died but the other they say is alive and well in a sanctuary for rescued farm animals.

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PRESS

Baywatch Star Who Saved Chickens from Slaughterhouse Gets Trial Date for Chicken Theft

December 14, 2022

Fox 26 News

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BLOG

Not Guilty by Reason of Humanity

December 13, 2022

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BLOG

Not Guilty by Reason of Humanity

December 13, 2022

The feeling of hearing those words “not guilty” after five long years of the uncertainty and judicial bureaucracy was indescribable. But mostly I felt proud. Proud of the jury, our legal team, and Direct Action Everywhere.

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PRESS

Animal Rights Activists Protest Horse Deaths, Hope to Close Golden Gate Fields

December 9, 2022

SF Gate

Beautiful Lavender is the 15th racehorse to die this year at Golden Gate Fields. The thoroughbred is the fourth horse to die at the track in about three weeks.

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PRESS

Animal Rights Activists Protest Horse Deaths, Hope to Close Golden Gate Fields

December 9, 2022

SF Gate

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BLOG

Court Update: The #SonomaTrial Is Finally on the Horizon

December 6, 2022

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BLOG

Court Update: The #SonomaTrial Is Finally on the Horizon

December 6, 2022

Preliminary hearings finally happened for Rachel and Jon. The prosecution argued that they were "co-conspirators" in the 2018 and 2019 rescues at Sonoma County factory farms. Judge Urioste agreed to send the case to trial on felony charges.

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PRESS

Animal Rights Activists to Stand Trial in 2018-19 Petaluma Burglary, Conspiracy Case

December 5, 2022

The Press Democrat

Much of Monday’s testimony focused on whether Ziegler and Frohnmayer were present during the protests, which took place on private property, or whether they were directly involved in the thefts of birds from the farms.

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PRESS

Animal Rights Activists to Stand Trial in 2018-19 Petaluma Burglary, Conspiracy Case

December 5, 2022

The Press Democrat

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PRESS RELEASE

Residents Protest Golden Gate Fields Following Deaths of Three Horses

December 3, 2022

“Humans can consent to run and risk injury. The horses do not, and when they get injured and can’t run anymore, they are killed."

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PRESS RELEASE

Residents Protest Golden Gate Fields Following Deaths of Three Horses

December 3, 2022

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BLOG

True Crime Stories: I Was Arrested for Filming a Protest

November 30, 2022

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BLOG

True Crime Stories: I Was Arrested for Filming a Protest

November 30, 2022

Corporations seem more concerned with shielding the practices of their suppliers from the public than with the cruelty and disease documented in those farms. They know that the public would be horrified if they saw the truth. But what these corporations don’t understand is that repression often makes movements stronger. I’m not going to stop talking about what happens to animals, and I’m not going to stop documenting protests.

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Our Top Press Hits

TOP PRESS

California Activist Gets Jail Time for Taking Chickens from Perdue Farms Plant

December 4, 2025

The Associated Press

Zoe Rosenberg, 23, did not deny taking the animals from Petaluma Poultry but argued she wasn’t breaking the law because she was rescuing the birds from a cruel situation.

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TOP PRESS

UC Berkeley Animal Rights Activist to Serve Jail Time After ‘Chicken Rescue’ Conviction

December 3, 2025

San Francisco Chronicle

“They’re denying that any of this suffering is happening,” she said. “We have been calling on the California Attorney General to take action, because the Sonoma County District Attorney’s office has made it abundantly clear that they do not care about these animals whatsoever.” Her supporters cheered and yelled out promises to not give up defending animals.

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TOP PRESS

She Said She Was Rescuing Chickens. A Jury Convicted Her of Conspiracy.

October 29, 2025

The New York Times

The four chickens she took with her — whom she named Poppy, Ivy, Aster and Azalea — are alive at a sanctuary for rescued farm animals, she said. “I will not apologize for taking sick, neglected animals to get medical care,” Ms. Rosenberg said in a statement. “When we see cruelty and violence, we can choose to ignore it or to intervene and try to make the world a better place.”

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TOP PRESS

UC Berkeley Animal Rights Activist Found Guilty in ‘Chicken Rescue’ Trial

October 29, 2025

San Francisco Chronicle

But even if the appellate court doesn’t reverse Rosenberg’s conviction, she likely won’t regret having risked prison time to force a trial. Her trial, by some measures, was still a success. Several national publications — including The New York Times and the Associated Press — covered it, raising awareness of DxE’s goal to eradicate America’s factory-farming industry by 2040.

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TOP PRESS

California Woman on Trial for Taking Chickens from Perdue Farms' Plant Says She Was Rescuing Them

October 28, 2025

The Associated Press

A California animal rights activist on trial for taking four chickens from one of Perdue Farms’ major poultry plants said Tuesday that she was rescuing Poppy, Ivy, Aster, and Azalea from abuse while prosecutors say she broke the law.

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TOP PRESS

She Took Chickens from a Slaughterhouse. Was It a Rescue or a Crime?

October 24, 2025

The Guardian

I asked Rosenberg what outcome she was hoping for. “My ideal outcome is honestly just whatever is best for the animals,” she said. “An acquittal wouldn’t set an actual legal precedent, but it would set a social precedent, to some extent, and send an important message.”

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TOP PRESS

UC Berkeley Activist Testifies She Saved Sick Birds, Not Stole Them, in Chicken Rescue Trial

October 17, 2025

San Francisco Chronicle

Before a jury in a Sonoma County courthouse, Rosenberg testified that she believed at the time that her actions, often called “open rescue,” were “lawfully justified” to prevent what she considered “criminal animal abuse” by Petaluma Poultry, a Sonoma-based operation owned by Perdue Farms, a major poultry supplier nationwide.

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TOP PRESS

Berkeley Grad’s Chicken ‘Rescue’ Trial Begins in Sonoma County with Question of Intent vs. Crime

October 6, 2025

San Francisco Chronicle

Though Rosenberg is technically the one on trial, they plan to force a deep review of the often-unsavory practices occurring at meat-processing facilities across the country.

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TOP PRESS

How the Farm Industry Spied on Animal Rights Activists and Pushed the FBI to Treat Them as Bioterrorists

June 3, 2025

Wired Magazine

Hundreds of emails and internal documents reviewed by WIRED reveal top lobbyists and representatives of America’s agricultural industry led a persistent and often covert campaign to surveil, discredit, and suppress animal rights organizations for nearly a decade, while relying on corporate spies to infiltrate meetings and functionally serve as an informant for the FBI.

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DxE's Blog

BLOG

An Open Letter to My Judge

January 4, 2026

I think the public has made it resoundingly clear that they feel Perdue should be prosecuted for its crimes. I hope you'll take that into consideration and use your power as a judge to do some good for these animals. 

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BLOG

Zoe's Reflections on Animal Rising's Beagle Rescue Trial Verdict

December 18, 2025

No prosecution, conviction, or sentence, will ever stop a movement driven by compassion and care.

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BLOG

An Open Letter to Attorney General Rob Bonta

December 17, 2025

I write to you from this jail cell on behalf of the animals, to beg for your assistance and intervention. This cruelty and suffering has gone on far too long.

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BLOG

Zoe's Reflections from Jail on the Role of Repression

December 16, 2025

To some, my being here may look like losing. I don’t see it that way. I see it as a sign that we have come to be a real threat to companies like Perdue that make billions of dollars off the mistreatment of animals.

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BLOG

An Update from Zoe After Her First Days in Jail

December 15, 2025

Since my incarceration, lives have continued to be saved. On my first day in jail, two chickens were rescued from a slaughterhouse in Stockton, California. They've been named Josephine and Jasmine.

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BLOG

An Update from Zoe in Jail

December 11, 2025

My cell is small, but I can stand up and take a few steps. In many parts of the US, animals can legally be housed in such tight confinement that they can't even spread their limbs or turn around.

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BLOG

My Impending Incarceration and the Urgency of Animal Rescue

December 10, 2025

My prosecutors are hoping my jail sentence will scare you. They’re hoping you’ll consider rescuing an animal and then think of me and change your mind. No. Think of me if you will, but then do it.

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BLOG

Animal Rescuer Zoe Rosenberg Read This Powerful Statement at Her Sentencing Hearing

December 4, 2025

This is the statement defendant Zoe Rosenberg read in court at her sentencing hearing on Dec. 3, 2025, before she was sentenced to 90 days in jail for rescuing Poppy, Aster, Ivy, and Azalea from Perdue's Petaluma Poultry slaughterhouse.

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BLOG

Perdue Rescue Trial Court Watch - Week 7: Oct 27th-29th 2025

October 27, 2025

Updates and summaries from Week 7 of the Perdue Rescue Trial

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Our Press Releases

PRESS RELEASE

Activist Convicted of Felony for Rescuing Chickens from Perdue Slaughterhouse

October 29, 2025

At trial, the court severely limited what the jury was able to know about these prior findings at Petaluma Poultry, despite the fact that they heavily influenced Ms. Rosenberg’s belief that rescue was necessary.

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PRESS RELEASE

Animal Rights Activists March in Petaluma During Felony Animal Rescue Trial

September 20, 2025

"I believe Zoe did the right thing by taking sick animals to the vet," said Sharon Loren of Penngrove, who joined the march. "Compassion should never be a crime, but it's on trial here in Sonoma County."

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PRESS RELEASE

Felony Animal Rescue Trial Begins

September 15, 2025

Zoe Rosenberg, 23, is charged with felony conspiracy and 3 misdemeanors for rescuing chickens from Perdue’s Petaluma Poultry slaughterhouse

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PRESS RELEASE

Animal Rights Activists Stage Large “Boat” in Creative Protest Urging Trader Joe’s to Drop Petaluma Poultry

August 30, 2025

Activists use Trader Joe’s nautical theme to urge the company to follow its moral compass and steer away from Petaluma Poultry

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PRESS RELEASE

Activists Protest at Berkeley Trader Joe's Over Purchase of Chickens from Perdue's Petaluma Poultry

August 16, 2025

Dozens of activists with the animal rights network Direct Action Everywhere (DxE) protested outside the Trader Joe's store at 1885 University Avenue in Berkeley, after an Alameda County judge partially denied Trader Joe's requested temporary restraining order against DxE on Tuesday.

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PRESS RELEASE

Activists Protest at Homes of Perdue Executives, After Court Denies Temporary Restraining Order

July 26, 2025

Around thirty animal rights activists with Direct Action Everywhere (DxE) held a peaceful protest outside the home of Scott Fitzpatrick, the Live Production Manager for Perdue’s Petaluma Poultry, after Sonoma County Judge Patrick Broderick denied Fitzpatrick’s application for a temporary restraining order on Friday, citing “insufficient evidence.”

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PRESS RELEASE

Second Perdue Foods Executive Sues Animal Rights Group to Stop Public Protests

July 23, 2025

Scott Fitzpatrick, Live Production Manager for national poultry giant Perdue Foods, filed a lawsuit Tuesday to stop public protests by Direct Action Everywhere (DxE) over documented animal cruelty.

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PRESS RELEASE

Activist Charged with Felony Vandalism for Supergluing Hand to Trader Joe's Fridge Protesting Animal Cruelty

July 3, 2025

Ani Kandada superglued down inside Trader Joe's original store in Pasadena asking the retailer to stop selling chickens from Perdue's Petaluma Poultry, just hours after another animal rights activist was arrested for supergluing her hand inside Trader Joe's Headquarters in Monrovia, CA.

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PRESS RELEASE

Activist Arrested After Supergluing Herself at Trader Joe's Headquarters, as Tensions Rise Over Controversial Chicken Supplier

July 3, 2025

Carla Cabral remained superglued to the desk from approximately 10AM to approximately 11AM, while she demanded a meeting with company executives about documented animal cruelty at Trader Joe's chicken supplier, Petaluma Poultry, which is a subsidiary of national agribusiness giant Perdue Foods.

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